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Managment in the global economy: opportunities and risks
Neterda, Filip Bc. ; Pichanič, Mikuláš (advisor) ; Spálenka, Daniel (referee)
The thesis start from general introduction to globalization but its focus is on the following areas: global buying of company inputs (sourcing), expanding on the foreign/global markets (output) and managing the risks associated with globalization (increased competition, foreign currency and raw material/inputs hedge). Overall the thesis is practical in its approach and thus it provides the real applicable approaches in terms of the management in the global economy. Despite these practicalities the thesis also aims at analyzing the more general business environment for global activities of a firm. This is realized in section on economic assessment of the market and evaluation of foreign currency fundamentals.
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Influence of the global financial crisis on the banking system of Russia
Zenina, Aleksandra ; Heřman, Jan (advisor) ; Zeman, Karel (referee)
The global financial crisis has influenced the development of many countries. Russian Federation isn't exception. The special impact crisis has had on the country's banking sector. The main purpose of this work is to analyze the effects of the global financial crisis on the banking sector of the Russian Federation on the example of "Sberbank". Analysis of the influence of the financial crisis on this company consists of the following methods: research, analysis and planning. Analysis of the impact of the crisis includes the calculation and comparison of indicators such as capital adequacy, liquidity, return on assets, return on equity, the concentration of credit risks, the analysis of revenues and expenses of the enterprise for the period 2008-2010. Using these indicators it's possible to explore the market, the company's position in the banking sector, strengths and weaknesses, as well as the possible development in the future. Analysis of the influence of the global financial crisis on the Russian banking sector allows understand the reasons for problems and develop possible solutions.
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Global Economy Outlook - December 2016
Česká národní banka
Global Economic Outlook presents the regular monthly overview of recent and expected developments in selected territories, focusing on key economic variables: inflation, GDP growth, leading indicators, interest rates, exchange rates and commodity prices. In this issue, we also focus on a major phenomenon of the day: the migration of people into Europe, and Germany in particular. In this context, we present an analysis of the effect of the increased number of refugees on the German labour market. We show, among other things, that the incoming migrants will be far from enough to cover the demand for labour in Germany and also that they will compete more with workers arriving in search of jobs in Germany from Central and Eastern European countries than with German citizens.
Fulltext:  PDF; PDF
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Analysis of corporate social responsibility in energy industry
Sýkora, Martin ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
Master's Thesis deals with issue of corporate social responsibility in the energy industry. The work is divided into four chapters. In the first one author describes basic concepts related to this issue, focusing on the current understanding of corporate social responsibility from a global and European perspective and of course from the perspective of the Czech Republic. Criticism, barries and the future of CSR are not missing as well. The second and the third chapter is dedicated to a detailed analysis of CSR in an example of global and regional company from the energy industry. Focus is on economic, social and environmental pillars of corporate social responsibility, together with the strategic objectives and innovation. Last fourth chapter compares the global and the regional energy company based on the tripple bottom line of the CSR and finally, strategy of the global and regional representative is confronted with a reality.
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The Brand building of Hudson Global Resources
Šamšulová, Kristýna ; Halík, Jaroslav (advisor) ; Svobodová, Jolana (referee)
The main topic of this bachelor thesis is Hudson brand building of the recruitment company Hudson Global Resources s.r.o. in Czech market. The aim of the thesis is to define according my own research the Hudson brand perception by clients of the company and propose a Hudson brand strategy and also to evalute which brand management tool the company should use.
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The global reflection of private pension pillars and its economic impacts
Červenka, Michal ; Jílek, Josef (advisor) ; Šimíček, Petr (referee)
The main addressed question of this thesis is whether international experiences indicate that private pension pillar contributes to the profitability and stability of pension system and economic development. Firstly, global private pension pillar is characterized. Its long term return is estimated from derived virtual portfolio. Following Aaron-Samuelson principle, it is calculated notional return of global public pension pillar. Comparing returns of both pillars, there is slightly higher return of private pension pillar, but considering variability, entailing risk, the public pension pillar becomes favorable. Moreover, combination of both pillar doesn't seem to be effective since both returns are well correlated. Next section of the thesis deals with economic effects of private pension pillar on labor market. Simple correlation doesn't proof a positive linking of private pension pillar's contribution magnitude and labor activity, expressed as an average annual working time of population in productivity age. Subsequent analysis of private pension pillar's outlook in selected countries illustrates unfulfilled expectations of participants in private pension pillars. Reflecting all particular findings, it wasn't confirmed that private pension pillars substantially contribute to profitability and stability of pension system and performance of economy.
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Banks and their market entry strategy
Sessa, Gionni ; Král, Petr (advisor) ; Machek, Martin (referee)
In the global market in which many countries still struggle with the consequences of the financial crisis of 2008, many companies come to the conclusion that growth can be achieved through international marketing activities. This attitude poses big challenges to organization that want to enter the international arena, involving deciding which markets should be entered, how this should be done, through which marketing program and finally how to organize the marketing. International expansion poses risks as well as opportunities to businesses, and it is crucial for the organization to thoroughly evaluate the market in order to take a decision about the market entry strategy. Based on the case studies of Credit Suisse and UBS entering the Brazilian market, this thesis sought to study how Swiss banks entered the country and with what results. Based on an extensive literature review, the two cases have been presented and it was possible to demonstrate that great cultural difference and tight regulation suggest the entry through a merger or an acquisition.
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Importance of work experience gained during university studies for future career
Marenčáková, Markéta ; Krebs, Vojtěch (advisor) ; Kotýnková, Magdalena (referee)
My thesis deals with evaluation of the influence of practice acquired during university studies on future employment of university graduates on the labor market in the Czech Republic. I assume that with increasing volume of degree holders in combination with the current global economic crisis, university graduates entering the labor market need to offer some working experience apart from their degree to be offered a good job. This paper summarizes employers' expectations about graduates in comparison with graduates' opinions on their readiness to enter the labor market. The practical part of the diploma thesis analyzes opinions of university students and graduates on the importance of practice acquired during their studies for future employment. The conclusion reached explains that work experience acquired already during graduate studies improves the position on the labor market after graduation. Practice in or out of the field of studies helps graduates develop not only professional qualifications but also core competencies. Namely poorly developed core competencies are together with lack of work experience cited as the main cause of not accepting fresh graduates to employment.
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Knowledge management in conditions of globally outsourced Service Desk
Halamíček, Jan ; Říhová, Zora (advisor) ; Svatá, Vlasta (referee)
The goal of this diploma thesis is to translate theoretical concepts of knowledge management into the context of providing end user support by the service desk. It strives to define specifics caused by globalized and outsourced way of providing customer service. The thesis extends the traditional interpretation of knowledge management in this field by setting up a balanced view regarding both explicit and tacit knowledge and considers also appropriate tools and methods for its efficient creation, maintenance and sharing. Final part contains a case study, showing those applied concepts in practice of a company. The thesis is concluded by a set of generally usable recommendations for more effective management of customer support knowledge.
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Sustainability Analysis of Small and Medium Enterprises
Vojtěšek, Cyril ; Basl, Josef (advisor) ; Gála, Libor (referee)
The Diploma thesis analyzes the attitude of small and medium Czech enterprises towards the Green IT and sustainability concept. Several practices such as consolidation and virtualization of servers, desktop virtualization, cloud computing, energy management, dematerialization and recycling are discussed with regards to their contribution to global sustainability. The common denominator of most of the Green IT practices is the energy consumption reduction. The increasing information technology's demand for energy is viewed as a major contributor to the global carbon footprint and Green IT practices are assessed in terms of how much energy can be saved by incorporating them in a company policy. Besides energy consumption material aspects are another significant part of Green IT. Both the toxicity of certain materials used in the manufacturing process and the increased need for proper recycling of electronic waste are discussed in respective chapters. Information technology does not only add to the global carbon footprint, but it can also provide means to reduce the emissions of other sectors. Companies can reduce their energy consumption by improving logistics (smart logistics) or buildings (smart buildings) efficiency. Teleworking is another practice which enables millions of people work outside their office and contributes to global sustainability. The analytical part presents a survey of Czech small and medium enterprises and their attitude to Green IT. The main objective of the survey is to find out how many companies have implemented Green IT into their company policy. Company representatives report on which Green IT practices they have adopted and why. Responses are analyzed and findings and conclusions are presented.
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