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The Chinese market - possibilities and risks of the engagement of foreign entities
Dressler, Daniel ; Bažantová, Ilona (advisor) ; Hraba, Zdeněk (referee)
The thesis provides an analysis of the possibilities for a foreign enterprise to enter the Chinese market. After the introduction of the Chinese economy and its basic characteristics, the thesis focuses on the analysis of different market entry forms. They are divided into export operations, contractual forms of entry in the form of licensing or franchising, and into the capital entry strategy. For each of these forms the legal regulation is discussed along with the useful tips for businesses. The advantages and potential risks are also highlighted. The final chapter of the thesis focuses on the intellectual property protection in China and its regulation. It affects all businesses, regardless the form they choose. The work is based on the current version of Chinese laws and on the latest commentaries on these regulations. It should serve to all foreign entrepreneurs who decide to start business activities in China and take advantage of the countless opportunities that this country has to offer.
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Expansion strategy of Russia's Gazprom into European market and European counteraction policy
Khayrullaev, Andrey ; Svoboda, Karel (advisor) ; Binhack, Petr (referee)
Author: Andrey Khayrullaev Title of the Thesis: EXPANSION STRATEGY OF RUSSIA'S GAZPROM INTO EUROPEAN MARKET AND EUROPEAN COUNTERACTION POLICY Year of defence: 2012 ABSTRACT In the period of globalization, energy security has substantial implications for the mutual security of supply and demand. It is dependent on several factors as security of supply, resilience and interdependence. As the result, multi-national corporations controlling wide energy resources are becoming more and more involved in the international politics - the situation when supplier is not just one of the contractual parities but "tool" for political pressure of its host state. Russian Gazprom, which operates on European natural gas market, is the vivid example of such situation. The research project is based on a deep review of relevant literature sources using the data analyzing, comparative analysis and the case study methods. The main research questions are the following: are European "fears" justified and what are the perspectives for Europe to decrease its dependency on Russian natural gas export? The main conclusions to be drawn from this study are that Europe has full grounds to be against growing dependence on Gazprom, taking into account Gazprom's involvement into politics, its aggressive actions directed toward prevention of...
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Control of Parallel Active Filter by Using dSpace 1103A
Paclt, Zdeněk ; Šimek, Petr ; Valouch, Viktor
This work shows that nonlinear control technique of a shunt active filter is well suited to compensate for characteristic current harmonics that are generated by nonlinear loads. The proposed control is based on two inner current loops and an outer dc bus voltage regulator loop. There is no interaction between inner and outer loops in addition to good performance in both steady-state and transient operation. Active filters represent a modern and effective resource for suppresing interfering phenomena in the electrical supply.
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Communication of the Mlada Boleslav City in Years 2009-10
Masarčíková, Jana ; Dolanská, Nora (advisor) ; Halada, Jan (referee)
The focus of this literary work is to analyze the communication activities of the corporate town of Mlada Boleslav in 2009 through 2010. The analysis will focus on the town and its affiliation with its surroundings, specifically the impact the town has on local tourism. The aim is to discover whether the town used a compact marketing strategy and its effectiveness. Furthermore, this work also attempts to clarify the issues involving the co-operation between the town and Skoda Auto a.s. The company has a strong impact on the life of local residence as well as on local tourism. As a result of my analysis, references to currently promotion materials, and the utilization of individual communication channels I will point out possible problematic areas. I will also provide possible improvements that can be made in order to establish a more effective future communication strategy of Mlada Boleslav as a positive tourism destination and a friendly neighborhood.
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The impact of neuoropretection on brain metabolism and cognitive function during carotid endarterectomy
Mraček, Jan ; Choc, Milan (advisor) ; Chytra, Ivan (referee) ; Náhlovský, Jiří (referee)
The impact of neuroprotection on brain metabolism and cognitive function during carotid endarterectomy Introduction: Neuroprotection is a strategy that works against the biochemical and molecular manifestations that lead to ischemic brain injury. The aim of neuroprotection is to protect the hypoperfused brain region through influence upon ischemic cascade and by reducing the progress of injurious reperfusion. The development of neuroprotection has been proceeding alongside a growing understanding of brain ischemia pathophysiology. In spite of the demonstrable effects of many agents in animal models, until now none of the tested neuroprotective agents have been shown to improve the outcome in a phase III clinical trial. Objectives: Primary objective of this study was to evaluate the impact of neuroprotection, administered before carotid endarterectomy, on brain metabolism and cognitive function. The potential influence of metabolic changes within the brain on clinical outcome was assessed. The secondary objective was to assess the satisfaction of patients with the type of anesthesia administered (general or local) and to consider the preference for general or local anesthesia during similar operations in the future. Methods: A total of 35 patients underwent carotid endarterectomy with prophylactic combine...
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A lawmaker for life. Czech members of the Austrian House of Peers (1879-1918) between politics and prestige
Pavlíček, Tomáš ; Galandauer, Jan (referee) ; Velek, Luboš (advisor)
The author of this paper researches a subject new to Czech historiography - that of Czech life peers in the Austrian parliament between 1879 - 1918. He attempts to do it not only on the level of archive research, but also parliamentarism (the idea, foundation and operation of the House of Peers), political strategies (nominating candidates for peers), social stratification (social classes represented), social promotion (acquiring symbolic capital), political culture (perception of politics and the position of the peers by themselves and the society), and methodology. The author asks the question of what approach to choose for the research of the peers' lifestyle and their parliamentary identities. The latter differed from the political thinking and political behaviour of the members of the lower house in the following respects: less active up to completely uninvolved parliamentary career, apolitical activity in one's own occupation, office and one's own nation, appreciation of the individual's career and his merits to the society by being awarded an order, becoming a nobleman, and gaining political power in the form of the peer's prestige. Attention is drawn to the introduction of the general, equal and direct voting rights in Cisleithania in 1906, which remarkably increased the House of Peers' political...
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Project management in civil sector
Varyšová, Barbora ; Vrzáček, Petr (advisor) ; Hrazdilová Bočková, Kateřina (referee)
Thesis deals with project management as a strategy for the organization. Attention is primarily devoted to defining the various concepts, principles and project management cycle. Much of the work is devoted to project management methods that facilitate and improve the work. They are described and evaluated the different organizational structures within which it is possible to implement the projects. A new trend is the emergence of project-oriented companies and organizations, which it defines and describes. The theoretical interpretation of the issue of creating a basis for research aiming to describe the experience in selected organizations in order to show other organizations how to access project management in organizations that have reached a certain position in the Czech Republic for the period of its operation.
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Competitive Strategy of Company
Hrozek, Tomáš ; Dvořák,, Jiří (referee) ; Zich, Robert (advisor)
Strategic management is one of the foundation stones of every successful company. This thesis occupies with a proposal of competitive strategy for a strategic business unit of a company that operates on the information technologies and relative services market. The key part of this thesis is strategic analysis of above mentioned strategic business unit. The analysis is aimed on the external as well as on the internal environment of given strategic business unit. The aim of the work is to secure a competitive advantage through the suitable competitive strategy.
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Strategic Analysis of an Enterprise
Cífková, Zuzana ; Dvořák, Jiří (advisor) ; Morong, Michal (referee)
The goal of this theisis is a strategic analysis firm Pension Ametyst, namely the analysis of external and competitive environment, finding a competitive position in the market analysis and customer expectations. The practical outcome of this thesis is to outline the future strategy of the company and operational measures to help achieve the proposed strategy and improve the overall situation of the firm.
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Information premises of succesfull investment strategies
Lešikar, Jakub ; Ivánek, Jiří (advisor) ; Königová, Marie (referee) ; Sněhota, Ivan (referee)
Information science provides useful tools and approaches to make possible understanding of complex situations in knowledge based economies of global information societies. This dissertation project is focused on information side of an investment activity. It's aim is to identify key information factors in developing successful investment strategy targeted on companies from "new economy". Dissertation traces information transfer from the perspective of main actors (investor, information manager) and gives full picture of a problem situation. Investor's information needs stem from his search for a corporate superstar. Information manager must adjust his work as much as possible to a corporate strategy and business operations of a given firm. If they succed in their information activities there's a high chance for investor and information manager to meet in a same company improving it's performance and success even further.
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