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Národní úložiště šedé literatury Nalezeno 4 záznamů.  Hledání trvalo 0.01 vteřin. 
The Proposal of the Communication Mix for a New Product
 Pšejová, Kristína ; Kaňovská, Lucie (oponent) ; Mráček, Pavel (vedoucí práce)
This diploma thesis is focused on marketing, specifically the communication mix. The theoretical part defines the most important concepts needed to understand the issue. At the same time, there are described analyzes, which will be later used in the analytical part, that evaluates the current state of the selected company. Based on that analyzes, the last part of the thesis will propose solutions to the identified deficiencies to correspond with the main goal of the work.
Úplný záznam
Optimization of Financing of the Select Company based on Financial Analysis
 Pšejová, Kristína ; Votavová,, Andrea (oponent) ; Ptáček, Roman (vedoucí práce)
This bachelor thesis is focused on the financing of the select company. Theoretical part of this work is dealing with the possible ways of financing of this organization and is describing a financial analysis from which certain methods are applied in the following analytical part. Based on the results of the aforementioned analysis will certain measures be suggested which should lead to the improvement of this company's financial situation.
Úplný záznam
The Proposal of the Communication Mix for a New Product
 Pšejová, Kristína ; Kaňovská, Lucie (oponent) ; Mráček, Pavel (vedoucí práce)
This diploma thesis is focused on marketing, specifically the communication mix. The theoretical part defines the most important concepts needed to understand the issue. At the same time, there are described analyzes, which will be later used in the analytical part, that evaluates the current state of the selected company. Based on that analyzes, the last part of the thesis will propose solutions to the identified deficiencies to correspond with the main goal of the work.
Úplný záznam
Optimization of Financing of the Select Company based on Financial Analysis
 Pšejová, Kristína ; Votavová,, Andrea (oponent) ; Ptáček, Roman (vedoucí práce)
This bachelor thesis is focused on the financing of the select company. Theoretical part of this work is dealing with the possible ways of financing of this organization and is describing a financial analysis from which certain methods are applied in the following analytical part. Based on the results of the aforementioned analysis will certain measures be suggested which should lead to the improvement of this company's financial situation.
Úplný záznam

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