|
|
Competition and customer's needs analysis in relation to the small company
PETRLE, Milan
The significancy of small and medium enterprise is really important. Small and medium enterprise creates working stations and competitive enviroment. In these days are these enterprise in impasse situation. The tendency of globalization destroys small and medium enterpriseurs, because they cannot create good earnings and sufficient profit. The purpose of this diploma paper was analysis of competition which is situated in local region and which stand to enterpriseur of company Nový Byt in good stead. Nový Byt has a big tradition in local market and the owner offers good services and quality furniture. Feature of this diploma paper was analysis of local and potencional competion and consumer analysis. The biggest competition for the company Nový Byt is definetely Nábytek u Kozů. This company is not situated in Žďár on Sázava, but in Nové Město on Morava. The owner is prepared to establish another store in Žďár on Sázava in future. The company started in 2005 and made a big progress in selling furniture. Nábytek u Kozů sells the same kinds of furniture and accessories like Nový Byt. Prices of that furniture are on the same level and the company offers better and cheaper services. The owner is well-educated in selling furniture, because he worked like a business assistant of furniture company calls Pohoda. Another rival companies are A JE TO and Bexim. These companies are situated in same department store in Žďár on Sázava. A JE TO tries to sell a good-price furniture and offers many services. Bexim sells furniture only from czech suppliers and relies on quality products. The purpose of questionnaire searching is founding segment of customers, which will be usefull for company Nový Byt. It should be persons from 20 ? 59 years old. The most of these respondents were satisfied with the price and quality of furniture. Many of these respondents have no experience with buying products by the internet. This finding was very suprising and it gives the owner big potencial to the future of selling furniture by the internet.
|
|
|
Legal negotiations of business conduct
TVRDÍKOVÁ, Šárka
The aim of my bachelor thesis was to alalyze existing rules of business conduct and find out haw is it used this legislativ in practice. My attention was focused especially on content of the social contract and differences in their solutions for specific businessman. Mainly wondering whether businessman fully incorporate the provision of the commercial code or regulating social contract by own needs.
|
|
|
Consumer Protection
HRBKOVÁ, Vendula
By the help of filled questionaries I wanted to discover what people can imagine under the term consumer protection, where they can find informations and advices concerning this problems and what are their experiences with reclamations and also with shopping goods on the internet. I was discovering further, how they assess standard of consumer protection in Czech Republic and what can help to some improvement.
|
|
|
Competition and customer's needs analysis in relation to the creation of a business plan
PETRLE, Milan
The significancy of a small and medium enterprise is really important. Small and medium enterprise creates working stations and competitive enviroment. In these days are these enterpriseurs in impasse situation. The tendency of globalization destroys small and medium enterpriseurs, because they cannot create good earnings and sufficient profit. The purpose of my bachalor work was creation of bussiness plan for enterpriseur Zbyněk Zlesák. Competition and customers analysis was very important in this work. The biggest competition is from the side of multinational company calls JYSK, who wants to enter to the local market of furniture. This business plan is created for enterpriseur Zbyněk Zlesák. Enterpriseur owns furniture salesroom, where sells furniture sortiment and furniture components. Now he wants to establish the joiner workshop, where will be employed two workers {--} one joiner and one labourer. The joiner workshop will produce short-run production and job-order manifacture of furniture products, which will sell in the enterpriseur´s salesroom. Zbyněk Zlesák will finance this bussiness plan mainly from own savings. In the case that European committee will certify support program ROZVOJ, enterpriseur wants to file for grant in ČMZRB. When making first decisions and acts of a bussiness start-up, this bussiness plan will help enterpriseur to realize aspects and links.
|
|
|
The Theory of Competition: Austrian and Neoclassical approach
Chmelík, Pavel ; Holman, Robert (advisor) ; Šťastný, Daniel (referee)
The paper compares Austrian and Neoclassical approach to the theory of competition. It finds an answer to the question, which of the two compared theories is more realistic. The comparison is based mainly on the approach to the role of competition in the formation of diverse market structures, on the view of the role of entrepreneur on the market and the role of market in the dispersion of information in the economy. The positions of the two schools to the above mentioned problems are very different and form the core of controversy between the two theories.
|
|
|
Social entrepreneurship: Understanding the reality of the developing world and designing sustainable solutions
Fous, Zdeněk ; Lukeš, Martin (advisor) ; Stephan, Ute (referee)
Social entrepreneurship, loosely defined as delivering social value in a sustainable way using market-based principles, is especially powerful tool in the Third world. Grass-root entrepreneurial approach of developing and empowering those countries from the bottom up is proving to be the most sustainable and efficient solution. First part of this work outlines historical context of the developing world and provides thorough analysis about challenges and threats it is facing. Furthermore, model defining what countries are the "most suitable" for a social venture is described, together with tools that are used nowadays to support the developing world. Second part puts main emphasis on defining and discussing the concept of social entrepreneurship, especially with respect to social venture design. Conclusions and practical recommendations are heavily based on interviews with successful and inspirational social entrepreneurs active in the Third world, as well as with leading NGOs with offices in the Czech Republic. All in all, the ultimate goal of this work is to create a big-picture overview about the reality the developing world is facing and describe how the most sustainable solutions can be designed.
|
|
|
Business and cultural particularities of Lebanon
Sekerková, Adéla ; Gullová, Soňa (advisor) ; Müllerová, Františka (referee)
Bachelor thesis introduces basic information about Republic of Lebanon, its cultural and business particularities which are different from other arabic states. This thesis also analyse economic situation, macroeconomic indicators, mutual business and cooperation between Czech Republic and Lebanon. The objective is to provide wide spectrum of information about interests of lebanese environment, possible risks and advantages for businessmen.
|
|
|
Business plan
Šauerová, Petra ; Svobodová, Ivana (advisor) ; Pederzoliová, Eva (referee)
The aim of this thesis is to write a business plan of CRED0 Company Ltd. and assess its feasibility and return. The theoretical part describes key aspects relevant to the business and writing a business plan. The practical part includes PEST and SWOT analysis, goals analysis, analysis of market competition and risk management, marketing and financial plan.
|
|
| |
|
|
Entrerpreneur and his perception of risk
Stanislav, Jiří ; Lukeš, Martin (advisor) ; Schuster, Karel (referee)
This thesis is focused on entrepreneurial thinking and on the perception of risk of particular entrepreneurs. The introduction acquaints the reader with the thesis scope and contains descriptions of particular chapters. The thesis goals are also described shortly. The thesis is divided into two main parts -- a theoretical part and an applied (practical) part. The theoretical part includes entrepreneurial factors which influence entrepreneurial risk, a description of risk, and a risk analysis with respect to entrepreneurs` working and personal life. The applied part contains data analysis which was gathered during in-depth interviews with particular entrepreneurs. Analysis is drawn up based on the theoretical aspects.
|
guest ::
