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Economic and social impacts of the development to employment in Usti region
Bittnerová, Jana ; Toth, Daniel (advisor) ; Helena, Helena (referee)
This thesis Economic and social impacts of employment growth in the Ústí region will focus on the issue of unemployment, which is a problem affecting the life and character throughout the region. The thesis will consists of two main parts, theoretical and practical. In the theoretical part, the work will be focused to the characterization and description of the main terms associated with unemployment, the labor market or instruments of active and passive policy of unemployment reduction.
In the practical part, attention will be paid to the characteristics of the Ústí region, focusing on economic, geographic or social terms. Further writes through the use of time series of employment and unemployment in the Ústí region. Also presented graphically, for example, the unemployment rate, unemployment in terms of education levels, unemployment on the basis of gender or whether they are more at risk of unemployment men or women. Inside the private research will be the prediction of graduates registered at labour offices in the Ústí region, which will be subsequently formulated the basic causes of this situation and will propose a solution that could help the graduates in the easier application at the labour market.
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New trends in consumer behavior when purchasing food
Radoušová, Eva ; Hes, Aleš (advisor) ; Petr, Petr (referee)
This master thesis deals with consumer behavior when purchasing food. For the purpose of this thesis students from the Central Bohemia Region are chosen as a selected group of consumers.
The theoretical part sums up the knowledge related to the shopping behavior of consumers when buying food and influences on this behavior. The second part analyzes the shopping habits of the selected group of consumers. Shopping behavior is examined in terms of frequency of purchase, place of purchase, the most frequently purchased food categories, the main decision criteria when buying food, the impact of advertising and promotional discounts, the importance of information on food composition and the country of origin, interest in organic food and healthy lifestyle, willingness to try new food and approach to food purchases on the internet.
The final part interprets the new trends in consumer behavior of the selected group of consumers and formulates a set of recommendations both for the selected group of consumers and for food retailers.
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ICT support for regional development
Očenášek, Vladimír ; Havlíček, Zdeněk (advisor) ; Vostrovský, Václav (referee)
There are many of different rankings in the world, which relate to information and communications technology. For example, United Nations e-Government survey evaluates expansion of e-government administration in 193 countries in the world every two years and publishes worldwide ranking of EGDI (e-government development index). Since 2003 web portals of the capitals of the largest countries in the world are evaluated evaluated by - Digital Governance in Municipalities Worldwide (Holzer et al., 2014) every two years. This rating is organized by the "The E-Governance Institute" which is part of Rutgers University Newark. Prague (15 in) was included for the first time in 2007. Prague was ranked in excellent 2nd place in 2009, in the period 2011 - 2012 was in 4th place and in the period 2013 - 2014, Prague ranked 10th. Our methods of evaluation are based on methods of Digital Governance in Municipalities Worldwide, which is focused on regional web portals. We evaluated 6 regional web portals using 40 parameters in the area privacy, usability, content, services, citizen and social engagement. For instance, we evaluated if web portal provides: online publications, multilingual access, GIS, calendar of events, searchable database of articles, accommodation reservation etc. For evaluation of regional web portals, we chose two regional touristic headquarters (Centrála cestovního ruchu -- Jižní Morava (www.ccrjm.cz), Jihočeská centrála cestovního ruchu www.jccr.cz)), one regional touristic web (Posázaví - vítejte v turistickém regionu kolem řeky Sázavy (www.posazavi.com)), two Austrian web portals, which represents cross-border cooperation between Austria and Czech republic (Urlaub am Bauerhof -- dovolená na selském statku (www.agroturistika-v-rakousku.cz), Rakousko -- přijeďte a ožijete (www.austria.info/cz)) and official touristic web portal of Switzerland (Officielle Website von Schweiz Tourismus (www.mojesvycarsko.com)). As it turned out during our model usage, which took into account five important areas, level of regional web portals significantly differ. Some criteria are fulfilled across the all sites, but some of them are partly or completely missing. Individual solutions therefore often prefer different criteria, thus providing different perspectives on the region and its issues. If all criteria were met, the informational content and thus even usefulness of the individual portals would rise. Theoretically, this would lead to a "content compatibility" of individual solutions, which would ultimately bring profit to users and consequently the visitors of their respective regions.
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Identifikation of charakteristics mentoring relation ship in doctoral education
Štádlerová, Michaela ; Hron, Jan (advisor) ; Fejfarová, Martina (referee)
The thesis "Identification of characteristics mentoring relationship in doctoral education" is divided into several main areas. The theoretical part of the thesis defines the basic concepts and theories for solving the problems defined dissertation and also deals with the issue of doctoral studies at universities. Based on theoretical assumptions, the research questions, which focused on the evaluation of doctoral studies. Rating is based on the student doctoral program because, as indicated resources are an important component of innovative ideas and have to some degree a significant impact on the level doktorskéhého efficiency program in the Czech Republic. The aim of this study was to identify the characteristics of the mentoring relationship and consider how they appear from the perspective of the student's doctoral program in a relationship with his trainer, focusing on arts fields of study. In the empirical part was gathered by interviewing primary data, personal interviews and electronic questionnaires. The data were processed using multivariate methods (correspondence analysis, factor analysis), multinomial regression and multiple regression. Based on the above statistical methods were found to have significant dependence between the observed variables and also were overall evaluated factors that are sensitive to the needs of the student's doctoral program depending on the set of predictors. The results of the dissertation was based on a synthesis of knowledge embedded in the context of previous research with potential for further expansion in theoretical and practical.
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Stock Analysis
Pleško, Michal ; Pfeiferová, Daniela (advisor) ; Jaroslav, Jaroslav (referee)
The work focuses on describing key methods used by investors for appraising equities. First comes a description of the nature of shares, laws connected to their ownership and their types. This is followed by an explanation of the main analytical approaches to shares; the fundamental, technical and psychological analyzes. The efficient market theory, which is in opposition to the three previously mentioned approaches, is also described. The practical part of this work makes use of theoretical knowledge and applies some of them on a real, existing equity. It is a technology company Apple. In the beginning there is a basic description followed by basic company indicators and a description of the corporations products and services portfolio. Based on the company indicators, the work also compares the company with five other companies competing on the stock market in the same industry.
Lastly, the work compares the development of prices of the company shares with the development of the stock market index NASDAQ.
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Cultural Heritage as one of the Factors in the Development Community and the Region
Kratochvílová, Tereza ; Varvažovská, Pavla (advisor) ; Tomáš, Tomáš (referee)
The theme of this thesis is a cultural heritage and its role in developing communities and regions.
The theoretical part focuses on defining the basic concepts that are the subject of cultural heritage linked. Specifically, it discusses the situation in the cities of Pardubice and Pardubice region. After the initial presentation of the basic assumptions relating to the concepts of cultural heritage, Regional development, followed by a section devoted to the particular characteristics of the cultural-historical development and specific places in the Pardubice region.
The last of the four major part is devoted to the results of quantitative and qualitative research survey, effected to collect a sufficient amount of current information. In the course held surveys among mapping opinions on the topic of cultural heritage among the local population and took place several tens of structured, unstructured and semi-structured interviews with representatives of information centers, local authorities and ordinary citizens.
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Marketing communication and legal protection of personality. Conflicts, solutions, sanctions, rectification.
Kylarová, Markéta ; Kadlecová, Eva (advisor) ; Klára, Klára (referee)
The diploma thesis deals with the standard marketing communication and its possible effects on humans. The issue is analysed from a legal point of view and it treats with the recent problems affected by increasing level of technological development. The thesis is divided into two parts, covering part theoretical and part practical. The theoretical part primarily focuses on the individual terminology of the marketing and the marketing communication, continues with the issue of protection of the personality, and also defines the question of both aspects in the context. The thesis comprehensively analyses the regulation of the protection of the personality, the regulation of the marketing environment, as well as focus on the concept and regulation of the media, as major media. From the media view is the thesis derived from two fundamental human rights, which in practice very often come to a mutual dispute. The elaboration of the legislation is supported by the case law. The practical part of the thesis is focused on actual cases, which Czech and foreign courts deal with in particular themes. Sub-part of the thesis deals with the questionnaires investigation, in order to analyse opinions of the public in that matter. In the final part of the thesis are all received knowledge evaluated and applied to a specified hypothesis.
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The importance of milk and diary products in human nutrition
Maroušková, Nela ; Hejtmánková, Alena (advisor) ; Michlová, Tereza (referee)
Milk and dairy products become integral part of human nutrition and belong to common food. Milk is very valuable because it contains complete proteins. Its disaccharide lactose is a source of energy. Butterfat is easily digestible. Besides potassium, sodium, magnesium, chlorine and sulfur milk contains also dietary elements like calcium and phosphorus.
Milk also contains many trace elements like iron, zinc, iodine, selenium, manganese, fluorine, chromium, cobalt, and molybdenum. Milk is an important source of vitamins. It contains significant amounts of water soluble B and C vitamins alongside fat soluble vitamins E and A and smaller amounts of vitamins K and D.
Milk and dairy products are an important source of calcium. Lack of calcium is the main cause of osteoporosis. Regular consumption of milk and dairy products may reduce the risk of cancer. Nevertheless disproportionate consumption of dairy products containing unsaturated fats can lead to higher incidence of certain types of cancer, higher risk of cardiovascular diseases and metabolic syndrome. Milk contains also compounds that prevent aforementioned diseases.
Milk is the only source of nutrients for newborn children and suckled infants. It is convenient source of nutrients in times of higher nutrient demands especially during pregnancy, nursing and senescence.
Milk, milk cream, fermented milk products, buttermilk, cheese, whey, curd cheese, whey proteins, frozen creams, cream, condensed and powdered milk belong to most important products. Fermented milk products are very beneficial to human health. Those products are sources of complete proteins, calcium, phosphor and vitamins, especially B vitamins. Lactose is decreased making fermented milk suitable for lactose-intolerant subjects. The fermentation process increases the shelf-life of the product while improving the digestibility and microbiological safety.
Milk and dairy products consumption can also have negative impact on human health. Lactase deficiency or lactase insufficient activity in small intestine results in lactose intolerance. Milk can also cause food allergy to the cow's milk.
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Economical impact of invasion IAS
Tyrpekl, Lukáš ; Berchová, Kateřina (advisor) ; Hana, Hana (referee)
The invasion of plants and animals species are considered as one of the main danger for diversity of natural ecosystems worldwide. With destruction of habitats represent the main reason of the current global wave of taxa extinctions. The obviousness of biological invasions are financial costs in different branches connected with their prevention and liquidation.
The main purpose of this master thesis was to evaluate the economic impacts of invasion of the selected invasive species, concretely Grand hogweed (Heracleum mantegazzianum), Himalayan balsam (Impatiens glandulifera), Giant goldenrod and Canadian (Solidago gigantea and canadensis) and also Japanese knotweed, Giant knotweed and Bohemian knotweed (Reynoutria japonica, sachalinensis and × bohemica). As an area of interest was Třeboňsko chosen, where the economic impact of these invasive species based on the results of field investigation was evaluated with in cooperation with an owners of the affected land. Also, ecosystem damage were registered and total financial damage was estimated.
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Teaching aids for teaching vocational subjects
Radová, Lenka ; Němejc, Karel (advisor) ; Irena, Irena (referee)
The bachelor thesis entitled The teaching aids for teaching of vocational subjects is focused on attributes of the teaching aids used for teaching of vocational subjects at secondary schools. In the theoretical part there are classified the aids according to various authors and there is described their didactical function. The brief summary of the teaching aids that are applicable for teaching of the main subjects oriented on the gardening courses is embodied in. The practical part is focused on the survey of some teachers of the vocational subjects and the practical training. By means of interview were inquired the informations about possibilities and rate of the used aids in teaching with orientation to the herbal. It was discovered that the more practiced teachers prefer the use of more classical teaching aids than the teachers with shorter professional experience. All the teachers are coincident with regular put of the teaching aids on education. The herbal is an integral to the lessons with focus on gardening.
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