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Business Development Plan
Karásek, Martin ; Býček, Martin (referee) ; Žižlavský, Ondřej (advisor)
The bachelor thesis is focused on the realization of the business plan of the company Murexin spol. Ltd. This company needs to move its warehouse and retail space closer to potential customers and to achieve a greater market share. The thesis identifies the specific structure of the business plan, which is further projected into the real state and real data of the company.
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Business Strategy of Company
Foltýn, Jan ; Schüller, David (referee) ; Zich, Robert (advisor)
Diploma thesis deals with the topic of strategic management of business development with the aim of proposing a suitable modification of the business strategy for a company operating on the European heating market. The work aims to propose a change in the existing business strategy, using an enhanced marketing mix in the given B2B market, which differentiates the product portfolio from other competitors in the market, uses innovative technologies and is competitive, focused on customers.
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Company Development Strategic Framework Proposal with Emphasis on Product Portfolio
Coufal, Denis ; Vozka, Jiří (referee) ; Zich, Robert (advisor)
The purpose of this diploma thesis is a strategic development proposal for a Czech electrotechnical company with an emphasis on a product portfolio. The theoretical basis of this thesis serves as a structure for the analytical and the proposal part. Outputs of the external and internal analysis are the bedrock for formulation of strategic product portfolio development framework at the corporate and business level. The proposal provides a company with a framework for strategic behavior focused on better competitive ability, product portfolio expansion, and delivering higher value for customers of energetic engineering.
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Transformation of Trading Strategies in the MetaLang Language on Parallel Codes Accelerated by a Supercomputer
Halfar, Vítězslav ; Šimek, Václav (referee) ; Jaroš, Jiří (advisor)
The aim of this bachelor thesis is to design and implement a software - MetaTester, which deals with testing and optimizing of the automated trading systems made for platform MetaTrader 4. This system handles performance problems of the most widespread business platform in the world, used to trade in the biggest world market - Forex, with the parallelization of processes and IT potential of supercomputers. The thesis describes the architecture of the system, solving problems, the implementation of sectional parts and special techniques to provide the highest computing performance. At the end of the thesis, there are summarized achievements of the platforms MetaTrader and MetaTester.
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A Tool for Support of an Optimal Company Strategy Choice
Štěpánek, Ivo ; Bartík, Vladimír (referee) ; Květoňová, Šárka (advisor)
This thesis deals with an optimal strategy choice of a company. The issues of products and services, marketing and mainly strategic management with emphasis on optimal strategy choice of a company are described in theoretical part. There are introduced fundamental methods of internal and external strategic analysis. With use of mentioned facts a program for support of strategic management is proposed. This program is aiming to make well structured and quantifiable methods of strategic analysis easier and more clear, based on which it is possible to define and choose an optimal strategy of a company.
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Adaptation of Company Strategy and Change of Business Activities
Válek, Lubor ; Dvořák, Luboš (referee) ; Dvořák, Luboš (referee) ; Zich, Robert (advisor)
Diploma thesis named „Adaptation of a corporate strategy and transformation of commercial activities” is focused on a manufacturing company – printing house. The thesis discusses theoretically as well as practically corporate strategies with an accent on formulation of a business strategy. The theoretical part focuses on a general description of procedures and methods used to create a corporate strategy. The practical part focuses on a company called PRINTING HOUSE (in order to protect business data of the company, it is not specified further and is called the PRINTING HOUSE in the practical part of the thesis), where business and strategic analyses were performed. The outcome of assessments and analyses outline potential investment projects, transformations and also presents a feasibility of acquisition of new business opportunities.
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Strategic Analysis of Company and Improvement Suggestions
Delina, Daniel ; Lipowski, Radim (referee) ; Koleňák, Jiří (advisor)
This thesis with title "Strategic Analysis of Company and Improvement Suggestions" deals with the theory and practice of strategic management. The theoretical part describes a general methodology of the strategic analysis of an enterprise from which the optimal strategic plan is generated. In the practical part a real company is analyzed, according to the methodology mentioned in the theoretical part. Complex analysis of its internal and external environment are carried out. Based on the acquired information the SWOT analysis is made, which serves as groundwork for developing appropriate strategy and comparison with the current strategic plan.
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Proposal for a Business Plan
Lanc, Martin ; Caha, Pavel (referee) ; Zinecker, Marek (advisor)
The subject diploma thesis “Proposal for a bussines strategy” is the formulation of a bussines plan for a concrete small-sized company. Finally this plan will be used as model for a realization of private kindergarten. This work includes a theoretical part, problems analysis with summary of issues relating to legal, constructive conditions for building and functioning, fiscal and economical aspects. Final part of this work is dedicated to overall assessment and expansions possibilities.
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Design and Optimization of the Trading Strategy in Financial Markets
Pospíšil, Petr ; Slatinský, Miroslav (referee) ; Budík, Jan (advisor)
This bachelor's thesis is concerned with the design and optimization of a trading strategy on Foreign Exchange – particularly on EURUSD currency pair. The strategy makes use of standard indicators used in technical analysis and is consequently optimized and backtested using history data. The thesis addresses both the development of such a strategy and the main pitfalls, ones with which I have came in contact with and had to solve, are discussed.
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