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Information System Selection
Ilgner, Tomáš ; Křístel, Jan (referee) ; Neuwirth, Bernard (advisor)
Bachelor thesis deals with selection of suitable for a small company operating in joinery branch and furniture production. In the thesis there is a theoretical base laid in the sense of introduction into information systems issue. Furthermore the company analysis and evaluation of system requirements is executed. Main solution of the thesis is selection of the optimal option based on previous analysis and with intention of optimalizing the company processes.
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Firm Analysis by Different Methods
Ingrová, Anna ; Mišta, Petr (referee) ; Hanušová, Helena (advisor)
This Bachelor’s thesis is based on analysis of the BKE company using SLEPTE analysis, SWOT analysis, Porter’s Five Forces analysis and Kralicek’s Quicktest. On bases of the analysis are proposed recommendations and measures to improve the current situation of the company.
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Analysis of the Selected Firm
Křížová, Ludmila ; Mikulík,, Miloslav (referee) ; Hanušová, Helena (advisor)
This bachelor‘s thesis deals with the financial analysis of the selected company; specifically Kralicek’s Quick Test, SWOT and SLEPTE Analyses, and Porter’s Five-factor Model. Some recommendations, which could improve the current situation of the firm, have been offered on the basis of the analyses conclusions.
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Proposal of Marketing Plan
Fialková, Lenka ; Nováková, Kateřina (referee) ; Šimberová, Iveta (advisor)
The theme of my Bachelor Thesis called “Proposal of New Marketing Plan” is the analysis of current condition of marketing plan in wedding studio Mia Design and proposal of changes at its enhancement. The first chapter deals with company analysis. There are methods which are used for Marketing Investigation. Second chapter aims at describing the company and individual features of marketing mix. It also evaluates the insufficiency in the current marketing mix. Last chapter is concentrates on the proposal of changes at current marketing mix enhancement and also to contributions and costs of the proposed solution.
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Critical Factors of Implementation of ERP System in the Company METAL STEEL INDUSTRY, spol. s r.o.
Ľubek, Matej ; Kralčák, Dušan (referee) ; Sodomka, Petr (advisor)
This master thesis deals with the implementation of enterprise information system of ERP category in the company METAL STEEL INDUSTRY, spol. s.r.o. In the first part of the thesis is described the basic theoretical knowledge and information for a specific issue. The aim of this work is the detection and identification of critical factors and potential risks associated with the selection, implementation and subsequent operation of the enterprise information system. The output of this work is a time and economic evaluation of the project, creating proposals to reduce risks and create recommendations for the company.
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Analysis of the ELMART s.r.o. by the Selective Methods and Suggestions for Improving the Found Situation
Lhotská, Lenka ; Ing.Ludvík Rybář (referee) ; Hanušová, Helena (advisor)
This thesis is aimed at analysis of a selected company – ELMART s.r.o. The goal of the thesis is to formulate recommendations based on results of performed analyses and to suggest measures for improvement of the current state. Among the chosen methods of analysis are: PESTLE analysis, fundamental analysis, Kralick Quicktest, ratio analysis and SWOT analysis. The thesis is divided into a theoretical part, in which the characteristics of the chosen analysis methods are explained, and a practical part which deals with their processing. The conclusion of the thesis suggests recommendations based on results of performed analyses and aimed at improving the current state.
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Marketing Utilization in Management of a Sport Club
Chovanec, Marek ; Cienciala,, Jiří (referee) ; Chalupský, Vladimír (advisor)
The main objective of this master‘s thesis is marketing strategy suggestion in a professional ice hockey club HC Oceláři Třinec. I have defined a few partial objectives before assessment of the main intention. The first part offers description of company makroenvironment analysis and sectoral analysis. There is marketing mix analysis to detect current marketing management situation of the company. Also, this master‘s thesis includes the marketing research. Based on all acquire data, there will be provided some suggestions and recommendations leading to marketing improvements and management optimization.
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