National Repository of Grey Literature 9 records found  Search took 0.00 seconds. 
Analysis of wellness service in chosen spa facility
DAŇOVÁ, Veronika
History of Bechyně Spa falls in 18 centures where were found out mineral wells. Since 1992 the spa has performed as unnational health facilies. Main natural medicinal source of Bechyně Spa is moor, inported from nearest Komarov marshland. The ilnesses like rheumatoid arthritis, Bechter disease, koxarthozis and other arthritis, metabolic disease with handicap of knees, syndroms of sinews and muscles, preoperative and postoperative condition, osteoporosis and others. The offer of wellness services is created by 11 packages put together from different procedures and basic services of turism in Spa Bechyně . The target of thesis is analyse of services which Bechyně Spa offer. On the basis there are deficiencies defined. For defining deficiences was realized legwork, interviews and was studied professional literature. In the end of this work are suggest actions for higher standard of wellness services in Bechyně Spa. Also the package was suggested.
Hodnotenie kvality kúpeľnej destinácie
Štoderová, Petra
Bachelor thesis deals with quality evaluation of spa destination in terms of visitor. The aim is assessing the satisfaction with the individual factors of quality to tourism and their importance. Based on these results are formulated recommendations for destination Piešťany. The theoretical part is focused on the tourism, spa tourism, quality of tourism and spa. In practical part is introduced destination Piešťany, his-tory of this spa town and it's present situation. In the last part are evaluated the results of survey using IPA analysis and statistical methods and formulated a rec-ommendations for destination.
Ekonomické přínosy lázeňského cestovního ruchu pro město Janské Lázně
Hanyšová, Adéla
This bachelor thesis is focused on economic benefits of spa tourism for the town of Janské Lázně. Review of literature describes tourism and related terms, spa and its benefits, basic economic indicators and marketing in spa tourism. In the practical part there is an assessment of the tourism potential in Janské Lázně, analysis of economic benefits through local fees, employment and economic results of the State Health Spa, Janské Lázně, a questionnaire survey focused on the quality of spa services and SWOT analysis. Conclusion contains recommendations for increasing the economic benefits for the town of Janské Lázně.
Hodnocení kvality služeb v lázeňském cestovním ruchu
Profotová, Klára
Profotová, K. The Evaluation of Quality of Services in Spa Tourism. Diploma thesis. Brno: Mendel University, 2019. The text describes the quality of services, satisfaction and loyalty. Spa tourism is also discussed here. Subsequently, the text focuses on quality and customers. The quality of services in Luhačovice Spa is evaluated in practical part. Furthermore, the dependence between quality factors, customer satisfaction and customer loyalty in Luhačovice Spa is examined. IPA analysis is also applied here and recommendations for spa facilities in Luhačovice are then deduced.
The progress of spa tourism during the period of 2009-2013
Nováková, Denisa ; Valentová, Jana (advisor) ; Doležal, Antonín (referee)
Spa tourism plays a very important role in the South Bohemian town of Třeboň. Spa tourists belong to the most numerous visitors who visit this town. The aim of the bachelor thesis is to evaluate the progress of spa tourism in Třeboň during the years of 2009-2013 and also to analyse the results of the survey itself. This bachelor thesis is divided into the theoretical and practical part. The theoretical part is focused on the tourism industry, spa tourism, its history, spa treatment and spa services which are provided in spa facilities. The practical part deals with what is on offer from the tourism industry in Třeboň, mainly from the point of view of the tourist attraction but also of spa tourism and services. Others chapters of the practical part deal with the evaluation of the selected indicators in the specified years with regard to changes of the indication list for spa treatment, assess the quality and suggest possible improvement of spa services in Třeboň.
Význam Priessnitzových lázní pro cestovní ruch
Beníčková, Hana
Beníčková, H. The Importance of the Priessnitz Spa Resort for Tourism. Bachelor's Thesis. Brno: Mendel University in Brno, 2014. The bachelor's thesis analyzes the importance of the Priessnitz Spa Resort for tourism in Jeseník and the Jeseník District. The introduction describes tourism and its different aspects, the spa industry and its importance as well as marketing in spa tourism. The practical part describes the importance of the Priessnitz Health Spa, accommodation and catering including its pricing, advertising and spa publicity material as well as economic data for the 2011-2013 period. The final section comprises a spa service quality-oriented questionnaire.
The development of spa treatment in Karlovy Vary
Karásková, Zuzana ; Mlejnková, Lena (advisor) ; Kondrashov, Alexey (referee)
This bachelor thesis focuses on the issue of development of spa treatment in Karlovy Vary. It consists of 4 main parts. During theoretical part thesis is working with specific problems of spa tourism. The second part describes history and the present of the town of Karlovy Vary. The third part deals with the development of spa treatment methods in Karlovy Vary. Following chapter introduces Parkhotel Richmond, which is one of the well known spa hotels in Karlovy Vary.This part of the thesis is talking about charakteristic of specific spa hotel, its description, marketing strategy, competition analysis and focuses mainly on Economics of a specific spa facility.
Analysis of spa tourism {--} suggestion wellness centre in Písek
JAREŠOVÁ, Jiřina
The main objective of thesis was, however, an analysis of spa tourism in Písek area, product portfolio assessment and treatment design wellness center. The main hypothesis is confirmed in the town of Pisek, we found a lack of supply of spa tourism and wellness. According to the situation analysis carried out by the town of Pisek is obvious that the territory has a lot to offer and there are also suitable locations for placing the new wellness center. For the newly designed wellness center was chosen hotel Biograf ***, which is located in a strategic location, near the historical center of the town of Pisek. The menu for wellness hotel Biograf*** includes the Finnish sauna and whirlpool. Since the hotel Biograf *** meet up participants of tourism while increasing influx of other possible funds that could leave the hotel guests in the wellness provided services, therefore it is the expansion of existing on-site wellness center, from which will benefit both sites-the customer as well as hotel Biograf ***. From the studies carried out, that fitness was as another part of wellness centers hotel Biograf***, demonstrated the greatest interest and thats the reason, why was the new expanded wellness center implemented to the proposal.
Consumer behavior of Czech citizens on the Hungarian spa tourist market
CHOVÍTKOVÁ, Michaela
The thesis focuses on consumer behavior of Czechs on the Hungarian spa and wellness market. The aim is to analyze the decision making process and motivation in order to determine the key factors influencing the behavior. Suggestions and recommendations for the Hungarian spa service offer were made, as to better meet the desires and needs of Czech tourists.

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