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Difficulties in Socialization of People with Physical Disabilities
Jamrichová, Jana ; Hájková, Vanda (advisor) ; Mlčková, Marie (referee)
Difficulties in Socialization of People with Physical Disabilities The objective of the thesis is to identify the barriers to socialization for adult persons with physical disabilities - barriers that they themselves believe prevent them from their full-valued participation in all areas of the society's life according to their own wishes. More specifically, the author has focused on answering the question whether such persons with physical disabilities proper consider their own lives different from the lives of persons without disabilities, and if so then in what respects. The author also surveys the areas of life that the very persons with disabilities consider problematic, i.e., areas in which they are forced to overcome barriers and in which they encounter barriers. This focus is related to the question whether the society has changed its attitude to the problematic areas specified by persons with disabilities, may such change be towards the positive or the negative side. The thesis also strives to identify in what areas of their living persons with physical disabilities need assistance and support, whether they receive sufficient support and whether they have access to the same without any barriers restricting them from participating in the society. Last but not least, the thesis monitors the...
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Benefits of sport activities for people with cerebral pa/sy in adolescence and maturity age
Jamrichová, Jana ; Hájková, Vanda (advisor) ; Durdilová, Lucie (referee)
Possibilities and benefits of sport activities for people with cerebral palsy in Czech republic The aim of this work is to determine what are the possibilities and benefits of sports for people with cerebral palsy in the Czech Republic. To detect what kinds of different sports for people with disabilities are offered, as well as to find out various sports clubs, associations and organizations that allow these activities. Another aim of my work is to describe the history of sports for people with physical disabilities. The part of it will also be legislative documents behind the development of sports for people-with-disabilities. I would also like to assess what benefits may have sports on amateur and professional level for people with cerebral palsy and what are the hazards, which are related to sports activities. In terms of not only physical (it is quite controversial, what sports are appropriate for people with cerebral palsy considering the contraction of muscles and tendons), but also in terms of psychological-and-social. In the practical part, I will through structured interviews discuss the above topics with several athletes with cerebral palsy with whom we meet regularly at trainings in the Sporting Club Jedlicka Institute in order to complement the theoretical information about the specific...
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The Importance of Sexual Education for People with Intelectual Disabilities and its Teaching on Primary Schools
Jamrichová, Jana ; Ortová, Marie (advisor) ; Klímová, Olga (referee)
In my essay I would like to show, what are the general conditions for sexual education for children with intelectual disabilities on primary schools. How is the sexual education laid down in general educational programs and I want to show on examples how some schools have dealed with it in their scholastic educational programs. After general introducion, what should be the content of sexual education on primary schools, I will focuse on some specifics of sexual education for children with intelectual disabilities. In more detail I will give an account of sexual education textbook for children with intelectual disabilities recommended by Ministry of Education. Then I want to summarize the principles of sexual education. From previous content I will deduce the importance of sexual education for particular aspects of current and future life of children with intelectual disabilities. At the conclusion of my essay, in practical section, interviews with people with intelectual disabilities are written down, which should complete the essay and show the level of their knowledge and their attitudes toward human sexuality. It should show the importance of sexual education for themselves as well. Powered by TCPDF (www.tcpdf.org)
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The use of marketing methods in Czech companies
JAMRICHOVÁ, Jana
The main objective of this bachelor thesis was to identify how marketing activities are used and implemented in selected companies operating in the Czech Republic, and to compare the collected data with marketing activities of a selected company. A partial objective was to propose recommendations based on the identified situation. The thesis is divided into a theoretical and practical part. The theoretical part is based on the analysis of specialised literature and investigates terminology, such as marketing, need, wish, products, demand, offer, market, company marketing program, and also the characteristics of marketing activities. The first stage of the practical part involved the analysis of marketing activities of a selected company. The analysed company did not wish to be revealed and thus, for the purposes of this thesis, it was renamed "XY". The primary data were collected by way of controlled structured interview with the marketing director of "XY". The main purpose of the interview was to map the role and use of marketing in the selected company. Furthermore, the interview aimed to identify how the selected company implements marketing activities and how important these activities are within the company. The results of the controlled interview indicate that "XY" creates a marketing strategy and annual marketing plan every year. The analysis furthermore revealed that "XY" defines marketing correctly, i.e. as a process aiming at satisfying the needs and wishes of the customers, but cannot use and implement it to the full extent as it focuses too much on promotion activities and establishing a certain image on the market. The second half of the practical part presents the survey by way of online queries of selected companies operating in the Czech Republic. The objective of this survey was to reveal how the selected companies perceive marketing and how they approach its use within the company. The results indicate that marketing affects the management of Czech companies only marginally. Out of the 50 companies involved, only 6 strictly Czech companies (12%) can define marketing correctly. Up to 88% of the companies involved (44 out of 50) does not know the proper meaning of marketing and mistake marketing particularly for promotion activities, advertising, and building of the company image on the market.
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