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Model comparison of websites of the Cities. Prague and London
Matějka, Vladimír ; Sigmund, Tomáš (advisor) ; Toman, Prokop (referee)
This work deals with the analysis and comparison of sites of Prague and London from the tourist point of view. At the very beginning of the work are selected Prague and London websites for comparison. In theoretical part are determinated conceptions of tourism and websites. In practical part is processed the methodology with criteria of evaluation to compare the two websites and its overall evaluation. To verify the results of the methodology is elaborated user test. The conclusion is the overall evaluation of the methodology and results from the user test. Very end of the work is concluded by a few suggestions for making optimal tourist sites of towns and villages, together with the general procedure making website.
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The role of important personalities in development of tourism in Prague (Franz Kafka)
Kučerová, Markéta ; Jarolímková, Liběna (advisor) ; Herget, Jan (referee)
The topic of the thesis is the importance of Franz Kafka for the tourism in Prague. The first part is dedicated to the life and work of Franz Kafka, his importance in the foreign countries and places where Kafka lived and stayed. The second part is analytic and is concerned with how Prague take advantages of the name of Franz Kafka, which places and institutions profit from his legacy and in which way. The last part collects data from Prague incoming travel agencies and finds out which of them offers Franz Kafka tour and how the tour is being promoted. An evaluation is also part of the work.
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Opera and tourism in the Czech Republic
Kmínková, Tereza ; Netková, Jarmila (advisor) ; Mlejnková, Lena (referee)
The present Bachelor's thesis seeks to determine the importance of the opera to tourism. The importance is illustrated with the example of The Prague State Opera. In the theoretical part, it analyses tourism in the Czech Republic, in Prague and also cultural tourism. This part also studies the opera genre and its history. The analytical part focuses on the analysis of the role of the opera in our country and the analysis of the selected opera house, its history, present and future and marketing mix, and all is summarised by a SWOT analysis.
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Analysis of Prague integrated transportation system focused on Prague 12
Mühlbach, David ; Pova, Patrik (advisor) ; Hlaváč, Rudolf (referee)
The main goal of this thesis is an analysis of Prague Integrated Transport System in the area of dictrict of administration Prague 12 and comparison with the other Prague districts of administration. The thesis is first of all focused on characteristics and definition of integrated transport systems, I am going to describe their functioning, principles and problems. I will concentrate in detail on an analysis of Prague Integrated Transport, history, statistics, economics and organization at the same time. Statistical data will be the entry for the next chapter, in which I will deal with Prague 12. I will try to answer the key questions about the level of functioning of Integrated Transport System in this dictrict of administration. I will answer on the basis of the processed analysis the questions concerning sufficient equipment of Prague 12, efficiency and transport distribution in comparison with the other dictricts of administration.
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Průvodce po památkách období socialismu v Praze
Adámková, Lenka ; Jarolímková, Liběna (advisor) ; Netková, Jarmila (referee)
The bachelor thesis deals with the form of architecture in Czechoslovakia in the socialist era, ie. the years 1948 - 1989. It brings closer the historical background of particular decades, the prevailing architectural trends among the Czechoslovak architects and urbanism efforts which created current cities. It is applied specifically to Prague and it is dedicated to the most significant or controversial buildings, assessed in terms of architecture, importance or discussibility. Furthermore, this thesis proposes possible tour routes according to the territorial and thematic consistency and suggests potential clientele.
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