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Proposal of Communication Plan
Kalábová, Martina ; Ing.Tomáš Kousal (referee) ; Šimberová, Iveta (advisor)
This bachelors work deals with problems of communication planning. The aim of the work, except assembly into available theoretical solutions, analysis of chosen company, which is T-mobile Czech Republic a.s. The piece of practical part is proposal of possible variances in the analysis of activities in accordance with the theoretical basis and taking into account the conditions of the company.
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Importance of foreign languages for accepting to work position
Křenek, Lukáš ; Konečná,, Zdeňka (referee) ; Pokorný, Jiří (advisor)
This work shows us a fact, how knowledge of foreign languages is important for entrance to enterprise, witch we’re trying to reach with studying high school. Bachelor’s thesis describes memory, learning, forgetting and also methods, witch confirm prime thesis. One of these methods is submission of questionnaires to enterprises to find out requirements of employers and another are language tests. Tests will be written by students of first and third grades and tell language level. The last object of bachelor’s thesis is finding possibilities of keeping foreign language literacy.
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Possibilities of companies advertisement on fairs
Fusková, Michaela ; Klasová, Jana (referee) ; Dvořák, Jiří (advisor)
The bachelor´s thesis is focused on promotion of TONDACH Česká republika, Ltd. company on the fairs. It includes informations of different kinds of advertising on the fairs, possibilities and exhibits how efektively turn fairs into a profits. Also which forms are effective and which aren’t. Above all this the bachelor is focused on proposition of the optimal structure of advert on the fairs.
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Customer satisfaction
Drápal, Jan ; Smyčková, Radka (referee) ; Chalupský, Vladimír (advisor)
This thesis is dealing with recognition of customer’s satisfaction rate of the company. The goal of this thesis was to design such recognition system of the customers satisfaction rate, which would enable the company to follow the current situation and help to improve it. This thesis also contains the suggestions on how to improve the overall customer satisfaction.
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Customer satisfaction analysis
Holínková, Jitka ; Obšilová, Jana (referee) ; Chalupský, Vladimír (advisor)
This bachelor`s thesis focuses on customer satisfaction research because customer satisfaction is one of the key factors in companies long term success on the market. The research is carried out on the selected company UNEX a. s. and the people dealt with are the key customers of this firm. The research is based on enquiries through questionnaires. The result of this work is the output in the form of suggestions and recommendations, which should lead to an increase in the present level of customer satisfaction.
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Marketing research of Customer Satisfaction
Holcová, Eva ; Stejskal, Ladislav (referee) ; Šimberová, Iveta (advisor)
My thesis is focused on the issue of marketing research, concretely marketing research of customer satisfaction. The aim of my thesis is gathering of available theoretical data and above all analysis of a chosen company (Českomoravská stavební spořitelna, company). Practical part is furthermore focused on proposal appropriate changes in activities of analyzed company accord to theoretical data and with the consideration of company conditions.
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Evaluation of user interface COMES
Škoda, Pavel ; Štohl, Radek (referee) ; Pásek, Jan (advisor)
The bachelor thesis deals with analysis of user interface of system COMES. Its aim is to create a study with user feedback regarding this system. Then the system COMES can be improved based on obtained information. Firstly, there are written information about designing the correct user-friendly interface focusing primarily on easy operation and communication with user. Subsequently methods of measuring user interface are divided and described. In the second part, questionnaire was made up. It helps users test system COMES and evaluates this information. The most important part of this thesis is the last chapter. It describes the possible improvements of the existing system which eliminate identified deficiencies.
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Design system for the detection and quantification of requirements to the control system of intelligent house
Kotík, Miloslav ; Novotný, Jan (referee) ; Bátora, Branislav (advisor)
Bachelor thesis focuses on analysis of the investor's requirements for control system of intelligent house. It is designed questionnaire to guide the designer in communication with the investor and this process is converted into an interactive form as a schedule. On the basis of the questionnaire is designed a procedure for automatic evaluation and transfer of detected investor’s requirements into the list of recommended components of a Tecomat Foxtrot control system and its peripherals for implementation. The first two chapters are theoretical and describe the intelligent house and the Tecomat Foxtrot control system. The last chapter of bachelor thesis describes the Design system itself and its parts - questionnaire, database, form, program evaluation.
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