National Repository of Grey Literature 29 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
Small business and international entrepreneurship
Radchenko, Anastasiia ; Pichanič, Mikuláš (advisor)
Small and medium-sized enterprises together with start-ups are highly important in the nowadays economic environment. Such companies contribute raise of employment, stimulate the economic growth and innovation development. However, not all start-ups can survive more than five-year period. Support from government and private investors can help to overcome such problems. Moreover, SMEs internationalization and global functioning can support businesses during the tough times. The goal of the Master thesis is to analyze business environment for SMEs on the EU scale and to identify the opportunities and borders faced by SMEs. A more in-depth analysis is conducted on the example of three countries: Czech Republic, Germany and Italy. In order to get better picture of start-up procedures and companys operation, the example of business plan analyses for micro business is provided.
Manažerské styly v různých fázích životního cycklu společnosti svptokladem Applu
Pleshakova, Elena ; Pichanič, Mikuláš (advisor)
Since 19th century and great minds like Frederick Taylor or Henri Fayol, the theory of management went through consequential changes. Every new scholar was developing theories that in turn were raising new question and challenges for management. Until today, no single theory was globally recognized. Every modern management concept is arguing for the right to be the only correct, without giving a clear answer on how to manage the company and employees effectively. However, nowadays it is not enough to be a master in the field of finance, accounting, commerce or any other sciences to successfully manage the department or the company. Managing requires working with people, each of whom is endowed with a certain knowledge base, and more importantly with values, interests and work styles. The modern literature points to the need to choose the right style of management, however, a variety of information about the "ideal manager" often contradict one another. For the purpose of studying the methodology used is based on documentary analysis of most commonly used managerial styles presented by different management scholars. Different theories are connected and combined into consolidated model that is derived from both psychological aspects of human nature and the functions every manager should perform.
Strategy Specifics of Multinational Companies Operating in Creative Industries
Shevchenko, Denys ; Pichanič, Mikuláš (advisor)
The creative industry is a relatively new sector of the economy that grows rapidly and possesses huge potential. Multinational corporations have achieved a certain stage of development being highly globalized, vertically integrated and efficient. However, the problem of defining appropriate strategies and adjusting management approaches to industry's specifics arises. Therefore, the goal of this Diploma thesis is to analyze cultural industry market and to explain differences in business strategy between classical and cultural companies. In this academic work, the great part of attention will be devoted to a number of peculiarities. Among them firstly, the way of managing creative labor force that significantly differs from other industries. Secondly, risk management and level of intellectual property rights protection may either incentivize or discourage further development of creative products. The last but not the least, brand awareness exerts a significant impact on company's performance, therefore, analysis on this issue will be provided.
Proposal of a solution for a recreational facility management system
Valová, Anežka ; Pichanič, Mikuláš (advisor) ; Staňková, Anna (referee)
The aim of this masters thesis is to propose a new organizational structure of the hotel castle Valeč and to evaluate its financial situation. In order to assess the financial situation, financial methods such as horizontal and vertical analysis, cost-effectiveness, return on revenues and accommodation indicators (occupancy, average price per room and price for the available room) are applied to the enterprise. The thesis consists of a theoretical and practical parts. The theoretical part defines methods of management of small and medium enterprises, which include marketing strategy, financial management, management of the company development and growth. It is followed by a practical part, which contains a description of the hotel castle Valeč, a SWOT analysis, a financial analysis and an analysis of the current state of the organizational structure. In the conclusion of the masters thesis, problems are identified based on these analyses and changes in the organizational structure are proposed.
Managing a Firm in a Global Environment
Staňková, Lenka ; Pichanič, Mikuláš (advisor) ; Marek, Petr (referee)
This master thesis focuses on the process of globalization and its consequences that allowed for the formation of multinational corporations. The current environment is characterized by the fast pace of changes that requires firms react flexibly, which demands new approaches to managing employees, creating more flexible organizational structures supporting creative people, and innovation because people and innovations are the key sources of competitive advantages. The goal of this thesis is to analyze changes at O2 after Spanish telecommunications firm Telefónica S.A. sold a majority stake to PPF in 2013. The changes associated with the switch in ownership can chiefly be seen in the firm's goals, its organizational structure, its policy toward employees, in customer satisfaction, and in its investments and share price.
Indičtí Migranti a z vlastní iniciativy Expatriates v hostitelské zemi: důraz na sociální podpory
Habeeb Mohamed, Mag Mohamed Meeran Mohiadeen ; Dvořáková, Zuzana (advisor) ; Pichanič, Mikuláš (referee) ; Dohnalová, Marie (referee)
The researcher of this study " Indian Migrants and Self-Initiated Expatriates in the host Countries: the Focus on Social Support" the whole study about the Indian expatriates who are living in the United Kingdom and the main goal of this research is to predict how successful the Indian expatriates in their settling process in the UK and the focus of social supports. The sample includes both Self-initiated expatriates ( SIE's) and Assigned Expatriates(AE's). SIE's expatriates are Indian students who are studying in the UK and the AE's expatriates are the company assigned Indian full-time employees. Social support includes briefly the overall host country support provided for Indian expatriates in the host country. Social support is measured in three broader dimensions pertinent to Waxin cross-cultural adjustment model (2006), likely perceived organizational support, individual self-motivation, and contextual support, includes family support and host country environment. (Navas et al, 2005) classified six relevant contexts of acculturation of expatriates in a foreign country, which emphasize, politics and government, organizational work-related adjustments, economic perspective, family relations; social relations and ideology, which includes religious belief and customs. The structure of the thesis covers extensive theoretical part based on the intense review of literature in the field of expatriation, cross-cultural studies, information on this context about the United Kingdom and India and final part includes practical data analysis, business cases and recommendation for the future research.
Coaching as a tool to increase the performance of employees
Fitte-Duval, Axel Fabien ; Říha, David (advisor) ; Pichanič, Mikuláš (referee)
Companies strive to stand up on the marketplace and prosper. Naturally, hiring the best people is necessary as much as facilitating employees to work at their full potential. This present thesis investigates the relationship between managerial coaching and employee's performance. First, using information from interview of managers. And second, using data from a sample of 102 respondents, multiple regression analysis and Pearson correlation analysis was conduced with SPSS software. The result found that managerial coaching as an indirect impact on employee performances. This thesis provides data on coaching effectiveness.
Elements of Multiculturalism in Corporate Identity of Companies in Czech Republic
Neuwirthová, Magda ; Zamykalová, Miroslava (advisor) ; Zadražilová, Dana (referee) ; Klosová, Anna (referee) ; Pichanič, Mikuláš (referee)
Dealing with the subject of multiculturalism, this dissertation thesis investigates the elements of Japanese, Korean, and American national mentalities in the management of companies located in the Czech Republic. The main goal of this thesis is to identify these elements in corporate culture, find out, which of them lead to the most conflict situations, and suggest procedures to identify and eliminate resulting problems. On a more general level, this thesis provides basic characteristics of business environment and the approaches of world philosophers, anthropologists and sociologists. This thesis further identifies specific multicultural elements in organizations, and suggests its own model of multicultural corporate identity and a model for the identification of conditions that, when fulfilled, lead to strong corporate identity. This thesis also characterizes Czech cultural environment and compares it with that of Japan, Korea and the USA, based on surveys of well recognized Czech sociologists. The main emphasis of this thesis lies on the examination of corporate identity of American, Japanese, and Korean management. Based on a questionnaire survey, four major conflict areas of investigated cultures are identified. These are different opportunities within the company, non-economic use of time, the way of managing company meetings, and the way individual work is presented. In the last section of the thesis, possible solutions to these conflicts situations are provided.
Impact of Word-of-Mouth Marketing and Viral Marketing on Continuous and Discontinuous Technological Innovation
Staroveský, Přemysl ; Koudelka, Jan (advisor) ; Bárta, Vladimír (referee) ; Pichanič, Mikuláš (referee)
The thesis summarizes existing mathematical models for discontinuous innovation diffusion and differences vs. continuous innovation. It describes and analyzes what the difference between WOM marketing and viral is. It evaluates existing mathematical models for information spreading through viral marketing and analyze why successful viral marketing remains rare case. Analyze which marketing messages do spread virally and depict major reasons why.
Open Innovation in Small and Medium-sized Enterprises in the Czech Republic
Procházka, Lukáš ; Srpová, Jitka (advisor) ; Pichanič, Mikuláš (referee) ; HLADIK, PETR (referee)
The doctoral thesis deals with innovations in small and medium-sized enterprises and is particularly focused on the open innovation paradigm. In the theoretical part it explains the relationship between innovations and competitive advantage and provides a broad overview of the current research in the field of open innovations. Based on the theory and supported by the secondary research, it defines research questions and hypotheses that are tested within a survey distributed among Czech small and medium-sized enterprises. Results of the survey serve as a foundation for own models allowing broader implementation of open innovation in Czech small and medium-sized enterprises.

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