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Awareness of the Czech population about sporting events involving Emirates Airline
Jiřičná, Vladimíra ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Awareness of the Czech population about sporting events involving Emirates Airline Aims: The primary aim of this thesis is to find out the awareness of the Czech population about sporting events involving Emirates Airline. The secondary aim is to then evaluate the gathered information. Methods: The research question is answered through an experiment that entails distributing an online questionnaire to respondents as a form of quantitative method used in this dissertation. The compiled questionnaire was sent out to various groups of responders using the social network and email communication. The research lasted for three weeks in which the results were then processed by the computer technology in the MS Excel program. Results: The responses received by the Czech population show an awareness of sport events involving Emirates Airlines in Football, Tennis and Formula 1 racing. The results gathered show there is a greater interest in the Czech population to visit Formula 1 racing. On this basis, the Czech population would like Emirates Airlines to also sponsor winter sports, especially Ice Hockey and Running Races. The Czech Republic population would recommend Emirates Airline to sponsor Czech Ice Hockey or Football Team or Tennis. Respondents also recommended to sponsor some successful Czech...
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Awareness of the Czech population about sporting events involving Emirates Airline
Jiřičná, Vladimíra ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Awareness of the Czech population about sporting events involving Emirates Airline Aims: The primary aim of this thesis is to find out the awareness of the Czech population about sporting events involving Emirates Airline. The secondary aim is to then evaluate the gathered information. Methods: The research question is answered through an experiment that entails distributing an online questionnaire to respondents as a form of quantitative method used in this dissertation. The compiled questionnaire was sent out to various groups of responders using the social network and email communication. The research lasted for three weeks in which the results were then processed by the computer technology in the MS Excel program. Results: The responses received by the Czech population show an awareness of sport events involving Emirates Airlines in Football, Tennis and Formula 1 racing. The results gathered show there is a greater interest in the Czech population to visit Formula 1 racing. On this basis, the Czech population would like Emirates Airlines to also sponsor winter sports, especially Ice Hockey and Running Races. The Czech Republic population would recommend Emirates Airline to sponsor Czech Ice Hockey or Football Team or Tennis. Respondents also recommended to sponsor some successful Czech...
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The position of Emirates Airline in the aviation industry and its customer service
Berger, Vít ; Král, Petr (advisor) ; Bockstefel, Jan (referee)
In this thesis I focus on Emirates Airlines, in particular by identifying key factors that led to the acquisition of the current position in the global aviation market. Till the foundation of Emirates Airlines the aviation industry in this region practically did not exist, and therefore it was not too interesting market in general. Using the research of case study at the thesis, I first examined how and why the airline was founded and subsequently described the uniqueness of this particular case. Partial aims are to answer the research questions and confirm or refute the initial hypothesis. In conclusion, I summarized all the key factors and assess their uniqueness and potential limitations when applied to similar cases in the aviation sector.
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