National Repository of Grey Literature 5 records found  Search took 0.01 seconds. 
Managerial Competencies in Small Enterprises
Novák, Petr ; Szarková, Miroslava (referee) ; Mohelská, Hana (referee) ; Tomšík, Pavel (referee) ; Putnová, Anna (advisor)
The dissertation thesis dealt with the managerial competencies in the small manufacturing enterprises in the Czech Republic. The research aimed to examine the current level of these competencies on the sample of top managers of those enterprises. The chosen topic is topic of current importance due the competency development for enhancing the managerial performance. The thesis elaboration was based on the detailed literature review of national and international publications in the respected scientific journals, and on the in-depth analyses conducted through the primary researches. The main objective of the dissertation thesis was to detect the competency level of top managers in the small manufacturing enterprises in the context of business management and to identify the key variables influencing the discovered competency level and on the basis of research findings provide recommendations for further competency development. The main objective was supported with four partial objectives and five research hypotheses. On the basis of results of executed pilot research on managerial competencies the model of managerial competencies was established, and further verified in the author’s primary research. Within the data analysis and data evaluation, the competency level was formed. The dependences of competencies on examined variables were tested empirically. Those variables were sex, length of current and total practice, age, ownership and education. The aggregated research results were compared with the literature review and based on this comparison, the recommendations for further managerial competency level improvement were provided. The conclusions and further research aims form the integral part of the dissertation thesis.
Managerial Competencies in Small Enterprises
Novák, Petr ; Szarková, Miroslava (referee) ; Mohelská, Hana (referee) ; Tomšík, Pavel (referee) ; Putnová, Anna (advisor)
The dissertation thesis dealt with the managerial competencies in the small manufacturing enterprises in the Czech Republic. The research aimed to examine the current level of these competencies on the sample of top managers of those enterprises. The chosen topic is topic of current importance due the competency development for enhancing the managerial performance. The thesis elaboration was based on the detailed literature review of national and international publications in the respected scientific journals, and on the in-depth analyses conducted through the primary researches. The main objective of the dissertation thesis was to detect the competency level of top managers in the small manufacturing enterprises in the context of business management and to identify the key variables influencing the discovered competency level and on the basis of research findings provide recommendations for further competency development. The main objective was supported with four partial objectives and five research hypotheses. On the basis of results of executed pilot research on managerial competencies the model of managerial competencies was established, and further verified in the author’s primary research. Within the data analysis and data evaluation, the competency level was formed. The dependences of competencies on examined variables were tested empirically. Those variables were sex, length of current and total practice, age, ownership and education. The aggregated research results were compared with the literature review and based on this comparison, the recommendations for further managerial competency level improvement were provided. The conclusions and further research aims form the integral part of the dissertation thesis.
A pilot validation of Hofstede's original 4 dimensional cultural model and its marketing implications from the perspective of the Czech Republic, Slovakia and Poland
Čejka, Pavel ; Mohelská, Hana (advisor) ; Hiršová, Miloslava (referee) ; Franěk, Marek (referee) ; Hyršlová, Jaroslava (referee)
The research hopes to provide a deeper understanding of the leading countries in the Central Eastern Europe (CEE) region from a culture sensitive marketing perspective. The aim of this work is to provide a pilot study upon which more critical national culture studies are to be introduced.The purpose of this dissertation is four-fold: 1) To discuss the proper methodology for the research; 2) to replicate the original study in order to suggest the values for the Czech Republic, Poland and Slovakia; 3) to introduce the marketing application theoretical framework for the original study, and 4) to translate the results to marketing scholars and practitioners.
Introduction of new product to the market
Horáčková, Andrea ; Boučková, Jana (advisor) ; Mohelská, Hana (referee)
This Master's Thesis deals with the introduction of the new type of contact lenses ACUVUE to the Czech market. The thesis is divided into three parts. The first is focused on theoretical analysis of the standard procedure for introducing of new products to the market which is possible to find in professional publications. The practical part analyses the introduction procedure of new ACUVUE contact lenses in Vision Care Division of Johnson & Johnson company. Final part of this thesis includes evaluation of the Vision Care marketing strategy and recommendations which can improve the introducing procedure for the future. The required outcome of this work is the evaluation of the analysis and set a few recommendation for improvement of the introduction process for the future.
Analysis of employee benefits systém
Horáčková, Andrea ; Šikýř, Martin (advisor) ; Mohelská, Hana (referee)
Hlavním cílem bakalářské práce na téma Analýza systému zaměstnaneckých výhod je především uvedení do problematiky zaměstnaneckých výhod, přiblížení daňové optiky jednotlivých oblastí nepeněžního odměňování a současného poskytování benefitů v České republice. Dílčími cíli jsou teoretický rozbor této oblasti řízení lidských zdrojů, seznámení se systémem zaměstnaneckých výhod v konkrétní společnosti a na závěr představení změn, které nastanou plánovanou reformou daňového systému v roce 2008.

Interested in being notified about new results for this query?
Subscribe to the RSS feed.