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Political Parties in Great Britain with the Focus on Liberal Democrats
Kadlecová, Zuzana ; Stracený, Josef (advisor) ; Lánský, Ondřej (referee)
The diploma thesis deals with the analysis of British party system and its special features, with the focus on the main political parties in Great Britain, their history, their development and the current position within the system. The thesis employs methods of analysis of specialized sources in the English language mainly. The aim of the first part is to provide theoretical knowledge to establish background for better understanding the rest of the thesis. The following part of the thesis deals with the main political parties in Great Britain, their development, programs and their current position in the system. The most important part of the thesis is the last one, which focuses on Liberal Democratic Party, its beginnings, development and puts emphasis on the two last elections in 2010 and 2015. There is an attempt to provide an opinion on what were the reasons of the election results depending on election program, electorate and other specifications.
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Signs and sign systemes in an advertising ellection camlaign
Lišková, Tereza ; Šoltys, Otakar (advisor) ; Lysoňková, Lenka (referee)
Bachelor thesis titled "Signs and sign systems in an advertising campaign" focuses on the analysis of a particular political campaigns. It is an election campaign of Strana práv občanů (Party of citizen's rights) - ZEMANOVCI during the elections to the Chamber of Parliament of the Czech Republic in 2010. The thesis analyzed specific process behind the campaign entitled "30 stories of Milos Zeman," with key leader and chairman of the party well-known Czech politician Milos Zeman. Campaign also by name refers to the socialist series "30 cases of major Zeman". The work will first analyze marketing issues of the campaign and its potential success given to the end voters. Bachelor thesis also focuses on the signs and sign systems using semiotic analysis and to identify their explicit, but also a secondary meaning and the purpose for which the party wanted to use them in their campaign. The thesis further analyze an electoral program and its connection with the signs applied in the campaign. The last part includes, the comparation of the political campaing of SPOZ with the campaigns of the rival political parties.
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Political Parties in Great Britain with the Focus on Liberal Democrats
Kadlecová, Zuzana ; Stracený, Josef (advisor) ; Lánský, Ondřej (referee)
The diploma thesis deals with the analysis of British party system and its special features, with the focus on the main political parties in Great Britain, their history, their development and the current position within the system. The thesis employs methods of analysis of specialized sources in the English language mainly. The aim of the first part is to provide theoretical knowledge to establish background for better understanding the rest of the thesis. The following part of the thesis deals with the main political parties in Great Britain, their development, programs and their current position in the system. The most important part of the thesis is the last one, which focuses on Liberal Democratic Party, its beginnings, development and puts emphasis on the two last elections in 2010 and 2015. There is an attempt to provide an opinion on what were the reasons of the election results depending on election program, electorate and other specifications.
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Signs and sign systemes in an advertising ellection camlaign
Lišková, Tereza ; Šoltys, Otakar (advisor) ; Lysoňková, Lenka (referee)
Bachelor thesis titled "Signs and sign systems in an advertising campaign" focuses on the analysis of a particular political campaigns. It is an election campaign of Strana práv občanů (Party of citizen's rights) - ZEMANOVCI during the elections to the Chamber of Parliament of the Czech Republic in 2010. The thesis analyzed specific process behind the campaign entitled "30 stories of Milos Zeman," with key leader and chairman of the party well-known Czech politician Milos Zeman. Campaign also by name refers to the socialist series "30 cases of major Zeman". The work will first analyze marketing issues of the campaign and its potential success given to the end voters. Bachelor thesis also focuses on the signs and sign systems using semiotic analysis and to identify their explicit, but also a secondary meaning and the purpose for which the party wanted to use them in their campaign. The thesis further analyze an electoral program and its connection with the signs applied in the campaign. The last part includes, the comparation of the political campaing of SPOZ with the campaigns of the rival political parties.
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A threat of state bankruptcy as a basic element of the czech electoral media agenda
Vávra, Jan ; Šoltys, Otakar (advisor) ; Wolák, Radim (referee)
Václav Bělohradský stated (Právo, July 3, 2010) that "'Greece' was one of the biggest pre-election lies in political history of this country." The aim of this thesis is to examine the role media played in the alleged "pre-election lie": how set the agenda(or drew on the topics) and how pre-election discourse involved the theme of state bankruptcy in the country, whose bonds were according to Bloomberg two months before parliamentary election in 2010 the eighth safest in the world. I examine the content of the most widely read weeklies Reflex, Respekt and Týden, respectively their May 2010 issues (election-month). I will proceed from the assumption that weeklies have the greatest potential to put events into the relevant context, and thereby significantly shape the discourse. This thesis uses the discourse (focusing on its ideological character according van Dijk's evidences) and semiotic (using the theory of Roland Barthes) analysis to detect any mythological elements concerning political parties and ideas in connection with the threat of state bankruptcy. The theoretical part focuses on the possible political consequences of media manipulation especially in the electoral process. I consider inspiring for the needs of this thesis evidence of the German sociologists Jürgen Habermas (of universal pragmatists)...
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Socio-economic aspects in the programs of the parliamentary political parties
Bandasová, Jana ; Izák, Vratislav (advisor) ; Blažek, Petr (referee)
This bachelor work deals with socio-economic aspects of the parliamentary political parties before elections to the Parliament of the Czech Republic in June 2010. Based on the analysis of selected socio-economic aspects was carried out the comparison of these aspects, both in the relationship between the parties of the right political spectrum and left political spectrum. In this work were used structural elements of Public Choice Theory, focusing on the median voter. Delimitation of the definition of the median voter results from public choice theory. Through the identification and classification into a specific position in the political spectrum was made an attempt at the practical application of Public Choice Theory. Based on the available data and information this attempt can be considered certain objective findings.
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