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Concept of entrepreneurial strategy of firm EuroDistribution, s.r.o.
Rozehnal, Karel ; Kusala, Jiří (referee) ; Rompotl, Jaroslav (advisor)
In today´s high competitor´s environment is necessary to pay increased attention of the process of strategic management for indemnity success of the company. This thesis deals with analysis and application of partial components and methods of process strategic management. By those are first of all - analysis environs, competition and crucial inside factors, which affect in various measure are on entrepreneurial subjekt. On the basis of ascertained informations and evaluation of the contemporary state of company is determined the proposal of possible directions of development of company, with a view to innovation her position in the marketplace and suppression of weak pages of company.
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WTO - charakteristika, hlavní cíle činnosti
Jelínková, Hana ; Kalínská, Emilie (advisor) ; Malý, Josef (referee)
Bakalářská práce pojednává o Světové obchodní organizaci. Vedle obecné charakteristiky má za cíl analyzovat postavení rozvojových zemí v rámci této organizace. V pěti kapitolách popisuje vývoj vzniku WTO, organizační strukturu, principy jejího fungování, pravidla obchodu jednotlivými komoditami a aktuální otázky činnosti WTO ve vztahu k rozvojovým zemím. V každé kapitole práce kriticky hodnotí, nakolik jsou respektovány potřeby rozvojových zemí v dané oblasti. V závěru vedle syntézy postavení rozvojových zemí ve WTO předkládá návrhy na možný postup těchto států tak, aby z mnohostranného obchodního systému co nejvíce profitovaly.
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Plan for improvement of internet marketing of chosen engineering company
Pokorný, Zdeněk ; Hinčica, Vít (advisor) ; Olšanová, Květa (referee)
The objective of this bachelor thesis is to evaluate the contemporary usage of internet marketing by company POKORNY, spol. s r. o. and at the same time to suggest its possible further development. Within contemporary usage of internet marketing is analysed company's website on the basis of its overall quality, content and its statistical values. In connection to company's website is subsequently analysed its optimization for search engines as well. Furthermore the thesis analyse usage of 2 social networks, which are Facebook and LinkedIn. Afterwards the thesis suggest possible further development of company's internet marketing which includes recommendation to eliminate discovered current deficiencies and suggestions to start using new available tools. The result of these recommendations should be better competitiveness of the company.
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Volcanoes in 19th century Czech specialist output and journalism
Kofránková, Václava
The study deals with the scientific interest of volcanic activity in the Czech society from the late 18th to the late 19th century in connection with the contemporary discourse on the formation of the Earth. The study then follows up impact of this interest to a gradual increase of the original Czech scientific and popular production on this topic.
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Monolog as an authentic confession in the context of the contemporary drama
Hýča, Martin ; ULLRICHOVÁ, Daria (advisor) ; VEDRAL, Jan (referee)
The thesis deals with the notion of monologue and monologicity as a peculiar means of expression of the modern drama. The concept of monologue is defined within the frame of its relation towards dialogue, in the context of theoretical thinking about drama and theater, and in terms of the application of these concepts in everyday life.It is based on the theoretical works by Jan Mukařovský and Jiří Veltruský. The concept of monologue as a lack of dialogicity is being challenged with understanding monologue as a haven of authenticity, a space for authentic testimony. Through the general reflection, thoughts are put in connection with modern drama and illustrated on examples from particular drama works. The thesis leads into a reasoning about the dialogue between the stage and the auditorium as a way-out from the monological situation on the stage.
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Routes planning in Úslava microregion
Kůst, Václav ; Houška, Milan (advisor) ; Jana, Jana (referee)
Czech Republic has one of the densest and highest quality marked hiking trails in Europe, covering completely the whole country. But these trails are not planned with respect to the minority of the population with some kind of handicap. This is a group of families with small children who prefer hiking or biking, for families with strollers and disabled persons in wheelchairs. As the author of this thesis is a councilor of the village Jarov and also a councilor of this village in the Mikroregion Úslava organization he decided to plan a short circular hiking trails with respect to these neglected tourist groups in order to expand tourism in the area of Mikroregion Úslava. These routes may also partly overlap with marked hiking trails (due to their density) and are planned with practical experiences of the author. The results of the thesis will be incorporated into the information brochures of Mikroregion Úslava.
The thesis is divided into theoretical and practical part. Theoretical part describes the methods for solving the travelling salesman problem and provides general information on the concept of micro-regions - voluntary unions of the municipalities. The practical part describes Mikroregion Úslava, the points of interest database creation procedure and planning sightseeing routes for families with children on foot, by bicycle or in strollers. There is also planned a route for disabled persons in wheelchairs in Blovice, which the author of the thesis eventually eliminated from the reasons described.
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Transformation of Children's Drawings during the Period of Transition between the First and Second Grade of Elementary School
PETRÁCHOVÁ, Kateřina
The thesis is aimed at children?s drawing and its development between the first and the second grade of elementary school. The theoretical part describes individual stages of development of younger school age children and older school age children - pubes-cence. The work also includes general information about children?s art expression and its stages of development and also about a human figure drawing. The research study follows children?s human figure drawing and its transformation within the period be-tween the first and the second grade of elementary school. The findings were studied according to certain criteria.
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Hospodářství Rakouska a jeho současná pozice v Evropské unii
Valová, Markéta ; Jeníček, Vladimír (advisor) ; Hitzgerová, Vlasta (referee)
V mé bakalářské práci charakterizuji základní ekonomické ukazatele hospodářství Rakouska, a jeho pozici v EU. Po analýze dostupných materiálů jsem obecně nastínila silné stránky rakouského hospodářství, které v současné době ekonomika a hospodářství ČR postrádá. Vytipovala jsem oblasti, které by se v budoucnu mohly reálně implementovat do podmínek ekonomiky a hospodářství ČR. V úvodu jsem popsala obecnou charakteristiku a hospodářství Rakouska včetně všech devíti spolkových zemích. Vymezila jsem časové úseky hospodářství Rakouska, které jsem obecně charakterizovala. V bakalářské práci také řeším otázky zahraničního obchodu Rakouska, jeho obchodní bilanci za posledních pět let a jeho komoditní a teritoriální strukturu včetně vývozu a dovozu. Také řeším otázky obchodní spolupráce Rakouska a ČR.
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Public interest in decision making processes
Rut, Ondřej ; Rynda, Ivan (advisor) ; Moldan, Bedřich (referee)
Public interest is the key issue in almost every major decision making process. Actual meaning of the concept of public interest is vague and general, often influenced by ideological contexts. This paper deals with the concept of public interest both in practical and theoretical level. It investigates its origination and usage in law, economic and political science and in the context of contemporary sociological theories of modernity. The paper also notices the influence of expertise on constituting of public interests in public debates on certain construction projects. Practical part of this paper describes complicated decision making process of construction of highway D8 through protected area České středohoří and some aspects of other cases; it analyses opinions, approaches and tactics of stakeholders and finds parallels in theoretical ground.
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The Contemporary Family and the Moral Development of Pre-School Children
Veselá, Jana ; Havlová, Jana (advisor) ; Kropáčková, Jana (referee)
The dissertation focuses on contemporary family and on development of pre-school child as regards teaching moral values. It observes undergoing changes in family environment and their influence on raising a child after epochal democratic changes in society. It focuses on examining and finding differences in two distinct groups of families (agnostic and worshipping) in the Czech Republic. Several years of practice and experience in both traditional and clerical nursery schools are also reflected in the dissertation. Powered by TCPDF (www.tcpdf.org)
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