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The Development of Small Family-owned Company
Straková, Iva ; Bojčuk, Jiří (referee) ; Koráb, Vojtěch (advisor)
This master’s thesis is focused on „THE DEVELOPMENT OF SMALL FAMILY-OWNED COMPANY“DOPOS HK s.r.o. from Hradec Kralove region. The purpose of the development is an expansion in terms of the capacity (more hired craftsmen, wider sphere of activity) and also of the economic indicators (sales growth, higher number of realized projects). The company will be (for the purposes of this study) subjected to various analyzes as SWOT, Porter etc. Attention will be also paid to benchmarking. The changes in the company will be made based not just on the results (with the aim to eliminate the deficiencies and get to the higher level of company development).
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Strategy of Small Family - Owned Company Development Proposal
Uherková, Andrea ; Petyovská, Lenka (referee) ; Koráb, Vojtěch (advisor)
This thesis deals with the development strategy of a small family business. The work is an attempt to propose such changes to be taken to eliminate weaknesses in the company, eliminate threats and streamline the management of the company. To do this, the work uses theoretical knowledge from the individual analysis and uses it to evaluate the current state of the company. The proposed changes are then based on these analysis. The work includes projects in the field of marketing, finance and human resources.
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Strategic decisions and their impact on a family business functioning
Kopecká, Eva ; Svobodová, Ivana (advisor) ; Žahourková, Lucie (referee)
Bachelor thesis Strategic decisions and their impact on a family business functioning discusses the importance of strategic management in the modern enterprise. The intention of this work is to develop a strategic analysis for a specific company and suggest strategy concept. The theoretical part thoroughly describes the steps required to create a strategy, including the creation of strategic analysis. The practical part is characteristic of a particular family business, evaluating the success of the strategic decisions taken by management in the past and draft corporate strategy. Selected company has never introduced any form of strategic management into their processes, therefore proposed mission, vision, goals and strategy are recommendations for its better functioning.
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Faktory úspěchu rodinných firem
Boroš, Petr ; Tyll, Ladislav (advisor) ; Machek, Ondřej (referee)
Family business is a business in which family members have a large stake in ownership and also a deciding vote on business operation. This thesis deals with what makes the family businesses thriving. The research is conducted using the Good to Great framework by Jim Collins. Based mainly on quantitative and qualitative survey of 8 Czech companies of various fields and sizes, it was discovered that there are some links between the companies' success. These findings yield a set of recommendations, which is provided in the last chapter.
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Success factors of small and medium sized enterprises
Peschel, Stefan
This dissertation focuses on identification of key aspects small and medium sized enterprises in Germany should pay attention to in order to survive on the free market. The dissertation comes up with critically analysed and researched success factors that support entrepreneurs in their decision making and steering of their enterprise. The most important factor for success regarding the respondents of the survey and interviews is the power of endurance closely followed by the aspect of flexible structures. Additionally it seems to be important to have support and backing from the family in order to own/manage/found a successful small and medium sized enterprise in Germany and survive on the free, self regulating market. Furthermore innovation in processes and products show significance towards being relevant for a successful SME. Another aspect that seems to be important for these German SMEs are competent employees. There are certain aspects that show significance towards a successful small and medium sized enterprise that are related to the owner and family. The owner seems to be one key aspect for a successful SME, as power of endurance, the personality of the owner/manager, "gut-feeling" decisions of the owner and a visionary leadership all relate to the personality of the individual owner or family. These four aspects relating to the personality of the owner are all ranked under the first eleven success factors of the survey. Researched SMEs tend to be steered and managed with a long-term perspective with the strategy of differentiation and rather consider success as creating values for the future not simply monetary profit.
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Creating Sprint spol. s r.o.’s Marketing Strategy
Weisshäutel, Jan ; Procházková, Markéta (advisor) ; Olekšák, Michal (referee)
The goal of the thesis is creating marketing strategy of small intuitive driven family business. Small and medium sized entities where Sprint belongs, have defined marketing strategy rarely. Therefore marketing strategy and its implementation into the management is big competitive advantage. Theoretic part of the thesis includes strategic analysis of external and internal environment of the enterprise which is summarized by SWOT analysis. Marketing strategy based on strategic analysis conclusions is defined in several areas: main marketing goals, human resources, product portfolio, price, distribution and communication.
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Social interactions in family company
SVOBODA, Andrea
The objective of this bachelor´s thesis was to perform sociometric tests and to define the social positions in the family as well as in the company, which is run by the family. The first part of the thesis includes the theoretical information necessary to establish the manager´s position and character, leadership theories, conflicts and its solutions, team work, communication in the firm, motivation of the employees, and harmonization of the family and company life. Within respect to the theoretical enquiry, the following were utilised: the social positions established with the aid of the sociometric test, matrices, target sociogram, an interview with the Executive Head of the company, as well as personal experience gained. The second part of the thesis includes the history, organisational structure, present situation of the company, commodities put up for sale and subsequent analysis of the sociometric positions. It was found that positions both in the family and in the company are identical. However, this is not satisfactory. The ideal solution would be the agreement of the sociometric positions and positions within hierarchy of the company.
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