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Public Relations in the Health Service
Smělá, Jitka ; Střítecký, Rudolf (advisor) ; Lešetický, Ondřej (referee)
The aim of my thesis is to analyze and evaluate instruments and methods used by public relations in selected health facilities. Determine which instruments of public relations are used most often and whether the effects brought by the organization expects from them. Will be discussed and possible solutions the shortcomings and problems in this sphere.
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Internal Corporate Communication within the Scope of Sustainability Initiatives
Šilhavá, Martina ; Hadrabová, Alena (advisor) ; Dvořák, Antonín (referee)
This thesis is aimed at an importace of company internal communication concretely among initiatives in the field of sustainable development. It adverts to not only an importance of an individual company connection with the sustainable initiatives but especially adverts to high-quality internal communication related to these initiatives mentioned above. There is a concrete example of a transnation company and its strategy of internal communication in the framework of voluntary initiatives depicted in this thesis, which was realized through two periods of an employee's research. The comparison of results and hypotheses defined is also envolved in data analysis of this research, as well as sustainable improvement in company internal communication within sustainable initiatives is proposed.
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Effective internal communication (in the international advisory organization)
Bilá, Alexandra ; Dvořáková, Zuzana (advisor) ; Kleibl, Jiří (referee)
This master's thesis deals with the internal communication. The main goal is to examine and assess the current level of the internal communication in the international advisory organization, to identify any problems and try to propose more effective internal communication in the company. The thesis is divided into theoretical and practical parts. The first part focuses on the clarification of key concepts such as communication, communication process, internal communication, assumptions and objectives of the internal communication, internal communication tools. In the practical part an international advisory company is presented and the current situation of the internal communication is described and there is evaluation of the internal communication by employees. In the conclusion of the thesis, there are suggested measures to improve the effectiveness of communication within the company.
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Internal Communication in the Chosen Company
Koutníková, Lucie ; Turnerová, Lenka (advisor) ; Drozen, František (referee)
The aim of this thesis is to analyse internal communication in the company DCom spol. s r.o. In the first part there is the descritpion of the DCom company. The second part is theorethical base - there is a characterization of communication, internal communication, its aims, channels and the consequences of internal communication errors. In the last part there is described the analysis of the internal communication in the DCom company and its results.
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Problems of Internal Communication in Project Management
Hlinková, Judita ; Chocholatý, Drahomír (advisor) ; Paška, Pavel (referee)
The primary influence on project results is human effort, therefore the most essential tool for effort management and focus is communication. Communication in Project Management is characterized by its complexity however it may be analysed from two perspectives; communication tools and human factor. The main objective of this work is to identify problematic areas of internal communication in Project Management and the design of corrective measures that will mitigate or eliminate these problems. This work is based on research in a dynamic environment and comprehensive project program, which is an excellent example and material for definition of such areas. The theoretical section lists the topics of project management and communication; each topic affects specific features that are part of the program or directly related (SOA, agile management, conflict parties business, ICT, etc.). The practical part acquaints readers with the concept of sociological research and defines a hypotheses and set of methods that were used in this research. Further, it contains a description of the program in which research was undertaken and the results of such analysis with recommendations on what measurements should be implemented to improve communication and its effectiveness.
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Comparing the use of types of communication and communication tools in small and large business
Hutárková, Tereza ; Střížová, Vlasta (advisor) ; Burkoň, Lukáš (referee)
The main purpose of this thesis is the analysis of communications and communication tools in small and large business. The thesis is divided into theoretical and practical part. The theoretical part is focusing on communication from the perspective of "ordinary" people and businesses. It is divided into the following parts: Communication, Corporate Communications. The practical part includes the methodology for the evaluation of communication tools in both companies, the characteristics of both companies, internal and external communication and tools in small and large businesses, including assessment, functions and skills of a business manager with an emphasis on communication. Evaluation of communication tools in both companies is based on the methodology created in this thesis. The evaluation conclusions are drawn and recommendations suggested. The main contribution of this thesis is an analysis of companies, and evaluation and recommendations.
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Internal communication in a bank institution
Matějčková, Renata ; Dvořáková, Zuzana (advisor) ; Kleibl, Jiří (referee)
This Master's Thesis is about internal communication in a bank institution. The internal communication is viewed from both theoretical and practical point of view. Its goal is to identify the informational flows and operation of internal communication in a bank institution based on observation, analysis of internal documents and surveys, and to find out if the processes work effectively and suggest potential remedies. The Master Thesis is about the purpose, goals, principles of effective internal communication and applicable communication channels. The conclusion of this thesis is statement that the internal communication in the chosen institution is on a very high level and well-coordinated. The institution uses all available communication channels for its internal communication. The thesis also includes specific suggestions for even more effective internal communication especially in the terms of effective use of the communication channels and communication of the company's strategy and goals.
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The influence of firm communication on work efficiency
FRANĚK, Miroslav
The theoretical part contains important informations from the area of communication and cooperation. The practical part describes all the steps quantitative and qualitative methods which are lead to reach ends. These parts investigates the communication between workers in manufacturing firm VISCOFAN CZ and its appropriate influence on working efficiency. At the end of these parts they are all results shovel down, point at level communication between workers in a choice deportments and its appropriate influence of theirs efficiency. In accourdance with modern trends they are describing recommendations which can help with improving a level comunication between workers and its influence on working efficiency in a future.
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