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Public about environment
Šamanová, Gabriela
The May survey of the Center for Public Opinion Research was dedicated to environmental issues. Questions included assessing the various aspects of the environment in the Czech Republic as well as assessing the seriousness of problems at the global level.
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Řízení lidí v multikulturním prostředí
Moryc, Katarzyna Małgorzata ; Dvořáková, Zuzana (advisor) ; Vávra, Radovan (referee)
The main objective of the thesis was to define and analyze key aspects of managerial work in multicultural environment, in one of the Shared Services Center department, of multinational company based in Prague, Czech Republic. Further thesis aimed to define essential competencies of the successful manager and leader driving performance of multicultural department and provides recommendations to improve managerial performance in key aspects of manager s work such as communication, motivation, performance management and cross-cultural leadership. It is argued that presence of intercultural interactions between managers and their subordinates, impacts effectiveness of the managerial performance. Thesis consists of theoretical and practical part. First part of the thesis explores theoretical concepts regarding culture, communication, motivation and leadership with respect to multicultural environment specifics. In the second part, used research methods, conducted research analysis and outcomes are presented. Further in practical part recommendation towards analyzed aspects of managerial work that would lead to higher overall department performance are defined.
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The Effects of the New Deal on the social status of Afro-Americans in selected sectors of the US economy
Schwammenhöfer, Tomáš ; Tajovský, Ladislav (advisor) ; Johnson, Zdenka (referee)
This bachelor thesis deals with the effects of the New Deal legislation on Afro-Americans in the 1930s. Specifically, the thesis analytically focuses on the influence of various politician of this program on their social environment within the US economy. For the ease of understanding of whole issue is needed to know the situation of Afro-Americans in the previous decade as well as in the Great Depression. That is the content of the first two chapters. Subsequently there is the outline of the situation leading to the election of F. D. Roosevelt, US President. The last and as well the most important chapter of the whole thesis is devoted to analysis of individual programs and their impact on Afro-Americans. It concludes that the New Deal had both positive and negative influence on this minority, depending on the economic sector and the relevant administration. New Deal generally meant a huge progress in their economic and political affairs.
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Analysis of the russian investment environment focused on foreign direct investment in the selected countries of BRICS
Tuktamyšev, Eduard ; Gullová, Soňa (advisor) ; Klosová, Anna (referee)
The aim of this Master thesis is to analyze investment environment of the Russian Federation by focusing on foreign direct investment in the selected countries of BRICS cluster. First chapter is dedicated to the theoretical definition of the investment climate, observation methods such as PESTEL and SWOT analysis, indexes of the multinational organisation (Global Competitivness Index, Ease of Doing Business a Index of Economic Freedom). This chapter also defines investment incentives and foreign direct investment together with typology of this two terms. Second chapter focuses on the Russian investment policy especially on legislative and administrative investment regulation. Last part of this chapter focuses on development of special economic zones, which parcipate in alocation of the foreign direct investment in Russia the most. At the end of this thesis there are strenghts and weaknesses of the russian investment environment together with opportunities and threats described.
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Identification and elimination of the risk that can endanger nurses during their professional performance
CHARVÁTOVÁ, Lenka
Theoretical background Employment in the health service brings about a number of risks that are specific of respective health facilities and their departments. Nurses should be informed about all possible risks resulting from their nursing practice, as well as about ways to eliminate these risks because this is the only way they can protect themselves and by suitable means and procedures. Performing their work, nurses are exposed to four main areas of risk factors. These concern especially the effects of mental and physical strain, chemicals and biological factors. Objective of my thesis The objective was to test nurses' knowledge of risks and to test how well they can eliminate these risks. Apart from that, the thesis endeavours to find out whether the risks in nurses' work change in relation to the field of care provided. Hypotheses H1 Nurses know the risks resulting from their nursing practice. H2 Risks in nurses' work vary in relation to the field of care. H3 The most common risk occurring in nurses' occupation is the puncture wound caused by a needle. H 4 Nurses are acquainted with manners to eliminate risks resulting from the performance of their occupation. Methodology To test nurses' knowledge, I compiled a questionnaire focused on surveying the knowledge in the field of risks and elimination of these risks. The questionnaire was arranged in two basic groups. The first group was focused on the knowledge of risks and occurring injury in the performance of the occupation (the puncture wound by a needle). The other group was focused on the area of eliminating the risks. The research was carried out in medical facilities in the Region of South Bohemia. Altogether, 417 nurses were addressed. The following sections were chosen in a haphazard fashion: pulmonary, surgical, internal and a neurological departments, department of subsequent care and the intensive care unit. All the results obtained were statistically processed in the Excel programme from the Microsoft Office software packet. I used a graphic depiction to interpret the outcomes. Outcomes It was found out in the first area of the outcomes that nurses are acquainted with the risks of their occupation (knowledge of risk behaviour, when handling loads, when working with chemicals, when handling oxygen cylinders, treating an aggressive client). The second area of the outcomes was essential for establishing the ways to eliminate risks (the nurses proved knowledge of risks and duties, the duty to participate in creating a safe environment , compulsory preventive medical examinations, knowledge of risk behaviour, using personal protective equipment, observing the work principles and procedures, knowledge of treating contaminated laundry, oxygen cylinders and immobile clients, disinfection of hands, treating an aggressive client). The third area yielded an answer to the question whether puncture wounds caused by needles ranked among the most frequent risks in the occupation of the nurse. The last area was essential to establish the variability of risks depending on the field of care provided. It was found out, that risks varied in relation to the field of care provided, while the nurses viewed the mental and physical strain as the most significant risk in the performance of their work. H1 - Nurses know the risks resulting from their nursing practice - was confirmed, H2 - Risks in nurses' work vary in relation to the field of care provided - was confirmed, H3 - The most common risk occurring in nurses' occupation is the puncture wound by a needle - was confirmed, H4 - Nurses know ways to eliminate risks resulting from the performance of their occupation - was confirmed. Conclusion The outcomes of the research realized will be given to the managements of the above medical facilities, with the aim of increasing the nurses' knowledge of possible risks occurring in the performance of their work, as well as possible ways of eliminating these risks.
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Forms of advertising on social networks and consumer protection
Žďárský, Jiří ; Vavrečka, Jan (advisor) ; Štěpánek, Petr (referee)
The theme of this thesis are forms of advertising on social networks and consumer protection. The main informational source is above all research of specialized literature, articles, online or other sources in connection with author's own observations and analysis of the respective legislation and ultimately the comparison with author's gained professional experience. The result of this work is a comprehensive overview and introduction to the law of social networks and advertising, demonstration of the importance and significance of this topic and finally evaluation of the effectiveness of legislation that protects consumers in the environment of social networks.
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Marketing mix of the fitness centre
Choutková, Aneta ; Khelerová, Vladimíra (advisor) ; Vojtíšek, Zdeněk (referee)
The aim of the thesis is to define and evaluate the marketing mix of the fitness centre World Gym Fitness Group Inc. and to recommend changes that would increase the efficiency of the marketing mix. The theoretical part is divided into two chapters and focuses on marketing mix of services and marketing environment. Within the crucial practical part there has been run a research to determine the mission of the company and clients´ satisfaction. The research is based on direct observation. The practical part contains at first general characteristics of the World Gym company. The next chapters are focused on the individual parts of the marketing mix of the fitness centre. The marketing mix includes services, price, promotion, distribution, physical environment and people. At the end all findings are summarized in the SWOT analysis and recommendations are designed to increase the efficiency of the marketing mix of the fitness centre.
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Potential of MIST and its influence on international trade
Gecko, Alexandr ; Bolotov, Ilya (advisor) ; Černá, Iveta (referee)
The thesis deals with the analysis of MIST markets (Mexico, Indonesia, South Korea and Turkey) in comparison to BRIC countries. The aim of the thesis is to emphasise the attractiveness and potential of MIST economies for international business and investments relating to their growing competitiveness. The first chapter introduces world trends in international trade and it describes the origin as well as the development of the group. The carried-out macroeconomic and demographic analysis in the second chapter reveals strengths and weaknesses of the MIST. The third chapter describes trade activities of the MIST and its current position in international trade. The fourth chapter analyses the entrepreneurial and investment environment of the group as well as its level of competitiveness. The carried-out research in the thesis has shown that the MIST economies represent a perspective group of developing markets with potential for trade and investment activities.
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Nikita I. Tolstoy and Moscow school of ethnolinguistics (characteristics and translations)
Bauerová, Jana ; Vaňková, Irena (advisor) ; Mistrová, Veronika (referee)
This thesis comprises translations of five articles by the Russian ethnolinguist Nikita Iljich Tolstoy, some of which deal with the theory of the ethnolinguistic approach to language and the Slavic culture and others demonstrate a practical application of such an approach and such methods on the traditional Slavic culture. They present this approach as a continuous development of linguistic research which draws on the rich tradition and at the same time transcends its past and enriches it with new points of view. This also constitutes a unique way of preserving the legacy of our ancestors while simultaneously showing it in a new light. Aside from the translations the present thesis also includes an introductory study dealing with general characteristics of ethnolinguistics, its goals, subject, methods, and various schools of thought. In addition, chapters are included introducing the scientific work of N. I. Tolstoy and other members of the Moscow School of Ethnolinguistics. Present are also notes and comments on the translation, clarifying terms from the Russian cultural tradition not necessarily familiar in the Czech environment and explaining certain terms that may be difficult to translate.
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The retail space management
MACHÁČKOVÁ, Lenka
The aim of this bachelor thesis is to map the space management of a selected retail unit, which is Jednota, in Kamenice nad Lipou, and propose changes interpreted through the new model. The theoretic part is focused on a concept - space management. An important part of space management includes the areas of merchandising, purchasing behaviour, shopping atmosphere and a store layout. These concepts contain possible strategies by which the sellers display their goods, optimally organize floor space and improve retail environment in a shop. The practical part is concentrated on the customer satisfaction with the arrangements of selling space. A marketing research analyses and evaluates on the basis of a questionnaire the customer satisfaction. Finally, bachelor thesis includes a new model of the business unit with proposed alterations in the store.
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