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The employment of foreigners in practice of the Czech Republic
Šerhantová, Sandra ; Hájková, Ivana (advisor) ; Světlíková, Daniela (referee)
The aim of this thesis is get acquainted with the issue of employment of foreigners on the territory of the Czech Republic. Furthermore, on the basis of statistical data and the results of the survey suggest possible ways to improve the situation.
The work is composed of two parts. In the first part, there are defined the necessary theoretical concepts, which are related to the topic. To clarify the theoretical concepts, the literature is composed of printed and electronic form. The second part (practical) consists of the comparison of regions and a survey. Using the questionnaire survey and the comparison should reveal weaknesses and offer ways of possible solutions. In the practical part, it was found that foreigners are primarily concentrated to big cities. The questionnaire survey showed the dissatisfaction of the citizens of the Czech Republic with the integration of foreigners. The research was conducted across all the country, respondents have become employees of municipal offices, and also the employees of companies.
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Issue of the Trade with Fair Trade Products
Jedličková, Kristýna ; Toth, Štefan (advisor) ; Pavel, Pavel (referee)
The objective of the thesis The issues of the trade with Fair Trade products is a proposal of stratified offer for sales support of Fair Trade products. The thesis is divided into two parts a theoretical and a practical part. The theoretical part describes the basic issues of Fair Trade and is focused on one of the fair trade products - coffee. The practical part concentrates on the drugstore dm drogerie and is mainly based on a questionnaire survey. The questionnaire survey revealed that randomly selected respondents are mostly unaware of Fair Trade products, and if they do know them, they can be further divided into two groups: those who buy
them and those who do not. The ones who buy them spend approximately 100 CZK per month and the ones who do not buy these products stated that the main reason for not doing so was the misnomer in stores. Based on the results, a proposal for sales support for the entire Pardubický region was presented, together with the drugstore dm drogerie, using the tools for sales support such as leaflets, multipacks, bonuses, advertisement and much more.
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Meta-Analysis in Economics: Application to Measuring the Euro's Trade Effect
Polák, Petr ; Havránek, Tomáš (advisor) ; Havránková, Zuzana (referee)
Meta-analysis is a very strong and effective tool designed for the synthesis of results of empirical research. It provides a possibility to make reliable conclusions and offers more systematic and unbiased view at empirical studies than do narrative reviews. This thesis begins with description of meta-analysis from the theoretical point of view and, therefore, is the first Czech-written methodology of modern meta-analysis suitable for economics. This part is followed by an applied meta-analysis that investigates the euro effect on common trade exchange, and the analysis is focused on publication bias and the use of the multilevel random effects model. The empirical part is based on 2580 estimates gathered from 33 studies that investigate the relationship between euro and trade volume. The meta-analysis reveals the presence of publication bias, confirms the economic research cycle hypothesis and estimates, according to the available literature, that the true Rose effect lies probably between 2 and 6 percent.
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Strategic Analysis of a Business Plan
Svoboda, Jan ; Dvořák, Jiří (advisor) ; Trachta, Václav (referee)
The aim of this work is to evaluate the business plan. The work is divided into two parts. The theoretical part explains important terminology and analysis. The practical part introduces the aim of the investor. The questionnaire survey revealed requirements of potential customers. The data from questionnaire survey were the basis for the preparation offer. In this thesis are external and internal analyses. On this analyses based SWOT analysis.
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Analysis of market potential for the luxury industry in the West African countries
Fofana, Nathy Nabila ; Štěrbová, Ludmila (advisor) ; Pignet Fall, Lorella (referee)
For decades, the African continent has been perceived in a negative way and it has not been easy to change this international perception of the continent. During the past few years a deep change has taken place in the continent and in the eyes of the world. Africa is now open for business and Africa is also able to compete effectively in the international luxury market. The luxury market is constantly rising but it is not fully present on the African continent yet. The objective of this thesis is to decide whether or not luxury companies should tap into that new market with a widespread penetration. Therefore, a market entry strategy, followed by a market research was conducted throughout the thesis. The luxury companies' international motives were analyzed. Then their current situation analysis led to the analysis of the geographic zone, Africa. It is about finding if the African market offer favorable conditions to luxury companies by examining the external environment and also the internal environment by analyzing the current luxury industry situation in Africa in order to confirm the market attractiveness of this area. The study was delimited to the West African Region, region that reseals a great market potential and a broad emergence of the middle class in perpetual search for self-esteem, given by luxury goods. African consumers' behaviors were also revealed and analyzed in this study. Thus, recommendations were elaborated in order to give some guidelines to the luxury firms if they decide to enter within the West African market.
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The Mercy of God Pouring Fourth from the Pierced Heart of Jesus in the History of Salvation
TURICOVÁ, Aneta
My bachelor thesis deals with the secret of God{\crq}s most noble attribute {--} His infinite mercy. God reveals to people his love and kindness from which everything else springs forth. Mercy is the fruit of God{\crq}s infinite love which responds to man{\crq}s sin, his fall and his revolt against God as well. My thesis refers to the fact that God{\crq}s mercy has been accompanying mankind since his beginning and the truth about it is deeply embedded in the Holy Scripture. God{\crq}s mercy toward the sinner is the solution for re-establishment of life in harmony with God, with his neighbor a and with himself. The living tradition of Catholic Church provides the evidence. It is a great gift given first by God, which, if man accepts it, he may be able to use effectively and offer to the others. The main goal of this thesis was to discover and present mercy as God{\crq}s great attribute for today{\crq}s society, as an offer and answer for his life.
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Návrh na vylepšenie e-marketingu portálu Svet bedničiek
Hranková, Jana
Hranková, J. Proposal for Improvement of Online Marketing of Portal Svet bedničiek. Bachelor thesis. Brno, 2015. Bachelor thesis deals with a proposal to improve online marketing of portal Svet bedničiek. The aim of this work is to reveal weaknesses in online marketing of portal, offer suggestions for their elimination and improvements and support them with costs calculation. Suggestions and improvements are based on the knowledge acquired in the theoretical part and the analyses carried out in practical part.
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Podvádění středoškoláků při písemném zkoušení
Růžová, Alena
The bachelor's thesis deals with cheating of students by written examining at secondary schools. The theoretical part offers various opinions of authors dealing with this issue and definitions of cheating. It concerning different kinds and methods of cheating. It describes the most frequent reasons for cribbing, it also deals with the advantages and disadvantages of cheating. The closer aim of this thesis is to focus on cheating during written exams. The method of theoretical part is the study of literary sources, note taking and their analysis, synthesis and comparison. The aim of the practical part is to find out through the questionnaire survey extensiveness of this issue. The investigation will take place at secondary schools, vocational schools and grammar schools. The obtained data will be evaluated by simple statistic methods. They will compare the extensiveness of this problem at given schools. They compare the extent of cheating among girls and boy. They will give the most frequent the reasons of deception and the form of cribbing. They will also focus on revealing and following solution of the deception. The observed results will be used as recommendations for pedagogical praxis.
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The Relationship Between Ethics and Faith in Søren Kierkegaard and Emmanuel Lévinas
Šolarová, Anna ; Jirsa, Jakub (advisor) ; Čapek, Jakub (referee)
The bachelor's thesis "The Relationship Between Ethics and Faith in Sren Kierkegaard and Emmanuel Lévinas " deals with the relationship of an individual to other human beings and his or her relationship to God, or transcendence. It closely examines mutual dependence of the two relationships and their existential implications for the individual, who vainly seeks selfunderstanding and self-fulfillment in the temporality and finiteness of the world. While Kierkegaardian ethics is subordinated to the absolute claim of faith, Lévinas ascribes absolute authority to ethics. Kierkegaard's "teleological suspension of the ethical" is particularly problematic and Lévinas rejects this notion as immoral. However, the confrontation of their conflicting views reveals numerous analogies and commonalities, which are discussed in more detail below. Both thinkers resist the all-embracing concepts of the Western thought and emhasize the importance of relationship to transcendence, which relates the individual to a higher reality and frees him or her from restraining selfishness of being. The thesis includes Lévinas's objections to Kierkegaard's philosophy and suggests an answer to this critique that the Danish thinker might offer. The connection between duty (ethical or religious) and personal freedom is a recurring theme...
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Phones Czech consumers expensively? Market analysis of mobile operators in the Czech Republic.
Masák, Tomáš ; Hudík, Marek (advisor) ; Zemplinerová, Alena (referee)
This thesis will examine whether the price level on the market of mobile services in comparison with other countries is high or not. After performing own international price comparison which revealed high price level in both analyzed consumer baskets thesis offers some possible options which could lead to the current high price level on the market. The observed high market concentration is one of the possible solutions and leads to discover several solutions whose analysis shows that high price level in the Czech mobile services market cannot be associated with only one factor. The price level is mainly affected by the absence of more operators which can be partly attributed to the insufficient steps of market regulator - ČTÚ especially in the area of termination fees and lease licenses to operating in mobile networks. Both of these steps are also very important for the future development of the market.
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