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Gender stereotypes behind the wheel from the perspective of driving school students
Janebová, Valérie ; Teichman, Klaudia (advisor) ; Wirthová, Jitka (referee)
This bachelor's thesis deals with gender stereotypes behind the wheel from the perspective of driving school students. It examines whether stereotypes occur in driving school, looks at stereotypes that respondents may have encountered prior to driving school, and then aims to determine whether respondents are influenced by driving school for future driving. The topic is actual because nowadays driving is still considered a 'male' activity and women may be discouraged from becoming drivers due to social pressure and expectations about their gender role. It is also important because we mainly get from place to place by car, so driving school should be a welcoming environment for all. The thesis is divided into theoretical, methodological, and practical parts. In the first part, the theoretical background such as Gender Stereotypes, Gender Glass Theory, Driving School, and others are described, which is then used as a basis for the practical part. In the latter, qualitative research is conducted, specifically through semi-structured interviews. From the data provided by these interviews, eight themes are then selected through segmentation, divided into three chapters according to the research questions. Subsequently, deductive coding was used to analyze them. The conclusion of the thesis is then...
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Gender stereotyping of household activities in television advertisements with focus on czech commercial television stations
Abulkasim, Sarah ; Reifová, Irena (advisor) ; Řičicová, Hana (referee)
This bachelor's thesis explores gender stereotypes in the context of television commercials broadcasted by selected Czech commercial television stations. The author aims to define the conventional stereotypical roles in which men and women are portrayed in advertising spots and to evaluate the potential progress in their media representation. The theoretical part of the thesis focuses on key concepts that are necessary to understand the topic, such as gender, sex, gender identity, gender roles, and gender stereotypes. The practical part of the thesis consists of a semiotic analysis following the approach of Roland Barthes and Erving Goffman.
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Feminization of education in the 70s and 80s
ZABRONSKÁ, Alena
The thesis will seek to answer the question of how the feminisation of primary and secondary education from the 1970s to the 1980s was reflected in public and professional debates. In the introduction of the thesis I will describe the phenomenon of feminisation of education in the historical perspective of the Czech environment. In particular, I will focus on what views and ideas prevailed about the feminisation of education under socialism. The aim of my thesis is to answer the following questions: "How big a problem was the feminisation of education considered to be?", "To what extent was the question of whether feminisation had an impact on the development and behaviour of pupils reflected in contemporary discussions?", "What arguments were used in these discussions?", "To what extent was the increase in the number of women among teachers considered part of women's emancipation in contemporary discussions?". In this thesis I will mainly rely on contemporary journals, from which I will analyse individual interviews and articles mentioning the feminisation of education. I will also rely on professional literature that looks at the issue from multiple angles and records its development in the Czech education environment in detail.
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Důvody feminizace českého školství
DAVIDOVÁ, Lucie
The subject of this bachelor thesis is to outline the gender issues of Czech education. The first part deals with the general definition of the concepts of gender, gender roles and feminism. To make it easier to understand the context, the thesis follows the general view of the issue on women in the labour market. This work also deals with the historical development of the unbalanced representation of czech male and female teachers, the causes of the feminzation of school staff and the gender pay-gap. Subsequently, the thesis deals with the questions: "Why are there more and more female teachers and why men do not find this profession attractive?", "Is this growing trend a problem?", "Is this profession appreciated?". Last but not least, the work also handles the issue of gender stereotypes associated with male and female teachers. The practical part of the work reveals the views of students of the Faculty of Education of the South Bohemian University on the issue of feminized educational system. For this purpose, the method of questionnaire survey was used. The conclusion of the work is a summary and evaluation of the outcomes.
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The Linguistic Image of the World and Embodiment: Changes in the Perception and the Ways of Displaying the Female Body in Print Advertising in ELLE magazine in the 1990's and Nowadays
Lohrová, Kateřina ; Šmejdová, Barbora (advisor) ; Bouma, David (referee)
Název práce Jazykový obraz světa a tělesnost: proměny ve vnímání a způsobu zobrazování ženské tělesnosti ve vizuálních médiích Anotace Tato diplomová práce se zabývá otázkou vnímání ženské tělesnosti a způsobu, jakým je zobrazována ve vizuálních médiích (konkrétně v tištěné reklamě), jak se tyto obrazy proměňují v čase, případně jakou mají tyto změny podobu. Snahou práce bude nahlédnout toto téma na pozadí konceptu jazykového obrazu naší společnosti, na základě čehož by se nám mohl naskytnou zajímavý vhled do její vnitřní konstrukce a mechanismů jejího fungování. Klíčová slova: jazykový obraz světa, kategorizace, tělesnost, ženskost, stereotypizace, objektifikace, vizuální média, reklama Thesis title The Linguistic Image of the World and Embodiment: Changes in the Perception and the Ways of Displaying the Female Body in Print Advertising in ELLE magazine in the 1990's and Nowadays Abstract This diploma thesis discusses the issue of the perception of the female body and the approaches and ways in which it is portrayed in the visual media (specifically in the printed advertisement), how these images changes over time or what form these changes takes. The aim of this thesis is to look at this topic in the background of the concept of the linguistic image of our world, of our society, on the basis of which we...
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"The Ambitious Women Illness" Gender Dimensions of Diagnostic Process of Multiple Sclerosis
Nejedlá, Adéla ; Sokolová, Věra (advisor) ; Kobová, Ĺubica (referee)
Diploma thesis analyses gendered dimensions pervading diagnostic process of multiple sclerosis based on semi structured interviews with women targeting their own lived experience and perspective. Theoretical part of this work introduces basic concepts and groundwork arising from previous research including the main and following topics. Starting with medical discourse and continuing with gender bias in medicine, which is amongst others represented by medicalisation of the female body. I also touched upon the topic of delayed diagnosis and introduced basic information about multiple sclerosis. Empirical part describes the goal of this work through qualitative research which was chosen with the vision of analysing specific female experience. Through interviews I had the opportunity to hear a real world stories about lives of women living with multiple sclerosis. Those stories lead me to possibly new findings about the diagnostic process. With this work I would like to bring some improvements to the complex diagnostic process. Key words Gender bias, medicine, diagnostic process, multiple sclerosis, gender stereotypes, semi structured interviews
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Gender Stereotypes in Japanese Anime on the Example of Films Made by Studio Ghibli
Říhová, Pavlína ; Vochocová, Lenka (advisor) ; Hroch, Miloš (referee)
This master thesis examines representation of women and men in Japanese anime on the example of films by the Japanese Studio Ghibli. The aim of the work was to find out whether and possibly how gender stereotypes are reproduced, whether these stereotypes change over time and what is related to their possible immutability. The research was conducted as a part of case study. Using grounded theory, all Ghibli Studio films were analysed and five main categories were created. The results of the analysis were compared with the findings of another research on a similar topic.
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