|
|
Internal Communication on Example of Microsoft
Mrázková, Blanka ; Dvořáková, Zuzana (advisor) ; Kleibl, Jiří (referee)
The master's thesis deals with one of modern methods of human resources management, the internal communication. It examines relations between corporate culture and internal communication as well as application of internal communication into business strategy in order to raise efectivness of businesses. The thesis also points out present level of internal communication in Czech companies. The thesis includes detailed analysis of formal and informal communication tools and puts emphasis on necessity of measurement of effects brought by internal communication strategy. Theoretical knowledge is used to analyse internal communication in Microsoft Czech Republic. Evaluation of internal communication in Microsoft is based on interviews with managers and questionnaire survey realized accross the whole company. The main goal of the thesis is to set a range of suggestions to improve and successfully develop internal communication in Microsoft.
|
|
|
Internal communication in a bank institution
Zelová, Dagmar ; Šikýř, Martin (advisor) ; Němec, Otakar (referee)
The aim of this thesis is to analyze the internal communication at Raiffeisenbank a.s., identify strengths and weaknesses and suggest measures to streamline the communication process between the target groups of internal communication. Theoretical bases are prepared using available literature and Internet resources devoted to internal communication. The practical part is to evaluate the results of the survey made among the selected employees of the bank.
|
|
|
Internal communication in the Holding PNS
Hradecká, Lucie ; Dvořáková, Zuzana (advisor) ; Kleibl, Jiří (referee)
This thesis is devoted to internal communications in the holding company PNS. The theoretical part is focused on explaining concepts: communication, internal communication and its tools, methods and barriers. The practical part is focused on the holding PNS and through an anonymous survey analyzes the internal communication and employee views on methods of communication. Based on the results obtained from the survey then evaluate the use of communication tools, efficiency of communication tools and employee satisfaction. The conclusion summarizes the results and proposed some recommendations that could lead to improving the current level of internal communication in the company.
|
|
|
Internal communication of telecommuniactions operator
Sembolová, Urszula ; Dvořáková, Zuzana (advisor) ; Sidó, Michael (referee)
The present thesis deals with the theory of internal communication and its applications in T-mobile CZ during major organizational and process changes. The objective of the thesis is to develop new rules for internal communication based on relevant literature, the best practice and observation, with the focus on the most common tools -- e-mail messages and meetings. The objective also includes elaboration of the new managerial roles that are to become the basis of the new corporate culture as a part of the current bigger project focused on increasing competitiveness in the new market environment. The thesis contains recommendations for more effective e-mail communication and more efficient meetings and it elaborates the new roles of managers aimed at customer satisfaction, continuous improvement, cooperation, personal growth and responsibility.
|
|
|
Corporate culture of Renault ČR Company
Přichystalová, Eliška ; Müllerová, Františka (advisor) ; Borský, Milan (referee)
Corporate culture is one of the prerequisites for any company to function successfully, since it encompasses nearly everything associated with an enterprise. The main aim of this thesis, based on a questionnaire research, is to determine the strength and the influence of the corporate culture of Renault ČR Company on its employees and, in addition, to find out how is the internal communication conducted.
|
|
| |
|
| |
|
|
Public Relations in the Health Service
Smělá, Jitka ; Střítecký, Rudolf (advisor) ; Lešetický, Ondřej (referee)
The aim of my thesis is to analyze and evaluate instruments and methods used by public relations in selected health facilities. Determine which instruments of public relations are used most often and whether the effects brought by the organization expects from them. Will be discussed and possible solutions the shortcomings and problems in this sphere.
|
|
|
Internal Corporate Communication within the Scope of Sustainability Initiatives
Šilhavá, Martina ; Hadrabová, Alena (advisor) ; Dvořák, Antonín (referee)
This thesis is aimed at an importace of company internal communication concretely among initiatives in the field of sustainable development. It adverts to not only an importance of an individual company connection with the sustainable initiatives but especially adverts to high-quality internal communication related to these initiatives mentioned above. There is a concrete example of a transnation company and its strategy of internal communication in the framework of voluntary initiatives depicted in this thesis, which was realized through two periods of an employee's research. The comparison of results and hypotheses defined is also envolved in data analysis of this research, as well as sustainable improvement in company internal communication within sustainable initiatives is proposed.
|
|
|
Effective internal communication (in the international advisory organization)
Bilá, Alexandra ; Dvořáková, Zuzana (advisor) ; Kleibl, Jiří (referee)
This master's thesis deals with the internal communication. The main goal is to examine and assess the current level of the internal communication in the international advisory organization, to identify any problems and try to propose more effective internal communication in the company. The thesis is divided into theoretical and practical parts. The first part focuses on the clarification of key concepts such as communication, communication process, internal communication, assumptions and objectives of the internal communication, internal communication tools. In the practical part an international advisory company is presented and the current situation of the internal communication is described and there is evaluation of the internal communication by employees. In the conclusion of the thesis, there are suggested measures to improve the effectiveness of communication within the company.
|
guest ::
