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Farmyards in medieval Bohemia and Moravia. The context of settlement and its economic potential.
Rak, Ondřej ; Klír, Tomáš (advisor) ; Šimůnek, Robert (referee)
1 Abstract In this work I deal with farmyards 13th-15th century, which formed an integral part of the medieval landscape. The main attention is paid to settlement-historical context and economic potential. Attention was also focused on the methods used, archaeological surveys and surface exploration. Nobility farmyards are divided into several types, according to the economic strategy and in material form. Their form depended on the owner, the monasteries were built large courtyards and nobility smaller. The main purpose of these farmyards was to provide the economic base of the nobility. There are also farmyards that served to financial income. The most common owners were a nobility and church institutions. Mostly they were situated to rural settlemet, where they were always dominant feature. Because this is not very frequent theme in Czech archeology, the aim of this work was also to summarize current knowledge. Given the breadth of the topic, I tried to include as much information, on the other hand, I had to approach selected topics in general. Work should, however, include the most important knowledge on this topic.
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Sociocultural impacts of the destruction of the od town Most
Rak, Ondřej ; Matějů, Martin (referee) ; Czumalo, Vladimír (advisor)
The thesis Sociocultural Impacts of the Destruction of the Old Town Most analyzes the circumstances and situation that arose after the destruction the historical town Most. The thesis approaches the topic via the description of the original situation, analysis of the consequences of the destruction and via outlining the possibilities of potential solutions of the current situation. Historical resources mapping the topic were used to describe the situation. The current state was analyzed via a field study mapping attitudes of the participants who went through the situation. Potential proposals to solve the situations were outlined with the help of foreign case studies related to the topic. Czech cultural context was taken into an account for this purpose. The thesis suggests that the decision to destroy the old town Most has left severe and irreversible consequences in many aspects. The consequences are to be seen in the context of historical, cultural, ecological, psychological and sociological levels.
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Circumstances and consequences of the destruction of the historical town Most
Rak, Ondřej ; Czumalo, Vladimír (referee) ; Matějů, Martin (referee)
The thesis Circumstances and Consequences of the Destruction of the Historical Town Most analyzes the circumstances and situation that arose after the destruction the historical town Most. The thesis approaches the topic via the description of the original situation, analysis of the consequences of the destruction and via outlining the possibilities of potential solutions of the current situation. Historical resources mapping the topic were used to describe the situation. The current state was analyzed via a field study and personal inventory that mapped attitudes of the participants who went through the situation. Potential proposals to solve the situations were outlined with the help of foreign case studies related to the topic. Czech cultural context was taken into an account for this purpose. The thesis suggests that the decision to destroy the old town Most has left severe and irreversible consequences in many aspects. The consequences are to be seen in the context of historical, cultural, ecological, psychological and sociological levels.
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Dispute over the plausibility of rational choice theory
Rak, Ondřej ; Lipka, David (advisor) ; Tříska, Dušan (referee)
Many critics of rational choice theory aim at unrealistic psychological assumption of this theory. To what extent is this kind of critic relevant? If we analyze the formalized scheme of choice than we will find difficult to interpret this scheme as psychological theory that develops intentional explanations. We should rather understand this theory as a theory developing causal explanations that are generated by the structure of surrounding. Intencionality in this theory is only a auxiliary tool and the explanation is made in terms of structure, not in terms of mental states. From this perspective most of the critic aim at wrong target.
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Analysis of the marketing communication of Image Lab s.r.o. company
Kalendová, Kateřina ; Zamazalová, Marcela (advisor) ; Rak, Ondřej (referee)
Many companies nowadays apply themselves to company trainings and consulting. It is a very profitable field for enetrprise and that is also why there is such a huge competition. Because the product is services, which are intouchable, impossible to test, it is more about good marketing.Communication with customer and continual contact with him is essential. In the thesis there was realised and assignemet of the marketing communication of the Image Lab s.r.o. company. From the results it is clear, that it is necesarry to monitor customers satisfaction and to find out their needs and wishes.
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