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Crisis of informal carers in the care of seniors at home
Hájková, Kateřina ; Havránková, Olga (advisor) ; Dragomirecká, Eva (referee)
This thesis deals with informal (family) carers who provide for the care of an elderly person in their home environment. It focuses on selected moments of crises (motivation, accepting support, financing, impacts) based on the analysis of documents and the author's two-year working experience in this field. The objective of this thesis is to find out how the carers cope with such crises and what strategies they choose in their provision of care. The theoretical part of the thesis defines basic terms related to old age and their values, informal carers and related areas of care, including pre-defined crises. The research part is divided into methodology, in which part the author describes her methods of obtaining data through semi-structured interviews; and into the empiric part, which is based on the statements of the carers interviewed. Keywords: informal carers, family carers, senior, crisis
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The role of social worker in the integration of the recognised refugees
Hájková, Kateřina ; Miklušáková, Marta (advisor) ; Večerka, Kazimír (referee)
V úvodu své diplomové práce jsem si dala za cíl zmapovat situaci na poli integrace a zjistit do jaké míry je integrace úspěšná z pohledu azylanta a z pohledu sociálního pracovníka a jakou roli sociální pracovník hraje při integraci azylantů. Vzhledem ke zjištěním poznatků lze konstatovat, že koncepce integrace azylantů (v oblasti bydlení, výuky českého jazyka a zaměstnání) se stala nedílnou součástí české legislativy. Každoroční usnesení vlády ČR, týkající se integrace azylantů, jsou dokladem toho, že Česká republika má zájem o úspěšnou a komplexní integraci azylantů a snaží se vytvářet i patřičné podmínky pro tuto integraci. Stávající model integrace azylantů má dobrý základ a nové alternativy tohoto modelu přináší další zlepšení podmínek pro integraci, avšak realizace této koncepce v praxi je neuspokojivá. Příkladem této neuspokojivé situace je státní integrační program v oblasti bydlení, který teoreticky nabízí tři varianty zajištění integračních bytů pro azylanty, v praxi však jsou realizovatelné pouze varianty I a II. Z těchto dvou realizovatelných variant se pak varianta II, která vznikla jako alternativa pro variantu I, setkala s velmi malým zájmem ze strany azylantů a vlastníků bytů a to sice z důvodů administrativní náročnosti. Ostatní oblasti integrace azylantů jsou do právních norem začleňovány...
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Caterpillars food of Minois dryas on selected area
Hájková Březinová, Kateřina ; Vrabec, Vladimír (advisor) ; Kamil, Kamil (referee)
The dryad Minois dryas, described in 1763 by Giovanni Antonio Scopoli, belogs to our endangered species of butterflies. Its expansion today is restricted to a few localities in Central and Southern Bohemia and Southern Moravia only. Renewal and preservation of appropriate types of biotopes and research of its autecology and bionomy play the key roles in conservation of this species. The intention of my thesis was to identify host plants of Minois dryas caterpillars, to find out which grass is the most preferred one and to verify the correctness of hypothesis that the most preferred plant is also dominant from the range of potential host plants in the chosen area (a meadow in the vicinity of Žehuň in Central Bohemia). In the first part of experiment caterpillars were offered grasses collected in Žehuň. Plants which were eaten by caterpillars, were determined as host plants. According to results of this stage the host plants of caterpillars in the Czech republic are Dactylis glomerata, Bromus erectus, Festuca rubra, Arrhenatherum elatius and Carex acutiformis. In the second part of experiment caterpillars were offered all grasses evaluated in the first part as host plants and frequency of eaten / untouched leaves was recorded. Results identified Bromus erectus as the most desired grass and statistical proved there was a strong dependance among the plants . As Bromus erectus is indeed the most dominant grass in the location (approx. 30 % of all grasses), the hypothesis was confirmed. The experiment contributed with some other knowledge about dryad's bionomy. Observations confirmed that caterpillars pupate at the turn of June and July, primarilly at night. Larvae pupates in or on the ground. I did not notice any silk spinning during the time of pupation which is mentioned by Beneš et al. (2002). The pupal stage lasted 22 -- 23 days. Butterflies hatched in the morning. Imagos chose red watermelon as a food in most cases which proves that adults prefer red colour while deciding on their food (Vrabec et al., 2007).
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Marketing of real estate sales
Hájková, Kateřina ; Pešková, Kateřina (referee) ; Dohnal, Radek (advisor)
The aim of this Bachelor Thesis is to suggest ways for improvement of customer satisfaction while using marketing methods and methods of market research. Further aims are findings of how to proceed with the refurbishment of a house or an apartment prior to its sale and finding the best ways of advertising and selling property. Last but not least is a survey of customer preferences in buying land, family house or apartment building. Whole thesis is divided into two parts – theoretical and practical. The first part explains the nature of marketing, its development, basic principles and concepts. Those are practically applied in the second part while using methods of sales marketing. Conclusion of this thesis is summarising suggestions for communication improvement in the real estate agency, suggestions for improvement of sales linked to a refurbishment of property and analysis of sales.
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Event Marketing Plan
Hájková, Kateřina ; Langer, Tomáš (referee) ; Kaňovská, Lucie (advisor)
This master´s thesis focuses on a proposal marketing plan for event Slovácké beachové léto. The thesis is divided into three main parts. Theoretical part describes marketing terms, which are based on other parts in this thesis. Analytical part characterizes event Slovácké beachové léto, describes current marketing and communication mix. Analytical part describes also analysis of general and business environment, SWOT analysis and marketing research. Based on results of analytical part there is developed proposal part which includes some solutions for an improvement of marketing and other new ideas for a better process of Slovacké beachové léto. These proposals are described in detail and planned based on time schedule.
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Judicial agenda of the town Křižanov in the 17th and 18th century
HÁJKOVÁ, Kateřina
The aim of this thesis is to describe how the early modern moravian capital jurisdiction worked. For illustration it takes particular cases. The thesis is divided into several main chapters. At first, the domain of Křižanov and the town Křižanov in the 17th and in the first half of the 18th century is described. Afterwards the thesis is being focused on development of capital jurisdiction in Moravia. Crucial captures present particuar cases of capital juristiction in Křižanov and especially sexual offences. The last chapter tells the story about a maid who was raped in a presbytery. As a result of this act was a conflict between representatives of the town Křižanov and Bartoloměj Nedovalený, the priest. The thesis is followed by the list of sources and bibliography. Visual materials are listed in the annexe.
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Communication standard in the workinggroup
HÁJKOVÁ, Kateřina
The diploma thesis deals with the analysis of the communication norm in a specific work group. The thesis is based on thorough description of each particular constituent of the communication norm followed by the questionnaire survey. The whole thesis is divided into two parts, practical and theoretical. The first part looks into the theoretical definition of psycholinguistics and the communication norm. The second part focuses on the way of how company workers look at the communication norm. The aim of this thesis is to discover how the communication norm evolves and what is the employees' attitude to it.
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Comparison of Prices and Positioning of Fashion Brands in Selected Countries
Hájková, Kateřina ; Říha, David (advisor) ; Handl, Petr (referee)
This Bachelor thesis focuses on the different prices of clothing and positioning of three selected fashion brands in the Czech Republic and the United States of America. It analyzes individual prices of goods by comparison within the chosen countries and then examines consumer perceptions of brands by method of questioning. It also defines the different campaigns of selected brands and their focus on a particular type of customer. The aim of this work is to analyze how much the prices of goods vary and analyze the factors that affect customer's perception of brands in the selected countries.
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