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Compliance in real business
Kalová, Kristýna ; Pelák, Jiří (advisor)
My bachelor work deals implementation of Compliance in real business companies. In this work is explained the idea of Compliance, corporate social responsibility, environmental policy and term of Stakeholders. On the frequent examples are shown methods of enterprise corruption.
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The contribution of corporate social responsibility for business
Glovňová, Paulína ; Dušková, Iva (advisor) ; Soukupová, Jana (referee)
Bachelor's thesis deals with the CSR, the author tries to present this modern phenomenon as a competitive advantage of companies. The study defines the basic characteristics of CSR, mentions its mistaken understanding. The chief part of this study includes analysis of the benefits of social responsibility. The theoretical concept is studied in practice. The author took as a model for the analysis the company Nestlé. The conclusion of thesis contains an evaluating of Nestle Company CSR Report and own opinion of an inclusion of socially responsible business activities in corporate strategy.
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Methods for cost estimation in the planning of projects
Pokorný, Martin ; Chlapek, Dušan (advisor) ; Praks, Josef (referee)
This work is focused on the problem of IS/ICT project cost estimation. Main aim of this work is to design a methodology, which can be use for project cost estimation in the initial part of the project stadium. Defining a basic terms of the project management and describing the most widely use cost estimation metods are the first step to archive main aim. This will be achived by studing literature and relevant articles of the project management. Next step is find an appropriate factors which help to set up the methodology. This factors can derive from a stakeholder's analysis. After definition these factors there si possible to set up a particular methodology. Universality (for a wide group of the projects), accuracy (to determine a particular method) and usability (in the initial part of the project stadium) are the most important criteria to review this methodology. Finally, it is necessary to evaluate the proposed methodology. This can be achieved by comparing the methods recommended in the methodology and the methods actually used for the real project cost estimation. The expected benefits of this work are the most widely use cost estimation metods arrangement and creation of the recommended metodology which can be used to cost estimation of future projects.
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The change of goals in corporate governance of Canadian companies
Košťálová, Veronika ; Malý, Milan (advisor) ; Formánek, Peter (referee)
The purpose of my thesis "The change of goals in corporate governance of Canadian companies" is to find out CSR activities of chosen companies with emphasis on ecological and social activities. It examines the change of view on product manufacturing and thereby the influence on stakeholders. In the first part of thesis I focus on theoretical base of corporate governance and CSR. It zooms in the differences between two approaches -- focus on shareholders and focus on stakeholders. I analyze tools and methods of corporate governance and their influence on evaluation. In the second part I focus on analysis of real companies and application of theoretical knowledge from the first part of thesis. I analyze three Canadian companies, RioTinto Alcan -- mining company, MEC -- producer of outdoor equipment, RBC Bank -- Canadian bank. All companies are the best in their industries. Analysis of activities of three companies enables point to general CSR rules not only in Canadian environment. It is possible to demonstrate world trends of ecological and social projects and activities.
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Corporate Social Responsibility - sustainable development reporting
Metličková, Eva ; Geuss, Erik (advisor) ; Branžovský, Antonín (referee)
This diploma paper researches Corporate Social Responsibility and sustainable development reporting. It deals with the development, basic characteristic and social responsibility areas. It describes institutions and standards, which support this responsibility. It also analyses the GRI initiative and procedure in details and focuses on CSR reports according to GRI initiative. The analytical part researches the companies' accession to the firm social responsibility in the Czech Republic. It evaluates their access to non -- financial data presenting, standards, certifications and regulations using. There are presumptions set for interviews which survey the awareness of companies and public about the social responsibility. The companies' attitude and social responsibility reception are then assessed and elaborated in the SWOT analysis.
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Corporate social responsibility
Cvejnová, Ivana ; Zamazalová, Marcela (advisor) ; Černá, Jitka (referee)
The diploma thesis is focused on important issues in corporate social responsibility (CSR). The first part of the work introduces CSR conception, its history, development and today's role in international, national and business context. Next chapter takes to parts the process of implementation of CSR principles into the business strategy. Last chapter of theoretical part deals with communication in CSR field. Practical part performs confrontation of CSR strategy of GE Money Bank and its corporation (General Electric). There is the list of positives, negatives a recommandation for improvement shown at the end. The second part of practical work introduces and evaluates CSR communication in GE Money Bank. Main purpose of this thesis is to create the list of all important benefits, risks and deficiencies in the CSR concept. The goal is achieved in all parts of the work. summary of benefits and possible risks stays in theoretical basis and also in evaluation. The second effort is to confirm hypothesis that communication is the key tool of success in implementation and aplication CSR principles into business strategy. Theoretical finding and also evaluation of communication CSR strategy in GE Money Bank, a.s helps to validate this statement.
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Ethical and moral aspects of business in Czech Republic
Protivová, Eva ; Gabriel, Karel (advisor) ; Čaník, Petr (referee)
The thesis deals with theme of morality and ethics, especially in business area. Theoretical part describes methods and instruments of integration of ethics into business. Practical part consists of three parts. First part is focused on evaluation of Czech business environment from ethical point of view. In second part author describes results of her survey, which examines primarily ethics code issues. Final part is concentrated on description of small company's business practices and on stakeholder analysis.
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Corporate Social Responsibility in Czech and Foreign Companies
Kobelková, Lucie ; Zamykalová, Miroslava (advisor) ; Korbelová, Marta (referee)
In the theoretical part of this thesis, the theory and development of corporate social responsibility are being described. There is a closer focus on three pillars of corporate social responsibility and on stakeholders who deal with this topic. Arguments for and against the implementation of corporate social responsibility are given, as well as methods of its measurement. In the next part, there is an analysis of current situation of this topic in the European Union and in the Czech Republic. More details about particular steps for implementation of corporate social responsibility and its effective communication are provided. In the practical part, there is an evaluation of activities in this field on example of real companies: Johnson & Johnson, a big international company, and Tylex Letovice, a.s., a middle-size Czech company.
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