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ANALYSIS OF CUSTOMER SERVICES - A CASE STUDY OF CHOSEN ENTERPRISE
DANIELOVÁ, Petra
ANALYSIS OF CUSTOMER SERVICES - A CASE STUDY OF CHOSEN ENTERPRISE. The comprehensive character of the services provided lies in the extensive range of products and possible combinations thereof. The analysis found that the company hasn't big problems. T-Mobile can have greater thrive yet. In comparison with Vodafone a.s. was sitting pretty.
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Modern marketing communication tools and their use of a particular online store
Jochimová, Natálie ; Pešek, Ondřej (advisor) ; Kajfoszová, Dorota (referee)
This Master´s thesis entitled Modern marketing communication tools and their use of a particular online store dedicated to modern methods of promotion on the Internet market of fashion in the Czech Republic, namely the largest of these deals ZOOT.cz. The aim of the work is based on quantitative and qualitative research to evaluate the use of modern tools of marketing communication in the example mentioned internet business when compared with other entities. The theoretical part of this thesis provides a definition of Internet marketing and the entire online environment, as well as a description of various marketing tools along with outlining their modern forms. In the practical part is to analyse these tools with an online shop ZOOT.cz. The main sources of data are the results of a survey from ZOOT called Fashion Report, data from Sklik to new service Retargeting about the effectiveness of its use, as well as the conclusions of individual and group interviews with employees of ZOOT or internal documents online stores on the effectiveness of individual used instruments. The results of these studies show that if companies use modern marketing communication tools, they are still more emphasis on the rapid inclusion of innovations into business activities, providing superior customer service, but also a form of monitoring advertisements for competitors.
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Process Analysis As the Basis for the Implementation of a New Information System
Kmochova, Zdena ; Říhová, Zora (advisor) ; Svatá, Vlasta (referee)
The main objective of this thesis is to analyze the processes in the company POP service, Ltd., also to analyze the current problem in this company and to recommend and propose measures which eliminate the causes of the emergence of the problem. The causes originate from the aspects of the management of people and processes are identified through the analysis of processes associated with the problem and eliminated on the basis of proposals metrics and responsibilities for these processes. The theoretical part of the thesis is devoted to concepts in the field of process management. The theoretical part characterizes these concepts process management, business processes, process analysis and process modeling methods, process maps, graphical notation for writing business processes, business process improvement and analysis organization. In the second part of the thesis is presented the examined organizations POP service, Ltd.. Based on the analysis of the current state are defined vision, mission and goals of the organization. Then there is described a procedure of the analysis of the current state, which is process analysis and proposal of selected processes, metrics and responsibilities for these processes. Methods of analysis are SWOT analysis, analysis of the activities, structured interviews and process analysis. The result of this thesis is to analyze the selection of processes of the company POP service, Ltd., proposal metrics, define jobs and responsibilities and suggestions for improving the selected process.
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The complex of residential buildings, Praha - Jarov, civil technological project
Komenda, Tomáš ; Hrůza,, Jaroslav (referee) ; Kovářová, Barbora (advisor)
The goal of this diploma thesis is to create a building technology project for construction of 4 flat houses within stage 3a. of the building project „Green town of Prague – Jarov, phase II“. The flat houses are in two pairs interconnected by basement, each is a 7 floor high reinforced concrete building with flat roof and is functionally connected to others by a terrace garden system. This document focuses on organisation and preparation of the construction. It includes building site equipment, cost calculation for setting up and servicing of the building site with graphical illustrations for selected construction phases. Additionally a detailed time schedule was created with a proposal for stream construction of the reinforced concrete scelet and lining in the pairs of interconnected buildings. A realization study of the main technological phases was also prepared. The diploma thesis covers in detail construction of reinforced steel scelet and circumferential casing including a layer of contact insulation system. A blueprint of formwork for walls and ceiling is included in the manual for construction of reinforced steel scelet. On these particular actions probationary and control plans were added. The required machinery set with detailed placement was also drafted. An itemized budget for the main building was prepared as well. Attached to this document is a detailed manual on how to use housing units including repairs and revisions plan for next 30 years. Part of this diploma thesis is also a detailed study covering the construction in relation to the surronding living and educational areas.
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Cloud Computing in dentistry
Šeda, Matěj ; Potančok, Martin (advisor) ; Voříšek, Jiří (referee)
This bachelor thesis deals with the opportunities of Cloud Computing technologies and services in dentistry in the Czech Republic. It is especially focused on the use of the Software-as-a-Service distribution model in dental practice management system. Primarily, the information system, which uses a cloud model for distribution of a the dental practice management software, is defined. Then the functionality requirements for this software and general advantages and disadvantages of Cloud Computing in relation to dentistry are summarized. This part also describes the legislative and technical prerequisites for keeping electronic health records. These theoretical findings serve as a basis for the market analysis of Cloud Computing in the field of dentistry in the Czech Republic and abroad, also to carry out interviews with dentists and workers of selected dental surgeries or clinics. Based on these interviews the current condition of dentistry in the Czech Republic and the attitude of Czech surgeries to Cloud Computing is described. The last part of this work presents the options of moving to the cloud and proposes solutions of some Cloud Computing issues, which emerged from previous analyses.
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Ventilation and warm air heating of service station
Bašta, Milan ; Pavelek, Milan (referee) ; Janotková, Eva (advisor)
This diploma thesis is focused on the design project of ventilation and warm air heating of a service station. The thesis starts with the introduction into this issue and the layout of the service station is presented here. Afterwards, calculations of the heat penetration coefficient, heat losses and heat load, as well as the amount of fresh air are presented here. Furthermore, the amount of supply air is assigned in this part. Consequently, a design project of ventilation and air heating is set up based on these calculations. The design project also includes the choice, dimensioning of local exhausting, a slot diffuser and of air duct paths. Moreover, pressure losses are calculated and the choice of an ventilation and heating unit is made. A design documentation with material specifications is also part of this diploma thesis.
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Analysis breeding of milk cattle on the chosen biofarme
Plášková, Pavlína ; Toušová, Renata (advisor) ; Ducháček, Jaromír (referee)
The aim of this thesis is to evaluace the conditions of dairy cattle breeding in ecological agriculture and to compare them with concrete values taken from the chosen ecological farm Bílčice, which has been part of ecological agriculture since 2011 and which is focused on czech fleckvieh breeding and bio milk production. The first part deals with dairy cattle breed characteristic, main objectives and ecological agriculture principals, welfare problems, breed cattle and utility control, housing technology, nutrition and feeding, mechanical milking technology, milk production, reproduction, health condition and breeding economy. The practical part contains the rating of milk yield index (milk production, % proteins, % fat) and reproduction index ( meantime, perioda service, insemination index and after first parturition percentage). 650 pieces of cos were stabled at farm, from that 200 pices of dairy cos were mostly czech fleckvieh. Monitoring was made in 2013. Dayily milk production was around 2 750 kg. The milk utility for lactacion was in 2013 6 100 kg of milk, 3,89 % fat and 3,34 % proteins. The dairy cos were free stabled with high bedding, They were mechanically milked twice a day in herringbone parlours. Milk is being delivered once in twodays to Olma dairy. Cows are regularly driven out to pasture in summer feeding period. They are extra fed with 10 kg of clover silage and 6 kg of scarp (barely, wheat, triticale). Cows stays in stables for winter time. The ration consists of 45 kg of clover silage, 6 kg of scarp, 2 kg of lupine and 1 kg of corn in first time of lactacion. The cow utility in transitional form of economy at farm Bilcice was 7 477 kg of milk in 2010, a value in the Czech Republic was 7 726 kg of milk. After entering the ecological agriculture in 2013 milk yield at the farm decreased on 6 100 kg of milk and the average value in the Czech Republic increased to 8 370 kg of milk. The cow utility in transitional form was 4,03 % fat in 2010 and 3,89 % in 2013 (ecological agriculture). A diference between 2010 and 2013 is 0,14 %. Proteins were 3,39 % in 2010 and 3,34 % in 2013. There was average value for every reproduction index. The service period was 96 days and the meantime was 400 days, the insemination index was 1,8 and the after first parturition percentage was 54,2 %.
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RSS reader application for iOS
Nováček, Stanislav ; Vojíř, Stanislav (advisor) ; Hradil, Jiří (referee)
The aim of this thesis is to develop an iOS application, an RSS reader mobile application with some social aspects and it's publication on the App Store. This thesis can also serve as inspiration when creating similar applications for iOS devices and enclosed source code can also serve as a practical study material. There are two parts of this thesis - the theoretical part and the practical part. In the theoretical part, the reader is provided with an overview of mobile development and mobile platforms. Moreover, there are mentioned new features of iOS 8, things needed for iOS development, a brief overview of Objective-C and Swift programming languages and web syndication and RSS & Atom formats characterized. In the practical part, there is the development of the RSS reader application which is based on using Feedly cloud services. Next there is a description of the features and functionality, the user interface, some topics of implementation are tackled and there is a list of third party libraries that are used in the application. Some marketing strategies and support is described in the last few pharagraphs of this part of the thesis.
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Optimization of supporting services
Fojtík, Aleš ; Kislingerová, Eva (advisor) ; Dvořáček, Jiří (referee) ; Mansfeld, David (referee)
Process optimization became a common practice for vast majority of market oriented companies. However, the focus on supporting services generally starts only after the potential for savings by optimizing the core activities is fully utilized. Emerging trend of passed ten years represents shared services centres, which in fact comprise both of the above components and together with offshoring offer more important cost savings. The aim of the thesis was to prepare a comprehensive material representing a complex overview of the process optimization activities and describe shared services centre as a special option of the optimization that allows maximization of the benefits from optimizing supporting services. The problem, which is being addressed in the thesis, should answer the question if the selection criteria of an optimization project have been influenced by the financial crisis and what is now different. The thesis is in the theoretical part presenting key optimization methods, process mapping techniques as well as recent trends in the optimization and shared service centres area. The market has been importantly impacted by the financial crises and companies re-focus on cost-optimization projects. However, acquiring financial resources became more difficult, which results in the fact that the priority is given to projects which do not require important initial investment and bring cost saving benefits relatively soon. A special attention is dedicated to presenting a clear method for differentiation of supporting services. In the second part is presented an optimization project in a complex and structured way offering a practical guidance of the respective phases, activities performed and pitfalls that may arise in technical or managing aspect of the project. The aim is to present these problematic areas together with measures how to prevent them. For each of the project phases are presented key activities, tools and methods that should mainly contribute to clear idea regarding time and resource planning for process optimization project. The main contribution of the thesis is that it represents a structured material that could be used by management of the company while considering and planning process optimization project. The topic is also presented in a complex way covering both theoretical and practical side of the optimization activities and shared service centres, which is generally not the approach of the authors that either focus on a particular optimization method, project management or theoretical basis of the optimization.
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