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Strategic analysis of Tesco Stores a.s
Križan, Dalibor ; Sedláčková, Helena (advisor) ; Krause, Josef (referee)
The thesis deals with the strategic analysis of Tesco Stores a.s. The theoretical part contains a presentation of the methodology issues of strategic analysis and its basic parts, whose knowledge is essential for its processing. Introduction of the practical part contains the description of the profile of Tesco. In the macro surroundings analysis are acquired information on the trends and forces that affect the retail market the most. Following part contains the analysis of the retail sector, its attractiveness and the driving forces that affect it. The analysis of competitive environment has revealed the relationship between retail customers, suppliers and competitors themselves. Portfolio analysis shows the position of the basic types of stores of Tesco and SWOT analysis reveals strengths and weaknesses compared with market opportunities and threats. In conclusion are identified specific benefits and are designed strategic recommendations.
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Evaluation of investments throught the example of Tesco Stores ČR plc.
Vaněk, Ondřej ; Mikan, Pavel (advisor) ; Scholleová, Hana (referee)
Abstract: The aim of the work is to evaluate six different projects of the expansion of the company Tesco through opening new stores and choosing the best option on the general level. Shops differ from each other by their size (express, supermarket, hypermarket) and by the way of obtaining the required area (lease, building an own store). The whole thesis is divided into three parts. The theoretical part describes the development of the Czech retail market with food since 1996, when Tesco entered the Czech market. Methodology part describes different methods of evaluating investments. Practical part compare above mentioned projects with each other by using the methods described in the methodological part. The thesis found as the most suitable way of expansion the express format store, realized more likely by the option of lease than building a new store. However author mentioned that decision, if it is better to open the store in the leased place or built an own store significantly depends on specific terms of the project and it is not possible clearly decide on the general level. The thesis was written on the base of data provided for the purposes of this work by Tesco Stores ČR plc.
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Work motivation of chosen company
Bouška, Tomáš ; Turnerová, Lenka (advisor) ; Drozen, František (referee)
This Bachelor's thesis is dealing with the issue of work motivation in terms of both theoretical and practical aspect. In the theoretical part is placed emphasis on the interpretation of psychological perspective on the motivation of human behaviour and also on the introduction to the most significant theories of motivation. The subject of examination in the practical part of the thesis is the motivation system of Tesco Stores ČR a.s. which is analyzed from the following points of view -- salary and fringe benefits, development and education, work content, employee evaluation, group working and working conditions. For a relative demonstration of Tesco's average wage was the company exposed to comparison with its rival Ahold Czech Republic, a.s. A survey among employees was used to analyze the rest parts of the Tesco's motivation system which, eventually, has proved to be a thoroughly developed program that the employees perceive mostly positively. However, the system has its issues -- especially in the field of working conditions -- which should become a subject of improvement.
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Graduate Programmes of Tesco Stores Company
Jaukerová, Michaela ; Kovář, František (advisor) ; Macháčková, Jana (referee)
This master thesis describes the graduate programmes offered by the company Tesco Stores ČR a.s. In this thesis, I have at first focused on the theoretical knowledge in area of human resources. Following that, I have characterized the company Tesco Stores ČR a.s. and its Tesco Graduate Programmes. According to their focus, these programmes are divided into three main categories: retail, distribution and central office departments. In the thesis, I have described these graduate programmes, considered their procedure, development and cooperation of the company with universities. The thesis also includes a questionnaire survey. This way, I have researched the factors based on which students of the second year of master studies at the Faculty of Management, University of Economics in Prague decide about their permanent professional position. According to ascertained facts, recommendations were formulated.
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