National Repository of Grey Literature 32 records found  beginprevious13 - 22next  jump to record: Search took 0.01 seconds. 
Design of an Enterprise Application Supporting Communication with Clients
Syrovátková, Lucie ; Kindlová, Dita (referee) ; Dydowicz, Petr (advisor)
The bachelor thesis focuses on the description of a chosen company, analysis of its current state and competitive environment and identification of its information technologies. The work also provides an application design for the company, which is meant to store data about products purchased by customers and to monitor the regularity of service inspections. The main advantage of the application is the automation of cooperation with clients and providing an overview concerning the status of individual products.
Information System Assessment and Proposal of ICT Modification
Barič, Filip ; Koch, Miloš (referee) ; Klusák, Aleš (advisor)
This diploma thesis focuses on analysis, evaluation and improvement proposals for an information system used by a specific company from the insurance business. The company offers services to insurance companies, such as motor vehicle or property inspection and damage assessment. The first part describes the theory related to the main focus areas of this thesis. The second part contains an overview of the company, its analysis as well as evaluation of the information system used within the company. Finally, a set of proposals will be formulated, based on the outcomes of company and information system evaluation, aiming to simplify company processes and increase company’s productivity.
Marketing Plan of a newly Emerging Fitness Center
Dušek, Vojtěch ; Čáslavová, Eva (advisor) ; Štědroň, Bohumír (referee)
Title: Marketing Plan of a Newly Emerging Fitness Center Objectives: The main goal of the diploma thesis is to create a marketing plan of a newly emerging fitness center in the Karlovy Vary region. The marketing plan will help the fitness center make long term profit and become popular with the public. Methods: The thesis will combine both qualitative and quantitative research methods. The pivotal method of the qualitative research will be observation which I will attempt to combine with informal interviews with the rival fitness centers' employees. The quantitative research will be represented by questionnaires. Based on the discoveries, I will construct Porter's five forces model, competitive analysis and SWOT analysis. Results: The marketing research has been simulated under the same conditions for two years. The comparative method was used which only confirmed that the competitive environment of the Carlsbad region is not intensive. The customer values the quality of equipment, comprehensive and modern service offering the most, that unfortunately it is not widely available, and therefore the satisfaction with competitive edge declines. According to research results and Poter's model Five Forces, it can be said that there is a gap in the market for establishing a new fitness centre. Keywords:...
SWOT analysis and business strategy
MAREK, Dušan
Bachelor thesis called "SWOT Analysis and Company Strategy" describes and examines individual elements of XY's business model and also describes how this business model has changed over time. The aim of the paper is to define a strategy for improving the current state of the company based on the acquired knowledge. XY is a retailer specializing in the sale of coffee and wine. The thesis also deals with the blue ocean strategy. For example, using the tools from this concept, a value curve and the coordinate grid "eliminate - reduce - raise - create" were prepared. Several analyses served to explore the marketing space. Porter's five forces analysis was used for the micro environment and the STEP analysis was used for the macro environment. These analyses subsequently complement the SWOT analysis that studies strengths and weaknesses, opportunities and threats. A SWOT matrix was created from the SWOT analysis and alternative strategies were generated.
Evaluation of the Financial Situation of a Company and Proposals for Improvements
Vykydalová, Markéta ; Kuliš,, Ota (referee) ; Zinecker, Marek (advisor)
Subject of this diploma thesis is to evaluate financial situation of a production company, which is going to expand its facilities for employees, machines, equipment and ware. On the basis of theoretical knowledge and with use of particular analytical methods, an analysis of current state will be developed. The results of these analysis will then be used to make suggestions for a possible improvement in the company's situation.
Capital Strukture of SCHOTT FLAT GLASS Ltd.
Urbanová, Tereza ; Bartoš, Vojtěch (referee) ; Kocmanová, Alena (advisor)
The aim of the thesis is to analyse the capital structure of company SCHOTT Flat Glass CR, s.r.o. using the tools of financial analysis. Will be implemented in particular horizontal and vertical analysis of financial statements. On the basic of the analysis of capital structures will be designed to optimise actual capital structure.
Company Effectiveness Analysis
Lang, Richard ; Klaška, Martin (referee) ; Mašterová, Lucie (advisor)
The goal of this thesis is to assess the options of further developement for the company D.I.S., spol. s r.o.. It analyses the effectiveness of the company using financial analysis and other instruments, furthermore it analyses the situation in the building industry. Based on the analyses there are recommandations for further developement.
Business Plan
Krajčovič, Tomáš ; Fiala, Roman (advisor)
The diploma thesis is focused on a composition of the business plan, which serves as a basis for establishing car sharing company. The thesis is consisted of three main parts, part theoretical, methodological and practical. The main purpose of the theoretical-methodological part is to explain the role, importance, structure and recommended process of designing business plans. Theoretical-methodological part also contains description of the tools of situation analysis, which are used in the practical part. The main goal of the thesis is to draw up the business plan of a fictitious company Sdílej auto, s.r.o., which operates on a market with car sharing services. In this part the basic market research was done, including PESTE analysis, Porter's five forces analysis and SWOT analysis, which allows to understand and evaluate the business environment. The practical feasibility of the plan is verified by financial plan.
Social Security and Developement
Hartmannová, Marie ; Poláčková, Jana (advisor) ; Dvořáčková, Hana (referee)
This thesis deals with description of social security system (also only "system)" with focus on the period before and after the year 1989. To find out whether the current system is sufficient, methods of strategic management like Porter's Five Forces, Flow Diagram and SWOT analysis were employed. In the thesis there are also included opinions of respondents which were divided into three categories according to age. These respondents reviewed which advantages and disadvantages were in the system of social security before and after the year 1989. The aim of this thesis is to prove that the system of social security evolving since 1989 is sufficient for most of the Czech population. This finding was approved both by the answers collected from the respondents and by employed methods.
Support of Managerial Decision Making
Pekárek, Radek ; Suchonel, Vilém (referee) ; Dydowicz, Petr (advisor)
This diploma thesis is focused on creation of reports, which will enable managers access to information. Thanks to this information managers will have basis for decision making. Not only managers, but also company management will have access to this reports, company management will be able to control managers. The first chapter describes methods, which are, used in next chapter for analyses the company. The last chapter contains draft of creation for all reports and evaluation of benefits.

National Repository of Grey Literature : 32 records found   beginprevious13 - 22next  jump to record:
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