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The potential contribution to sustainable development of retail and the populations lifestyle.
DOUŠOVÁ, Lucie
Apart from the theoretical information overview available today on the issue of sustainable development, business innovation and a healthy lifestyle, you can find a practical part in an diploma thesis. In the first half of the practical section there is an overview of activities of some Czech and foreign retailers and consumer organizations towards sustainability. In the second half there is a project designed for a specific shopping center in Budweis. The project is supported by an online marketing research and its task is to design consultancy and information center. It will be located precisely in shopping center in Budweis and will serve its customers as a place where customers will be able not only to obtain information on sustainable development, but also take the opportunity to learn in this field.
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The Development of the Czech-Spanish Business Relations in the 20th Century
JANUŠÍKOVÁ, Zuzana
In my thesis, I focus on historical development of the cooperation between Czechoslovakia, consequently the Czech Republic, and the Kingdom of Spain during the 20th century. The mutual relations of both countries are analysed from the economic, political, as well as from the commercial point of view since the social and economic development was closely connected with the political situation. I point out main historical milestones that influenced different development in both countries during the 20th century. At the same time, I accentuate historical context and events that induced economic, political, social, and cultural development of both countries at the same time. My thesis is divided into four parts - the era between the wars (WWI and WWII), the era after the WWII and its effects on the development of both countries, followed by analysis of the years 1945 - 1989. Last chapter sums up changes, which were seen in Czechoslovakia after this year, and which influenced significantly the development of the Czech-Spanish relations from the historical point of view.
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Development small and middle-sized companies in Region of South Bohemian - technology centre and inovations
DVOŘÁKOVÁ, Jana
The main aim of the thesis (diploma work) was to analyse the current situation in (running) small and medium-size businesses in the region of South Bohemia and to uncover the possibilities of any further development and innovation, and to suggest suitable aid(support) programmes for SMB in South Bohemia. Implicit partial aims were: - characterization of the region of South Bohemia, including SWOT analysis; - evaluation of the importance of of the technology centres and their up-to-now findings and experience
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The development of business accommodation facilities.
KONRÁD, Radim
The goal of this thesis is project of developing accommodation. The main subject is private family business (pension) in spa town called Třeboň located in South Bohemia. In the beginning of this thesis are decribed typological kind of customers, principal and strategy. In the second part are analyzed both outdoor and internal environment of Třeboň. On the basis of this reserch is SWOT analyse comleted. Conclusion of this research are suggestions to attract new customers for Pension Markéta off season on travel packets and mainly decrease energetical demands on maintainance Pension in cold winter season (from October till April).
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Využití potenciálu mikroregionu Vlachova Březí pro rozvoj cestovního ruchu
Krejsová, Michaela ; Netková, Jarmila (advisor) ; Košatka, Martin (referee)
Práce hodnotí cestovní ruch v mikroregionu Vlachovo Březí. Nejprve představuje přírodní prostředí, do kterého je mikroregion zasazen. Rozebírá základní předpoklady pro cestovní ruch, jako jsou např. přírodní památky, movité památky, vybavenost materiálně technickou základnou, různé zvyky a kulturní akce konané v mikroregionu. Jsou zde představené jednotlivé obce, které mikroregion tvoří. Velmi zajímavá je SWOT analýza mikroregionu, ze které vyplývá, na co by se měly obce zaměřit, aby zvýšili svou atraktivitu pro cestovní ruch.
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Manipulation with flow rates in water bodies - the possibilities for inhibition of cyanobacterial blooms development
Maršálek, Blahoslav ; Šejnohová, Lenka ; Vinklárková, Darina ; Plotěný, Miroslav ; Jančula, Daniel
If we compare the sediment capping by active barriers to protect the phosphorus release from sediments with other technologies of manipulation with methods of water discharge, it is clear, that by well-considered manipulations with water discharge, it is possible to reach the same (comparable) results with lower costs and with lower ecotoxicological and limnological risks. By the manipulation of water level, it is possible to reduce cyanobacterial bloom development as supplemental or supporting measure, but the effects may differ in different water bodies and thus it must be consulted always with specialists.
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Analysis of the use of subsidies from the Rural Development Programme for the improvement of market opporunities (eco-farms South Bohemian Region)
ŠIKOVÁ, Vladimíra
The thesis is focused on evaluating the engagement of organic farms in South Bohemia in Rural Development Programme ? Axis I (improving the competitiveness of the agricultural, food and forestry sectors) and Axis III (improving quality of life in rural areas and diversification of rural economy).Literature gives a basic overview of the Common agricultural policy, organic farming and how to obtain grants from the European Union. In introduction of practical part are presented the basic statistic data about the organic farming in South Bohemian Region. The next chapter is focused on the use of subsidies in organic farming and on the controlling of authorize projects. At the end of this thesis are presented chosen successful projects.
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Social and Institutional Conditionality of Culture Development and Cultural Heritage Maintaining in the Regional Setting and its Exploitation for Effective Organisation
Patočková, Věra ; Vojtíšková, Kateřina ; Poláková, Markéta ; Šafr, Jiří ; Mička, Pavel ; Vajdová, Zdenka ; Čermák, Daniel ; Mikešová, Renáta ; Bernardyová, Kateřina ; Illner, Michal
The report summarizes the results of the research project Social and Institutional Conditionality of Culture Development and Cultural Heritage Maintaining in the Regional Setting and its Exploitation for Effective Organisation of the Regional Cultural Activities. The main of the project was paid to research on relations between social, economic and political characteristics of the inhabitants and regional cultural distinctiveness; research on relations between characteristics of the institutions supporting or organising cultural activities, public administration particularly, as well as non-profit and private sector organisations, and impact of their activity on culture development, on cultural heritage accessibility and local democracy deepening; research on openness of these institutions toward themselves and toward general public, research on the practices supporting public participation in planning, organisation and realisation of cultural activities. In the last stage of the project, Methodology for creation of conceptual documents for culture development and tourism support using participatory approaches was developed.
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