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Use of SQL databases in retial business
Helešic, Igor ; Pačínek, Mojmír (referee) ; Kříž, Jiří (advisor)
Bachelor thesis deals with internet technologies and application solutions for developing webshops, with the emphasis on database language SQL and it's usage in looking for the new business possibilities. The intent of the work is to analyze business company from the point of view of sales opportunities and information technologies, and find the solution how to implement the webshop.
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Proposal of SQL Database for E-shop in Company
Smečka, Jiří ; Hejtmánek, Drahoslav (referee) ; Kříž, Jiří (advisor)
This bachelor thesis contains proposal and creation of SQL database for e-shop in company. Theoretical part provides basic information to succesfully accomplish goals of this bachelor thesis. Information about company can be found in chapter current state analysis. Practical part focuses on a proposal of solution and subsequently describes benefits of this proposal.
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A Complex Solution for Selling Merchandise
Krhovský, Patrik ; Burget, Radek (referee) ; Bartík, Vladimír (advisor)
The aim of this thesis is to analyze, design and implement solution for selling merchandise, which sellers can be used with commonly used hardware, free in basic package and they should be able to handle system setup. As a result, sellers can avoid new operating costs. The system will run as a service on Heroku servers. The front-end and back-end is implemented in JavaScript, front-end also uses React. GraphQL is used for communication between frontend and back-end. The data is stored in the PostgreSQL relational database, but also is used the Redis database, which runs tasks in the background.
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Website Design
Pagáč, Martin ; Klusák, Aleš (referee) ; Koch, Miloš (advisor)
This bachelor thesis deals with creating websites of actual trends and requirements and with webdesign. It refers to the differences in the evolution of webdesign from the early years of the Internet, up to now. It explores creating of the proper design for users (customers) and it includes the full design of a working e-commerce system that fulfils all modern and effective website´s requirements.
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Modification of Company Information System
Pakostová, Petra ; Záděra, David (referee) ; Koch, Miloš (advisor)
The content of this thesis is the analysis of a proposal to improve the company's information system that manufactures and sells diagnostic equipment. The work will include the creation of a new corporate website and electronic shop, without which nowadays is no longer a manufacturing company can do. The practical part will focus on the selection of open-source systems that will be used when creating the website and in creating e-shop. Of the various options will be selected the most suitable for subsequent comparison and implementation.
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Marketing plan of Winery Vratil for 5 years. Proposal in crisis
Vrátilová, Debora Marie ; Koudelková, Petra (advisor) ; Koblovský, Petr (referee)
The bachelor's thesis "Marketing plan of the Vrátil winery" in the theoretical part first deals with the enumeration of terms contained in the text and follows on from the theoretical part based on the study and selection of suitable literature for creating a strategy. The basics presented in the theoretical part are further elaborated into the practical part. The practical part begins with getting to know the situation on the market, introducing the company and its milestones, which is followed by the processing of analyses. From the analyses, the most important elements for the subsequent creation of the strategy and its implementation were derived, where a procedure for creating content on social networks is proposed.
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Marketing Communication of Recently Made Ladies' Eshop
Myšíková, Adéla ; Janák, Vladimír (advisor) ; Šíma, Jan (referee)
Title: Marketing Communication of Recently Made Ladies' Eshop Objectives: The main aim of the Dissertation thesis is to create marketing communications for recently made ladies' eshop. This main aim will be reached on the basis of marketing research. Methods: In this thesis I will be use a marketing questionnaire, which will be source for marketing communications for recently made women's eshop Activelady.cz. Results: With the help of marketing research was the properties and behaviour of women's sports were identificated, as well as a new potential women's customers for eshop Activelady.cz. After that on the basis of this anonymous questionnaire were created a few suggestions for marketing communications between eshop and customers. Individual suggestions will be provided to owners of the new women's shop Activelady.cz to improve marketing communications with potential customers. Keywords: marketing communication, marketing research, eshop
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