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The Graphic Design of Tyden Magazine and its Development from its Inception to the Present
Kučera, Vojtěch ; Slanec, Jaroslav (advisor) ; Láb, Filip (referee)
Bachelor's thesis "The Graphic Design of Tyden Magazine and its Development from its Inception to the Present" deals with graphic design of Tyden. Its aim is to analyse the graphic design in great detail as well as to present its development. At the same time, reasons that led to its gradual changes will also be touched upon. First of all, various developmental stages of the magazine are briefly described, followed by an analysis of the present graphic design with much attention to typography as a whole. Special emphasis is then put on the composition, structuring, dimensions, colour scheme, text and type. The final chapter is devoted to a brief characterization of how magazine works with pictures.
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Interviews about the Revival of the Czech Scout Movement after 1989
Kubicová, Kateřina ; Novotný, David Jan (advisor) ; Slanec, Jaroslav (referee)
This practical bachelor thesis is dedicated to the revival of the Czech scout movement after 1989. The thesis outlines the circumstances of the revival through interviews with contemporaries. The first part of the thesis describes the scout movement. It focuses on the foundations of the movement internationally and it introduces individuals who participated in it. Furthermore, the thesis depicts the circumstances of establishing the Czech scout movement and its history. It also describes the main principles and values of the movement. The second chapter of the theoretical part defines the interview as a specific journalistic genre. It specifies its key features and different types. At the same time, it mentions a number of principles and various approaches a journalist can take when conducting an interview. It describes the history of the genre and highlights significant authors and journalists who influenced it the most. The practical part of this bachelor thesis consists of six interviews and a photobook. The interviews were conducted with contemporaries, who were members of the scout movement after 1989 and remember its revival. At the time they were either leading it or were active in scout units. Through their memories, the practical part reveals different problems and circumstances connected...
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A year in scout in photography
Pecháčková, Alžběta ; Géla, František (advisor) ; Slanec, Jaroslav (referee)
The theoretical part of this bachelor thesis is divided into four chapters. The first part consists of a short description of the history of the scout movement, furthermore, it conveys the circumstances of the origin of Scouting and its spreading all over the world. I pay attention to both the world and the Czech environment. The second chapter explains and clarifies the main ideas and values of the scout movement and its three "foundation stones" - the scout promise, law, and motto plus daily order. The third chapter presents some of the Czech Scouting magazines and their characteristics, however, the area of interest is focused only on currently published titles. I diverted from the thesis by adding another chapter about the media image of Scouting based on selected examples to keep the work up to date. The practical part is a book consisting of photographs that I took in the period from August to December 2020 on a summer camp and other scout events. The images are arranged in such a way as to outline the diversity of scout activities and so that readers can get an idea of what a normal day at a scout camp looks like.
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Evolution of visual style of the Prague Metro
Ťopková, Tereza ; Slanec, Jaroslav (advisor) ; Ježková, Tereza (referee)
The aim of the thesis is to describe the development of the Prague metro's appearance and to study the application of a uniform visual style in its current environment. The theoretical section describes the history of the Prague metro and investigates the topic of visual communication and unified visual styles with a focus on information and wayfinding systems applied in public transport environments. The key topic examined in this work is the development of the visual style in Prague's metro from its opening to the present day. Preparatory studies of the metro's information and wayfinding systems and the finally applied systems are both described. This section includes a description of individual visual elements and important information about the authors of these systems, Jiří Rathouský and Rostislav Vaňek. The current visual communication style seen in Prague's metro is also described in this section. Planned and tested variants of new systems are also examined. The empirical section of the thesis investigates the currently applied visual style in Prague's metro. Elements from the graphic manual are described and adherence to a uniform visual style is analysed, including how certain elements have been applied at selected Prague metro stations.
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The splendors and miseries of DTP: desktop publishing and common practice of Czech publishing houses
Falta, Matěj ; Slanec, Jaroslav (advisor) ; Groman, Martin (referee)
Diploma thesis Te splendors and miseries of DTP: desktop publishing and common practice of Czech publishing houses tries to map the current technical and personnel aspect of the DTP departments within Czech publishing houses. It uses a quantitative method of questionnaire survey. In the practical part of the research, it managed to obtain data from nine of the ten selected publishers. It was chosen on the basis of their readership with the help of data from the Union of Publishers. Undoubtedly, the main contribution of this thesis is the topic itself - text focuses on a group of media professionals, who are crucial for proper functioning of the print media, although it is constantly overlooked by academia. Tis diploma thesis does not bring any revolutionary knowledge about the feld of print media in the Czech Republic, although with the obtained data it is possible to at least partially analyze jobs and style of work of media professionals in DTP departments. Te work is a small quantitative contribution to the academic discussion, which unfortunately is not currently taking place, although it should.
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The role of proofreading in modern media
Platil, Daniel ; Slanec, Jaroslav (advisor) ; Halada, Jan (referee)
Bachelor's thesis "Proofreading and its role in today's media on the example of the magazine Respekt" consists of two parts. The first theoretical section mainly focuses on the definition of key concepts, proofreading work, conventions, and rules concerning interventions into the texts. It also attempts to put the change of the profession into the historical context, which is mainly related to the rapid technical development of the polygraphic industry. The practical section subsequently analytically verified readers' satisfaction with the level of linguistic competence of the magazine Respekt through a questionnaire. Following the results of the questionnaire that indicated worsening quality proofreading of ten selected issues from the years 1997, 2007 and 2017 was made to assess whether there have been any changes concerning the level of linguistic competence. This thesis attempts to put uncovered shortcomings both into the context of the era and the editorial work of the analysed media. On the occasion, language editor Petra Švehlová directly from magazine Respekt was approached - she attempted to interpret and evaluate the acquired data. Proofreading that was made did uncover certain misconducts, however, did not confirm the initial hypothesis itself that was supported by the research mentioned...
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The tranformation of the visual style of Czech televison form 1992 to the presence
Šmejcká, Tereza ; Slanec, Jaroslav (advisor) ; Géla, František (referee)
This diploma thesis investigates the transformation of the visual style of chosen news and journalistic programmes, chosen news programmes are Události (main news programme), Branky, body, vteřiny (sports news) and Předpověď počasí (weather forecast), chosen journalistic programmes are 168 hodin, Reportéři ČT, Objektiv and Toulavá kamera. In its theoretical part the thesis is focused on history of Czechoslovakian and Czech television. Furthermore there is a description of visual communication and visual style with detailed focus on typography and colourfulness. Next the theoretical part focuses on the characteristics of logo and its important attributes. Another chapter depicts a visual style of a television channel in the sight of selfpromotion, on air and off air applications and the graphics of a television, its current trends, effects, typography and current approaches. The last chapter of the theoretical part focuses on description of chosen programmes. In the frame of empirical part the picture analysis appended with semiotic analysis of chosen programmes and logo of Czech television were conducted. The picture analysis consists of five technical and two symbolical codes, the values of the codes are written down in tables. The transformation of each programme in tracked period is written...
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Graphic design of Czech interwar avantgarde magazines and its creators
Moučková, Kristýna ; Slanec, Jaroslav (advisor) ; Čeňková, Jana (referee)
Diploma thesis Graphic design of Czech interwar avant-garde magazines and its creators deals with yet not very well covered topic of analysation of visual form of First Czechoslovak Republic cultural magazines that contains some of the avant-garde methods in its graphics. This thesis in its theoretical part relies on foreign influences, mainly on Russian constructivism, Dutch De Stijl artistic movement and German school of Bauhaus that played major part in shaping of the Czech avant-garde. With regard to the main topic of the text the emphasis is on specifics of graphic magazine creation and design, specifically on the works of Karel Teige, Ladislav Sutnar and František Muzika. The practical part of the thesis is then dedicated to three avant-garde magazine analyses. Journals ReD, Žijeme and HOST represent three different approaches of how the creators were able to work all avant-garde elements in the graphic form of the periodicals. In the analysis the attention is paid mainly on the front pages, composition, fonts, image components, other graphic elements that make up the whole visual aspect of every page and graphic form of advertising. In the end all three magazines are compared with one another to provide at least elementary overview of avant-garde graphic methods used in Czech magazines in...
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