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Analysis of the criteria sets used in the projects funded by ESF
Švec, Petr ; Švecová, Lenka (advisor) ; Fotr, Jiří (referee)
The aim of the work is to analyse the criteria sets which were used in projects funded by European social fund. The work is divided into theoretical and practical part. The theoretical part is focused on introducing subjects which are engaged in process of allocating grants, legislation and multicriterial decision-making. The practical part is analysis itself. It sees the sample from different angles of view.
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Comparison of systems of investment incentives in Romania and Bulgaria
Zadražil, Marek ; Černá, Iveta (advisor) ; Taušer, Josef (referee)
Romania and Bulgaria in 2007 became the latest EU members. Both countries were predominantly agricultural oriented with little developed industry and service sector. One of the objectives which these Balkan states after the fall of the Iron Curtain have set was to get closer to the economic level of western countries. The main objectives of investment incentives in both countries are regional development, employment, labourforce, modernization and use of renewable energy sources. The aim of my work is analysis and comparison of investment climate, investment incentives and foreign direct investment in Romania and Bulgaria. In the first chapter I deal with general characteristics of investment incentives. In the second and third chapter I research particular state aid schemes in Romania and Bulgaria, investment climate and foreign direct investment, which I compare in the last chapter. Both countries differ in speed of the process of establishment and registration of companies, taxes and state aid systems.
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The integration of MS Excel and BusinessObjects
Žižka, Ondřej ; Novotný, Ota (advisor) ; Hauzírek, Michal (referee)
The main goal of this work is to analyze the change in reporting mortgage processes in the GE Money Bank from the solution based on the application Microsoft Excel into a state, where the mortgage reporting is integrated into the solution based on BusinessObjects platform. And at the same time to carry out the comparison of new and previous solution. To partial purposes belongs the quantification of time savings and benefits resulting from the integration and adumbration of the next integration step "Generation 2". These aims were achieved by obtaining theoretic knowledge of Business Intelligence, by my participation in the real project practically and by consultations of knowledge with specialists in practice. Main contribution of this work is in suggestion and analysis of the reporting solution in the firm. It enables speed up and automatizes processes of data measure, which were ineffective and time-consuming capacities of workers. The work is divided into the four main chapters. The teoretic forepart introduces the role of Business Intelligence in a firm and acquaints readers with contemporary trends in BI. The second part has practical background. The Business Intelligence architecture in GE Money Bank is analyzed in this part. Awareness of BI architecture and data sources is important due to understanding connection of the BusinessObjects with the database. In the third part the project "Integration of mortgage measure from MS Excel to the BusinessObjects" is introduced and it is also suggested, how the integration would be proceed. At last part my personal findings are summarized, benefits of integration are formulated and future view is described. Last but not least an advice resulting from the project is showed or what would be possible to do better next time.
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EU Structural Funds: Control of OPPP Projects and Case Study
Vaňková, Michaela ; Abrhám, Josef (advisor) ; Bič, Josef (referee)
The objective of the diploma thesis is to explain and evaluate the process of control of projects that were realized within the Operational Programme Industry and Enterprise. The thesis points out the most common problems and mistakes that were discovered during the financial control and extended the proces of control and postponed the payment of grant. Another aim is prosessing of case study of real project and evaluation of its effects and benefits. Firs part of the diploma thesis contains introduction, second part is theoretical. It sets Operational Programme Industry and Enterprise into wider context. It defines EU regional and structural policies and their objectives. It also mentions particular structural funds. Second part also talks about legislative framework concerning these policies. And this part also mentions operational programmes'administration. Third part of the diploma thesis is concerned with the Operational Programme Industry and Enterprise (OPPP). It describes individual OPPP support programmes from which it was possible to draw the support. Beside that, it shows the process through which the project of applier had to go from application for support, through authorisation to realization and control of project. Fourth part of thesis deals with the control of projects and the main focus is on the financial control. Fifth part contains the case study of real project. The conclusion contains evaluation of projects control process and also evaluation of project that was analysed in the case sudy.
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Impact of International Trade in Coffee on Producing Developping Countries
Bartůňková, Lenka ; Steinmetzová, Dana (advisor) ; Antal, Jarolím (referee)
In the second half of the 20th century many new subjects entered the coffee producing business attracted by high coffee prices on the regulated market. When the regulations were lifted in 1989 prices dropped to a 30 year minimum. Low prices now have a negative impact on small producers who cannot compete with large plantation production because they do not attain economies of scales as they are growing coffee on small plots using traditional methods. When thinking about solutions to the current situation, we must not forget that these small farmers often produce coffee of higher quality and more importantly that their fields are areas of high biodiversity taking up the function of dissappearing rainforests. International Coffee Organization looks for global solutions like imposing higher quality standards on traded coffee. Individual consumers can help resolve the situation by buying coffee from small farmers whose production techniques are helping to conserve biodiversity. Such coffee can be found under the labels Shade Grown or Organic. Fair Trade certificate does not tell us anything about environmental protection, it is however still better than the purchase of none certified coffee. In Fair Trade coffee usually has a country of origin. By purchasing that coffee consumer can promote coffee production in that particular country. Ethiopia is highly dependent on coffee. It is also coffee's original home, meaning that it is also home to wild coffee plants and coffee plants with genes that can not be found anywhere else. Wild coffee plants are often found in forests that are however dissappearing fast. For the future of coffee growing it is necessary to conserve the original coffee population for generations to come. By purchasing Ethiopian coffee the consumer helps support the whole sector and raise interest in protection of coffee forests.
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Analysis of job satisfaction
Urgošová, Jana ; Pauknerová, Daniela (advisor) ; Bedrnová, Eva (referee)
Diploma theses analyses the job satisfaction problem of employees of the company XY including the social climate aspects. On the basis of questionnaire method the factors which are affecting job satisfaction in positive way, as well as the factors which originate job dissatisfaction have been specified. The information obtained from these questionnaires have been analysed and explicated at the same time. The author has proposed some measures to remedy the situation in the workplace as well to increase the factor of job satisfaction, motivation and social climate in the workplace.
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Evaluation of the Presidency of the Czech Rebublic in the European Union and Its Impacts on Tourism
Braverman, Tomáš ; Petrů, Zdenka (advisor) ; Houška, Petr (referee)
The diploma thesis deals with the presidency of the Czech Republic in the European Union which was in progress during the first half of 2009. Two main goals of the thesis were, first, to describe the presidency in context of congress tourism and, second, to analyze the impacts of the presidency on tourism in the Czech Republic. In the thesis there is described the mechanism of the organization of the presidency in detail, i.e. how were organized the conferences and congresses of the EU taking place in the Czech Republic during the presidency. Then, there is an analysis of both short-run and long-run impacts of the presidency on tourism and congress tourism in the Czech Republic. The thesis is theoretically based on characteristics of tourism, congress tourism, Council of the EU and the presidency in the Council.
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Marketing and advertising within Social software
Veselský, Štěpán ; Pavlíček, Antonín (advisor) ; Bouška, Jan (referee)
Internet users have noticed its marketing capabilities right after its creation. First, the traditional methods, well known from the classical media, have been used. Therefore, the main marketing communication channels were - mostly static - advertising banners and different press releases on web pages according to its contents. The true expansion of Internet marketing came into being with interactive websites, where its users are the main creators of its content, they can log in by their names, create their own profiles and altogether create social webs. That is websites described as Web 2.0 As time passed, various marketing tools have appeared to promote different products, to work on good relationship with customers and to offer tailor-made content to each individual. Social software gathers together huge amounts of people that want to share their lives, hobbies, favorite music etc. with the rest of the world. This way, they are a perfect place for market targeting. This work defines Social software as a part of Web 2.0, presents the most usual tools of Internet marketing and in the last part, they are shown on particular examples inside Social software.
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Competitive Intelligence analyze of alternative energy market
Roček, Vojtěch ; Molnár, Zdeněk (advisor) ; Vejlupek, Tomáš (referee)
The main goal of this bachelor thesis was to analytically map part of alternative energy technology and services suppliers market in the Czech Republic based on the publicly available information. In the process, I tried to verify the division of the intelligence cycle into separate collecting and analyzing parts. To achieve this goal thirty five analytic documents were created by class 4IZ210 students in the winter semester of 2009. In these documents, the entities and the links between them were tagged using a macro developed by the Tovek company and processed in Analyst's Notebook. The result is a Topic Map containing around 2.000 entities and similar amount of links, which were adjusted and evaluated to formulate competitive intelligence conclusions. The structure of this thesis copies intelligence cycle, from the identification of the client's requirements, through data collecting to results analysis. At the end, some suggestions were made to help to increase the overall efficiency and optimize the intelligence cycle.
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Comparison of selected websites in the sphere of Europe tourism
Pálek, David ; Toman, Prokop (advisor) ; Peterka, Václav (referee)
The main goal of this work is to create metodics which will compare choosen tourist websites. Firstly, I will choose 3 big tourist cities of Europe. I will make a lot of views on websites and each websites will recieves points depends on quality. In the end of metodics, the one websites will be the winner. The second part of this work is user ability test which will give participants qestions to find something on choosen website. I will compare the results of this test and make a conclusion which websites are best. After that I will compare results from metodics and the results from user ability test. In the end of this work I will highlight the main things which every tourist websites of big Europe city should have.
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