|
|
Online Marketing Communication Risks
Uherková, Veronika ; Chylová, Silvie (referee) ; Chlebovský, Vít (advisor)
The aim of the diploma thesis is to identify, analyse and then evaluate all possible risks related to Forky's online marketing communications. In the theoretical part, the thesis deals with basic concepts of marketing, explaining the concept of risk, lighting marketing issues. The analytical part deals with the assembly of the Company's internal and external environment. Based on the resulting analyses, all possible risks that may arise in this environment will be investigated. In the last part, individual solutions are presented, including their effectiveness, financial overview along with the exactness of these solutions and the benefits of the proposed solutions. In the complete conclusion of the work, all possible risks along with the solution are described, as well as the way in which they can be prevented.
|
|
| |
|
|
Risk Management in OSH in the Manufacturing Process
Podaný, Tomáš ; Širilla, Jiří (referee) ; Popelová, Barbora (advisor)
The diploma thesis focuses on the issues of risks in manufacture company from the prospective occupational health and safety at work (OHS). The first part of the diploma thesis contains theoretical background of the OHS process then proceeds with analysis and corresponding risks identification. There are suggested solutions on the concrete examples in the model company which completely eliminate discovered risks or at least reduce them. The final part of the diploma thesis summarizes conclusions and presents recommendations.
|
|
|
Risks in Marketing Communication Management in a Selected Company
Kůrková, Nicola ; Krobauer, Jan (referee) ; Chlebovský, Vít (advisor)
The diploma thesis deals with the issue of risks in the area of marketing communication of the company Auto Com s.r.o. The thesis is divided into several parts, the first one is the theoretical part, the second one is focused on solving the current state. The theoretical part defines the basic concepts of marketing and also explains the concept of risks. The analytical part is devoted to the analysis of the current state of the company and the resulting risks from individual analyzes, which could threaten the company. In the last part of the proposal, possible changes in the solution for improving marketing communication, thein financial evaluation and the timetable of implementation are proposed.
|
|
|
Financial and Economy Strategy of Company
Šenk, Kamil ; Slepička, Martin (referee) ; Meluzín, Tomáš (advisor)
The aim of this thesis is to analyze the economical and financial strategy od EISBERG company and to create an ecologically oriented investment project based on acquired findings. Output of this work consists of future economical strategy suggestion and evaluation of benefits and risks of planned investment.
|
|
| |
|
|
Risks Connected with a Company´s Personnel Policies
Kovářová, Vlaďka ; Látalová, Jana (referee) ; Schmeidler, Karel (advisor)
This master thesis focuses on the HR Policies of the Company, such as the recruitment of new employees and take care of present employees. The starting point of these procedures can be found in the theoretical part. The analytical part deals with the current state of the company's procedures which are targeted at high-risk fields. Recommendations concerning the progress of changes targeted at mitigation of risk are made in the last part of this thesis.
|
|
|
The Performance Evaluation of the Company using Balanced Scorecard
Stojaspalová, Vendula ; Petrecká, Eva (referee) ; Bartoš, Vojtěch (advisor)
The aim of the diploma thesis Evaluation of Company Performance is to propose the implementation of the Balance Scorecard for selected company CZECHmetal spol. s r. o., which aims to increase the competitiveness and performance of the particular company. The analytical part is devoted to the introduction of the company and the services offered, the design part will be elaborated on the basis of strategic analysis outputs. Strategic goals are set out in individual perspectives as well as benchmarks that accompany target values. The thesis sets out strategic initiatives that lead to the achievement of the objectives previously set. The conclusion contains the risks and benefits associated with the implementation of the model in society.
|
|
|
The Use of Methods of the Project Management in Company”
Markulchak, Alina ; Doskočil, Radek (referee) ; Smolíková, Lenka (advisor)
This bachelor thesis is focused on project management in KREITANA s.r.o. The first part of the thesis describes the theoretical knowledge of project management. The second analytical part is devoted to the basic information about the company and the analysis of the current situation in the company. The last part of my work includes suggestions for changes in the company and describes the benefits of these changes.
|
|
|
Preparation of the Production Project
Kvarda, Tomáš ; Sedláček, Daniel (referee) ; Juřica, Pavel (advisor)
This bachelor thesis focus on project preparation, that includes identification of project’s purpose, target and outputs, also planning itself and evaluations of each obtained information. The theoetical part deals with project management, explination of terms associated with the management. In addition, the thesis introduces the company and the previous SafeShore project that provides output data for the analysis, wich are the core for planning the whole project.
|
guest ::
