National Repository of Grey Literature 3 records found  Search took 0.01 seconds. 
Corporate culture - from the general concept to a specific instance
Haratická, Markéta ; Kuchař, Pavel (advisor) ; Čížek, Tomáš (referee)
This work is dedicated to corporate culture. The first part deals with the general concept of corporate culture, its definition, structure and influences, which it operates. There is mentioned the positive and negative effects on human being. At the end of the first section a few selected typologies and distribution of culture are described. The author states which concept of corporate culture she favors, and what knowledge her research stems from. The actual research is then devoted to the second part. There is described its process and results concluded by the author. The author characterizes the culture of the company and the obtained information is structured according to the individual components. She depicts the culture of company based also on its classification by selected typologies. The aim of this work is to introduce the topic of corporate culture and to show its practical significance.
Innovationskultur in kleinen und mittleren Unternehmen. (Innovation culture in small and medium-sized enterprises)
Ulsamer, Frank ; Nový, Ivan (advisor) ; Hnilica, Jiří (referee) ; Kučera, Jan (referee) ; Voit, Eugen (referee)
The present dissertation provided an insight of the organizational culture and the innovative behavior of small and medium-sized enterprises (SME) in the early stages of the innovation process. The method Culture Types of Organizations certified that the investigated SMEs possessed a distinctive family culture, and in addition an innovation cul-ture at the company headquarters. By using the social research method Grounded Theory the so called theory "Innovation kultivieren" was developed. This theory consists of three process stages. The first process stage "Mindset geben" is about defining and anchoring new innovative company's values. The second process stage "Innovation organisieren" defines the organizational responsibilities and last but not least, the third process stage "Innovation strukturieren" delivers various accompanying soft skill factors to improve the innovation culture of companies.
Corporate Culture of Vodafone Czech Republic a.s.
Štalmachová, Ivana ; Džbánková, Zuzana (advisor) ; Soukupová, Jana (referee)
Corporate culture is considered as an important idicator of firm's long-term performance. It represents a collection of values, norms and attitudes that are shared in people in organization and that control the way they interact with each other and with stakeholders. First part of the thesis describes corporate culture from theoretical point of view, concretely definition, characteristics and typology of corporate culture, its relation to company's control processes and its changes. Second part of the thesis concentrates on analysis of corporate culture of Vodafone Czech Republic a.s. I paid attention to linkage between corporate culture and company strategy, elements of corporate culture and to its manifestations in internal communication and employees questions. Corporate Social Responsibility issue as an inseparable part of company's culture is analyzed as well. Final part of the thesis belongs to a review of Vodafone's corporate culture with focus on its strength and pros and cons implied.

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