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Selection of outdoor course objectives
Turecká, Hana ; Froněk, Jan (advisor) ; Tureckiová, Michaela (referee)
Bachelor thesis deals primarily with the problems of outdoor courses objectives, both in terms of course submitter, and organizations concerned with outdoor courses realization. The thesis consists of two complementary parts: theoretical and empirical. The theoretical part is dedicated to explain the basic concepts of outdoor education, describe the process of selecting a suitable outdoor course and passed course evaluation. The aim of the empirical part is to evaluate the process of selecting targets for outdoor courses demanded by Czech organizations engaged in outdoor training education . Questionnaire survey and semi-structured interview techniques had been used to achieve the thesis goals. KEYWORDS: Experiential education, outdoor courses, course objectives, outdoor courses submitter, evaluation
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Analysis of HR Processes and HR Position in Czech Ice Hockey Extraleague Clubs
Turecká, Hana ; Gruber, Jan (advisor) ; Háša, Stanislav (referee)
5 ABSTRACT There is fourteen ice-hockey clubs in the highest Czech professional ice-hockey league (called "Tipsport Extraliga"), but only two of them have a position of personalist in their organizational structure. This dissertation is aimed on the issue of HR operations administrated in terms of Czech professional sport organizations. On the bases of interviews with employees chosen from two Czech ice-hockey clubs I compare the execution of HR activities on the two clubs there is a special position for HR specialist, in the second one there is a leader or sport manager, who is executing the HR activities. There is also the analysis of HC Sparta Praha HR specialist position in the dissertation. In the special chapter there is the specification of HR processes executed in Czech ice-hockey clubs including processes aplicated in the past. Keywords: Personnel Management, HR specialist, HR activities, organizational structure, sports club, hockey club.
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Ice Hockey Match as a Means of Marketing Communication
Turecká, Hana ; Šíma, Jan (advisor) ; Štědroň, Bohumír (referee)
Title: Ice Hockey Match as a Means of Marketing Communication Objective: Analyse of individual sports advertisement types realized through hockey match from sponzor's perspective. Methods: Qualitative research, case study, personal questionnaire, observation Results: Analysis evaluation of individual sports advertisement types. Keywords: Sports marketing, marketing communication, advertisement in sport, sponsorship, ice hockey
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Selection of outdoor course objectives
Turecká, Hana ; Froněk, Jan (advisor) ; Tureckiová, Michaela (referee)
Bachelor thesis deals primarily with the problems of outdoor courses objectives, both in terms of course submitter, and organizations concerned with outdoor courses realization. The thesis consists of two complementary parts: theoretical and empirical. The theoretical part is dedicated to explain the basic concepts of outdoor education, describe the process of selecting a suitable outdoor course and passed course evaluation. The aim of the empirical part is to evaluate the process of selecting targets for outdoor courses demanded by Czech organizations engaged in outdoor training education . Questionnaire survey and semi-structured interview techniques had been used to achieve the thesis goals. KEYWORDS: Experiential education, outdoor courses, course objectives, outdoor courses submitter, evaluation
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