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Expanding business activities by development of rehabilitation centre
Zapletalová, Veronika ; Milichovský, František (referee) ; Šimberová, Iveta (advisor)
This bachelor thesis deals with the development of business activities of the Naděje company regarding an opening of a rehabilitation centre. Theoretical part defines the main concepts which are significant to understanding this particular issue. In the analytical part, the company itself is presented and analysis of the inner and outer environment were made which are summarized into the SWOT analysis. The last part is devoted to opinions and recommendations for a successful development of the business activities of the particular company.
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Business Plan for Starting a Home Care Agency
Buďová, Radka ; Rašticová, Martina (referee) ; Chlebovský, Vít (advisor)
This thesis deals with essential steps that are necessary to start-up home care agency. The goal is to determine whether it is nowadays a lucrative business to provide health and social care in this way. In terms of specificity of health care, the thesis includes both a detailed analysis of current state of the health care market and the theoretical knowledge of legislative and legal regulations associated with the establishment of home care agency.
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Marketing Plan for Service Business
Daněk, Ondřej ; Šimberová, Iveta (referee) ; Chalupský, Vladimír (advisor)
The subject of the work is marketing planning in service business. The aim of the work is creating of marketing plan for the company which is going to enter in market of nonstate health service device in colonhydroteraphy concretely. The aim of the work is creating long term strategic marketing plan and annual marketing plan. Theoretic part of the work is created by theoretic premises of marketing planning in service business. Next there is an explained notion from sector of companny business, for which the plan was created. Practical part of the work is occupied by marketing planning and creating of strategic and annual marketing plan for company called XY.
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Business plan for establishing a private rehabilitation facility
Charvátová, Gabriela ; Povolná, Pavla (advisor) ; Kapounová, Martina (referee)
This thesis acquaints the reader with specifics in health care business, it defines closely a field of influence of a medical rehabilitation and also describes a provision of health care services in the field of physiotherapy. The main goal of the thesis is to prepare basis and elaboration of the business plan for establishing of a private health care facility and an independent physiotherapeutic practise in Tachov district in the Czech Republic. The theoretical part describes the health care system in the Czech Republic, further defines medical rehabilitation and it specifies field of physiotherapy closely. At the same time in my thesis, I mentioned a theoretical basis for establishing of a company including a brief and clear instruction on how to proceed in setting up a private health care facility "step by step". In the practical part, an analysis of the internal and external environment in the area of the newly developed health care facility in Tachov district is performed. Furthermore, in this part, a SWOT analysis is processed and described, which determines the strengths, weaknesses and opportunities and threats for the new enterprise. In this part of thesis it is crucial the preparation of the business plan, which takes into account demographic data, the location of health care facility and...
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Expanding business activities by development of rehabilitation centre
Zapletalová, Veronika ; Milichovský, František (referee) ; Šimberová, Iveta (advisor)
This bachelor thesis deals with the development of business activities of the Naděje company regarding an opening of a rehabilitation centre. Theoretical part defines the main concepts which are significant to understanding this particular issue. In the analytical part, the company itself is presented and analysis of the inner and outer environment were made which are summarized into the SWOT analysis. The last part is devoted to opinions and recommendations for a successful development of the business activities of the particular company.
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Business Plan for Starting a Home Care Agency
Buďová, Radka ; Rašticová, Martina (referee) ; Chlebovský, Vít (advisor)
This thesis deals with essential steps that are necessary to start-up home care agency. The goal is to determine whether it is nowadays a lucrative business to provide health and social care in this way. In terms of specificity of health care, the thesis includes both a detailed analysis of current state of the health care market and the theoretical knowledge of legislative and legal regulations associated with the establishment of home care agency.
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Marketing Plan for Service Business
Daněk, Ondřej ; Šimberová, Iveta (referee) ; Chalupský, Vladimír (advisor)
The subject of the work is marketing planning in service business. The aim of the work is creating of marketing plan for the company which is going to enter in market of nonstate health service device in colonhydroteraphy concretely. The aim of the work is creating long term strategic marketing plan and annual marketing plan. Theoretic part of the work is created by theoretic premises of marketing planning in service business. Next there is an explained notion from sector of companny business, for which the plan was created. Practical part of the work is occupied by marketing planning and creating of strategic and annual marketing plan for company called XY.
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