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Corporate Social Responsibility
Kopecká, Nikola ; Palíšková, Marcela (advisor) ; Legnerová, Kateřina (referee)
The Bachelors Thesis maps application of corporate social responsibility philosophy in strategies of selected companies in the market environment of the Czech Republic. This thesis aims to analyse CSR concepts of the selected companies for the purpose of identifying positive aspects resulting from their socially responsible behaviour. Furthermore the thesis brings an practical insight into particular CSR concepts applied in the Czech business environment. Information necessary for the analysis and further conclusions were acquired through personal interviews with relevant representatives of the respondents. Based on the analysis of the interviews all the answers and gained information were compared and helped to specify companies attitudes to CSR and possible critical points were identified. As a conclusion the thesis states that more and more attention is being given to CSR in the Czech Republic. The issue is becoming very important and the amount of Czech businesses realising the necessity to act socially responsible is growing. International companies are significantly more experienced in CSR practice. However there is a tend to spread the knowledge of CSR concept even among small and middle-sized organisations.
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Back School focused on sitting position
Piňosová, Eva ; Pitrmanová, Věra (advisor) ; Táborská, Silvie (referee)
This paper seeks to contribute to problems of the Back School and tries to apply it to three clients. They were chosen as a model example of people, to whom the Back School should be of assistance. Practical research was focused on "sitting", perhaps the most problematic area, which in times as dominated by sitting as today's, afflicts clients the most. It also contributes to the general application of the Back School and its benefits to clients in their pain caused by inappropriate motion patterns. The theoretical part defines the Back school and explores it's history, aim and methods. It also deals with pathophysiology and etiology of vertebral problems and considers also the influence of psyche and breathing on the locomotor system. Chapters which deal with sitting also inform about the influence of sitting on the organism. Brügger's concept of sitting is discussed and different forms of sitting analyzed. A part of the paper is also concerned with ergonomy of furniture designed for sitting and ergonomic aids. The practical part consists of diagnostics and therapy proposals for each client. Their therapy was designed according to methods discussed in the practical part of this paper. The outcome is a clear positive influence if the Back school on the clients.
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Busy Beaver Problem
Kropitz, Pavel ; Holan, Tomáš (advisor) ; Mráz, František (referee)
The work's purpose was to develop and implement optimalization methods that could be used for solving Busy Beaver problem with order of 5+. The result of the work is the theoretical part and its implementation in form of two programs - simulator of Turing Machines which shows the computation of the machine in detail along with application of theory, and program searching the space of Turing Machines. The latter was ran for machines with four to six states. The quality of the methods was proven by small number of machines that the program could not detect and by nding a new record machine - candidate for 6-state Busy Beaver.
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Language and Totalitarianism
Váňa, Tomáš ; Mlejnek, Josef (advisor) ; Kučera, Rudolf (referee)
The diploma thesis Language and totalitarianism deals with the relation between these two phenomena. On the basis of key thinkers dealing with totalitarianism it formulates its own definition of totalitarianism. It presents the communication theory of Karl Wolfgang Deutsch, on which basis it points to the close relation between communication and political systems, concretely between language and totalitarianism. Language is analysed mainly on the thoughts of Ferdinand de Saussure and Ludwig Wittgenstein. Totalitarian language is explained using mainly Orwell's totalitarian language newspeak in 1984. A practical analysis of a sample of Rudé právo form the era of the communist regime in Czechoslovakia in the years 1948-1989 shows its manifestations in real use. At the end of the thesis political correctness is introduced as an example of totalitarian tendencies in liberal democracies.
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Stavový model dopravního mikroregionu
Dohnal, Pavel
The papers deals with an application od Bayes for estimationof the queue lenth in junction arm. This model splits controlled networks into microregions. The queue length and the occupancy of each junction approach are the bacis state quantities for fully expressed traffic situation at given time instant. The optimization criterion for this attitude is minimalization of the queue length. For clearness, the model is derived for simple junction.
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Neural circuits of feeding as a potential target of the anti-obesity drugs.
Zápotocká, Hana ; Herink, Josef (advisor) ; Kudláčková, Zděnka (referee)
The problem of rising prevalence of underweight and obesity is considered to be one of the main health problem including not only western society but as well as poor states. During last twenty years a lot of work have been done for better understanding of the mechanisms involved in regulation of appetite and neuronal circuits encompassed in it. This one led to an idea of pharmacological management of this regulation and development of new potential antiobesity drugs. The approach from development leading to clinical application is a hard long-term and economically demanding task. In spite of it there are some new types of drugs waiting for approval and market introduction. This work summarizes characteristics of new potential antiobesity drugs, which may represent new target for the treatment of obesity.
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Analysis of the competitive environment of colocation companies in the Czech Republic
Šrámek, Jan ; Molnár, Zdeněk (advisor) ; Bruckner, Tomáš (referee)
This thesis deals with application of Competitive Intelligence methods in market environment of colocation datacenters in the Czech Republic. The main objective is to analyze competitive environment of colocation datacenters in the Czech Republic. In the theoretical part of this thesis Competitive Intelligence and analytical methods are described. Typical colocation services including cloud computing are described. In the following part the topic of datacenters, their basic types and classification are discussed. Two related topics of outsourcing and Service Level Agreement are also mentioned. The practical part of this thesis is divided into three areas. The first area deals with development of the world datacenter market and discusses trends in the industry. The second area deals with the description of the market structure and analysis of the wider competitive environment of colocation companies in the Czech Republic. This competitive environment was analyzed using Porter five forces analysis. The third thematic area is dedicated to competitive analysis of six colocation companies operating on the territory of Prague. These companies were analyzed with the use of competitive analysis method. In conclusion there are given relevant resources in terms of Competitive Intelligence for the colocation companies that were analyzed in the final part of thesis.
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Využití rizikového kapitálu při financování činnosti podniku
Havlík, Roman
The goal of the submitted thesis "Venture capital as a tool for financing enterpris-es" is to create an evaluation model for venture capital utilization in a particular entrepreneurial entity, on the basis of which it will be possible to formulate rec-ommendations regarding the suitability of the participation of venture capital in financing specific entrepreneurial entity. This paper describes the venture capital industry as a whole and explains its characteristics. The first part focuses on the identification of this market and the definition of the different types of invest-ments. The second part describes the situation on the market of venture capital in the Czech Republic with focus on its availability. There are introduced companies which had successfully completed investments of venture capital, as well as com-panies, where the result of venture capital investment remains unknown. After application of the evaluation model for venture capital there are formulated con-clusions and recommendations for the unfinished investments.
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Internal communication of telecommuniactions operator
Sembolová, Urszula ; Dvořáková, Zuzana (advisor) ; Sidó, Michael (referee)
The present thesis deals with the theory of internal communication and its applications in T-mobile CZ during major organizational and process changes. The objective of the thesis is to develop new rules for internal communication based on relevant literature, the best practice and observation, with the focus on the most common tools -- e-mail messages and meetings. The objective also includes elaboration of the new managerial roles that are to become the basis of the new corporate culture as a part of the current bigger project focused on increasing competitiveness in the new market environment. The thesis contains recommendations for more effective e-mail communication and more efficient meetings and it elaborates the new roles of managers aimed at customer satisfaction, continuous improvement, cooperation, personal growth and responsibility.
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The Universe, Space and Man
Nováková, Ilona ; Dvořák, Jaroslav (advisor) ; Šamšula, Pavel (referee)
The thesis "The Universe, Space and Man" deals with dilemma of visual phenomena in The Universe. The aim is to point out the relation between Man and the Cosmos, man's position in this apparently horizon less space and, to describe the basic cosmic visual phenomena and show their potential interpretation in the context of Art Culture. The work looks into the phenomena from an astronomical point of view (in accordance with latest findings of today's science), from an astrological and mythological point of view (integral components in history of religious cults), using visual art qualities (color, form, light) and finally, through the interpretative eyes of an artist. Work includes author's individual views on the given dilemma presented in her own creation (series of paintings). The didactic application of the topic has also been presented (teaching project).
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