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Business Plan - Online Store
Hortová, Veronika ; MBA, Martin Maťašovský, (referee) ; Heralecký, Tomáš (advisor)
In my Bachelor Thesis I focus on the processing of business plan of e-shop with cosmetics from abroad. Placing on the market new cosmetic products of different brands, not expanded in the Czech Republic. I focused on skin cosmetics from the United States. The work is divided into three parts. The theoretical part includes important business concepts. The second part deals with the current situation and in the third part of the thesis there are proposals for improvement.
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Uses of active compounds from honey in cosmetic products
Balášová, Patricie ; Langová, Denisa (referee) ; Skoumalová, Petra (advisor)
The bachelor thesis was focused on the preparation and characterization of extracts and liposomes with active substances from chosen types of honey with the aim to apply these extracts to the cosmetic products. The extraction of active substances from chosen material was optimized during the work. As the most suitable organic solvent for extraction was chosen diethyl ether. All the extracts were tested on the content of total polyphenols, sugars and antioxidation activity. The final samples were also tested on the content of flavonoids. Extracts were encapsulated to the liposomes, which were tested especially for their antioxidation activity, size and stability. Then, extracts and liposome particles were applied to the cosmetic products. Cosmetic creams and gels were prepared and tested for antioxidation activity and antimicrobial activity against the strains Serattia marcescens and Micrococcus luteus. Antimicrobial activity of gels was proved especially against the strain of grampositive bacterias – Micrococcus luteus. From this point of view another one testing strain was chosen – Propionibacterium acnes. Finally, the chosen liposomes were tested for their contact with human cells, immortalized keratinocytes HaCat. No cytotoxic effect was observed and tested materials can be applied to cosmetics against acne.
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Characterization of plum oil and its use in cosmetics
Kaňovská, Zuzana ; Němcová, Andrea (referee) ; Szotkowski, Martin (advisor)
The aim of this bachelor thesis was to characterize plum kernel oil and to explore its possible use in the cosmetics industry. The theoretical part of the thesis is a research on the properties of vegetable oils in general, plum kernel oil and other kernel oils. In the experimental part, the oil was characterized in terms of the profile of fatty acids, phenolic compounds and tocopherols. Body lotion was also prepared, containing plum kernel oil, for which hydration and barrier properties were determined. Pure plum kernel oil and body lotion were tested for antimicrobial activity.
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Sinning
Velebová, Leona ; Písaříková,, Jana (referee) ; Kvíčala, Petr (advisor)
MyVice speaks about the guilt I feel regarding the amount of beauty products I own. About these Things I collect and I just cannot control how many I buy... About my addiction to the rituals connected to these Things. About the obsession with beauty products within our homes. About the daily beauty rituals of a woman which are meant to produce the final result of appearance that she really was Born Like This... About the advertising connected with beauty industry. About beauty product testing on the internet. About being superficial and the senselessness of it. The final result is made of a video projection connected to art installation and book publication.
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Assessment of chosen aroma compounds in foods and cosmetics
Obrdlíková, Blanka ; Hrstka, Miroslav (referee) ; Vítová, Eva (advisor)
This diploma thesis is focused on the problematic of assessment of allergenic aroma compounds in various matrices. In the frame of European legislation 26 of potentially allergenic compounds are stated, whose content in cosmetic products is limited. In the case of foods there is not such restriction so far. In the experimental part, the allergenic aroma compounds in chosen samples of cosmetic and food samples were identified and quantified using Solid phase microextraction in conjunction with gas chromatography. Sensory evaluation of aroma or taste is also included.
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Possibilities of using of Vitis vinifera as a source of raw materials for cosmetic production
Hanáková, Pavlína ; Vítová, Eva (referee) ; Zemanová, Jana (advisor)
This bachelor thesis deals with preparation of extraction from various parts of grapevine and their consequent use in the manufacture of cosmetics. The theoretical part is focused on general characteristics of grapevine, its taxonomic classification, occurrence and cultivation. Subsequently, the chemical composition of grapevine parts and their uses in cosmetic, food and pharmaceutical industries is described. The final part is devoted to particular types of extractions and methods of determinativ of total phenolic substances. The experimental part deals with the optimization of the prepared extract in order to obtain the extract with the highest amount of total phenolic substances with respect to production costs. Factors such as selection of the appropriate solvent and extraction time are examined. 50% ethanol at the room temperature was found to be an optimal solvent. Finally, the physical and chemical properties, such as density, pH and refractive index were determined for the purpose of producing a material safety data sheet. The extract was processed into cosmetic products.
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Renovation of the railway station in Ústí nad Orlicí
Velešíková, Karolína ; Svoboda, Lukáš (referee) ; Májek, Jan (advisor) ; Daněk, Lukáš (advisor)
The subject of the Bachelor Thesis was the reconstruction of the railway station in Ústí nad Orlicí. The content of the thesis was the Documentation for Building Permits and Documentation for Building Construction, based on the architectural study, which was created in the subject AG34-Atelier of Architectural Design in the winter semester. The building is situated on the outskirts of the town of Ústí nad Orlicí, near the village Kerhatice. Tichá Orlice flows nearby, and on the northern side of the building the terrain rises into a wooded hill. The station was built in 1874. Because of spatial reasons the building was placed between two groups of tracks. At the moment the only access to the building is by underpasses or by access roads for firemen from Nádražní street. Because of the construction of the new railway station, underpasses to platforms and their repairs, the old railway station was decommissioned, but the building was saved and declared as a cultural monument. The main idea was to design an appropriate solution for the using of the old building and preserve its original appearance from the time of construction in 1874. Restore the restaurant in a single-storey building. Create residential areas for the building manager, provide temporary accommodation for travelers, locate interesting historical information about the building and linking the building to the educational trail, possible multifunctional spaces such as workshops, offices and a small shop. Also rental spaces for hairdressers and cosmetics are also available. The assignment was also a space solution next to the object that is not being maintained. Therefore, a park layout was designed which serves passengers as a relaxation zone, for children for fun. The layout is an abstraction of the sound curve of a going train.
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CITES plants in cosmetic products
JAKUBCOVÁ, Claudia
This thesis deals with the properties of endangered plant species listed in CITES Appendices that are contained in cosmetic products on the Czech market and the characteristics of these products. The attitude and responsibility of companies towards environmental protection issues and the evaluation of these cosmetic products by users were investigated by questionnaires. A total of 20 species were found in 90 cosmetic products, of which 12 representatives were from the family of Orchideaceae, two species of cacti (Selenicereus grandiflorus, Opuntia ficus-indica), ginseng (Panax ginseng, Araliacae), Aloe ferox (Asphodelaceae), Euphorbia antisyphilitica (Euphorbiaceae), Aniba rosodora (Lauraceae), Aquilaria malaccensis (Thymelleaceae), Cyathea medullaris (Cyatheaceae). No cases of collection in the wild were found. All the evidence shows that the plants used in cosmetics are cultivated and therefore the CITES Convention is not violated. Users were satisfied with the cosmetic products.
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Awareness of the public of dangerous substances in cosmetic
NĚMCOVÁ, Kateřina
The title of my diploma thesis is "Awareness of the public of dangerous substances in cosmetic". It is divided into two parts - theoretical and practical. In the theoretical part, I focused on the history, general composition of cosmetic products and dangerous substances it contains. Considering the current trends of society I focused especially on decorative cosmetics. Because I have a negative experience with sunscreens, I concentrated on that issue in the last chapter of the theoretical part. The practical part is focused on the public's knowledge of dangerous substances in cosmetic products. The anonymous questionnaire was educative, because I assumed that many respondents would not inspect components contained in their cosmetic products. I made brief descriptions of the dangerous substances so respondents could get the most important information on this issue.
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In-store Marketing Communication of Perfume Chain Sephora
Gajdučeňa, Darija ; Koudelková, Petra (advisor) ; Klabíková Rábová, Tereza (referee)
The main objective of this bachelor thesis is in-store marketing communication and its use in cosmetic stores. The theoretical part of the thesis deals with in-store marketing communication, the use of POP and POS tools, building the atmosphere at the point of sale and the use of sensory marketing to influence the consumer in stores. This briefly describes the cosmetics industry, its current form and the historical development of specific segments at the turn of the 19th and 20th century. The practical part of the thesis first introduces Sephora perfumery on a global scale, then focuses only on Czech stores. This is followed by a description of the common features of Czech Sephora stores and a description of two pre-selected stores on Václavské náměstí and Národní třída in Prague. The research part is devoted to the analysis of data obtained with the help of qualitative interviews conducted with customers of Prague Sephora stores. The aim of the thesis is to evaluate the use of in-store marketing communication in cosmetic stores.
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