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Building of Successful Web Projects
Kadeřábek, Jakub ; Zapletal, Petr (referee) ; Kříž, Jiří (advisor)
This diploma thesis considers with describing of methods and procedures used in process of production and building successful web projects. Main spheres of interest are e-business strategy, strategy of internet marketing and procedures of managing customer relationship. Theoretic notes are demonstrating on practice example of project management in case study which describes application of internet shop.
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Optimalization of Web Pages and Strategy of Selling
Žampach, Aleš ; Kadeřábek, Jakub (referee) ; Koch, Miloš (advisor)
The diploma thesis focuses on optimization of e-shop and strategy of selling. Main spheres of interest are full text search, on-page, off-page factors of SEO and channels of digital media. These theoretical examples are demonstrated on the example of pocess SEO and SEM. It also includes economic point of view and strategic concept of optimization.
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Optimalization of Web Pages and Strategy of Selling
Žampach, Aleš ; Kadeřábek, Jakub (referee) ; Koch, Miloš (advisor)
The diploma thesis focuses on optimization of e-shop and strategy of selling. Main spheres of interest are full text search, on-page, off-page factors of SEO and channels of digital media. These theoretical examples are demonstrated on the example of pocess SEO and SEM. It also includes economic point of view and strategic concept of optimization.
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Building of Successful Web Projects
Kadeřábek, Jakub ; Zapletal, Petr (referee) ; Kříž, Jiří (advisor)
This diploma thesis considers with describing of methods and procedures used in process of production and building successful web projects. Main spheres of interest are e-business strategy, strategy of internet marketing and procedures of managing customer relationship. Theoretic notes are demonstrating on practice example of project management in case study which describes application of internet shop.
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