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Formation of new identity and symbols of the Czech society in 1989-1993 (Analysis in terms of the concept of civil religion)
Novotný, Josef ; Halík, Tomáš (advisor) ; Lupták Burzová, Petra (referee)
The thesis tries to prove applicability of the concept "civil religion" to the Czech society. After presentation of the concept of civil religion originating from R. Bellah, civil society and legitimization (grounded in the ideas of J. Přibáň) the addresses of president V. Havel and the articles from the selected newspapers of that period are analysed. In 1989-1993 as the transformative and crisis period one can observe the debate about the necessity of creating a civil society, finding a way of legitimizing the new condition and creating a new collective identity. Focusing on the individual and the citizenship following from the analysed articles constitutes the societal fundaments; and in these fundaments, thanks to "civil religion", there are recognized the transcendent component and the universality that both convey unifying potential and can be presented in a particular form through myths.
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Semiosis of the self-prezentation of sports clubs AC Sparta Praha and HC Sparta Praha in the season 2013/2014
Drobná, Šárka ; Šoltys, Otakar (advisor) ; Jirák, Jan (referee)
Diploma thesis deals with semiotics of advertising media campaigns of sport clubs AC Sparta Praha and HC Sparta Praha in the season 2013/2014. Both of the clubs celebrated an anniversary this season: AC Sparta Praha celebrated 120 years since its foundation, HC Sparta Praha celebrated 110 years. That was a reason why media campaigns were intensive and referred to the glorious history of the clubs. The Diploma thesis research is focused on meanings encoded into the campaigns and attempts to find out which verbal and non-verbal signs create the term "Sparta". The Author tries to find out if there is the same semiotic base for both clubs which operate with the same name and elementary signs. Diploma thesis defines contemporary "myth of Sparta" in Czech sport area. Theoretical part occupies with contemporary status of sport in the society, analytical part deals with the media campaigns of both clubs from semiotic perspective.
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Chinese Visual Propaganda
Uhlikova, Jana ; Karmazin, Aleš (advisor) ; Kučera, Tomáš (referee)
Analysing discourse through visual units is certainly a very fascinating and interesting way of showing how propaganda posters regulate and shape the beliefs, values, and attitudes of social groups. Based on the theory of social constructionism, this research paper aims to explore and examine the use of verbal and nonverbal symbols between the propagandist and the audience in which the social positions of difference and authority are articulated. To accomplish this, I choose six propaganda posters that resonated strongly within the Chinese society to reflect how their symbolic messages and linguistic codes serve as transmitters of certain ideas. I incorporated testimonies of Anchee Min, Duo Duo, and Saul Yeung as a form of evidence in revealing the cultural significance, social practices, and power relations because they all have knowledge and experience in the cultural, social, and political discourse during the Cultural revolution. By applying a hermeneutic approach, this research paper deconstructs the symbolic meanings and linguistic codes of propaganda posters to reveal the notion of communication competence between the propagandist and the audience. Key words: China, propaganda, visual semiotics, symbols, discourse
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In Space
Blatná, Hana ; Vítková, Lenka (referee) ; Klímová, Barbora (advisor)
The bachelor's thesis is a series of fourteen drawings created exclusively using graphite. The drawings reflect a subjective view of the universe, inspired by archaic interpretations of planets and universe solids, conspiracy theories, black and white images of textures, surfaces, rocks and meteorites captured by modern technology. The drawings are an attempt to express hidden inner motives, personal mythology, the energy of the landscape, the relationship to nature. The paper is a parallel to the sky, a projection surface on which dreamy cosmic landscapes penetrate in imprints, geometric shapes and using perspective.
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The Image of a Forsaken Child in Neil Gaiman´s Children´s Stories
KULHÁNKOVÁ, Nikola
The aim of this diploma thesis is a comparative analysis of the image of a forsaken child in the stories written by a popular English writer Neil Gaiman. The survey of a forsaken child in the Gothic, Romantic and Victorian literature (Walpole, Radcliffe, Blake, Dickens, the Brontë sisters) precedes the interpretation. In addition, this diploma thesis considers the separation of the young hero from his family and friends in traditional fairy tales. In this respect, the thesis discusses the role of transitional rituals and their links to the theme of the test in adventurous literature (Gennep, Bachtin). The first, theoretical chapters point out the fact that the transition to a new existence (adulthood) is often accompanied by horror elements or the nearness of death in the adventurous stories. The novel Coraline is a basis for the literary analysis. The psychological characteristic of the main heroine and her family is linked to the function of home and the role of "the other mother" as a source of the Gothic atmosphere and danger. The following chapters analyse other Gaiman's works ("M is for Magic", The Graveyard Book, Odd and the Frost Giants, Fortunately, the Milk, The Ocean at the End of the Zone) in order to study the relations between the reality and dreams, violence and interpersonal relationships, and to describe the heroes' search for the individual identity.
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Chinese Visual Propaganda
Uhlikova, Jana ; Karmazin, Aleš (advisor) ; Kučera, Tomáš (referee)
Analysing discourse through visual units is certainly a very fascinating and interesting way of showing how propaganda posters regulate and shape the beliefs, values, and attitudes of social groups. Based on the theory of social constructionism, this research paper aims to explore and examine the use of verbal and nonverbal symbols between the propagandist and the audience in which the social positions of difference and authority are articulated. To accomplish this, I choose six propaganda posters that resonated strongly within the Chinese society to reflect how their symbolic messages and linguistic codes serve as transmitters of certain ideas. I incorporated testimonies of Anchee Min, Duo Duo, and Saul Yeung as a form of evidence in revealing the cultural significance, social practices, and power relations because they all have knowledge and experience in the cultural, social, and political discourse during the Cultural revolution. By applying a hermeneutic approach, this research paper deconstructs the symbolic meanings and linguistic codes of propaganda posters to reveal the notion of communication competence between the propagandist and the audience. Key words: China, propaganda, visual semiotics, symbols, discourse
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Visual Language of Controllers and Communicators of Czechoslovak Machine Tools in 1947-1990
Fridrichová, Eva ; Rajlich, Jan (advisor)
This thesis deals with the development of graphical symbols on the control panels of machine tools made by Czech factories TOS from the years 1947–1990. The aim is description genesis graphics controllers and communicators of machine tools and their inclusion in the context of the development of graphic design. As well as determine the influence of design in area of operational graphics. This area has not yet been subjected to closer examination and in terms of consistency of the historical aspects of the Czech graphic is benefit to the future.
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The iconography of Jewish tombstones
Nedvídková, Klára ; Nosek, Bedřich (advisor) ; Holubová, Markéta (referee)
This thesis deals with symbols on tombstones in Bohemia, Moravia and Silesia. It is divided into two parts and includes an introduction and conclusion. Introduction deals with the reason why the author chose the topic, a brief outlining the procedures that have decided to use, and defines goals. The first part deals with topics that are closely associated with the symbols on the gravestones and tombstones themselves. The chapters in this section describes the association Chevra Kadisha, burial, tombstones and epitaphs. The second part, which is divided into seven chapters, contains a summary of all symbols along with their meanings, origin, relationship to the biblical text, dating etc. The main areas are motifs associated with the name of the deceased, symbols of functions, activities and work, ways of expressing the Torah, motives of crown, symbols associated with the origin, religious obligations and charity, symbols of grief and motifs associated with the olam ha-ba. The conclusion sums up the importance of the topic and the goal of the work, along with the director's evaluation her work with literature and her own ideas, with which she decided for the subject of The iconography of Jewish tombstones.
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The animals in the cathedral. Architectonical sculpture of animals and fantastical creatures by parlerian lodge in the St. Vitus Cathedral, their symbols and iconography.
Urbanová, Karolína ; Royt, Jan (advisor) ; Sojka, Jaroslav (referee)
This Master Thesis "The animals in the cathedral. Architectural sculpture of animals and fantastical creatures by parlerian lodge in the St. Vitus Cathedral, their symbols and iconography" looks into the architectural sculpture of animal's motifs and motifs of fantastical Creatures. The goal of this work is to summarize recent aspects of research about this theme, explain in more detail individually motifs of animal's and their Iconography and their meaning for Cathedral of St. Vitus. Also this thesis want to explain how could this special animal's motifs fit into the places, where are they have been situated. Their Iconography is taken with larger perspective, by literature's reception from antique over czech medieval age. Concerning animals and fantastic Creatures in the southern vestibule - pelican and phoenix; an owl in the Crown Chamber; gryphon and fight between cat and dog in the inner triforium; an eagle, an unicorn, a horse with bird's legs, a phoenix, a pelican, a stag, a lion, a gryphon, a lioness, a bear, a "cat" and three chimera in the outer triforium; a lion, a dog, a dragon and an eagle in buttresses and at least a dragon and a goat on the Big Tower. Keywords Cathedral st. Vitus, animal's motifs, symbols, iconography, architektonical sculpture, sculptures, console, relief, gothic...
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