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Implementation of E-commerce
Šúryová, Tatiana ; Ing. et Ing. Gregor T.Kovács (referee) ; Dvořák, Jiří (advisor)
This diploma thesis deals with the creation a web presentation of e-commerce of a firm. It includes descriptions and analysis of the specific subject. Also it contents suggestion of electronic commerce, which should contribute to a stable position of the firm in this market, to increase awareness among customers and ultimately to increase profits. Then it describes the problems related to implementation of e-commerce and economic evaluation of the proposal for electronic commerce.
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Marketing Options of the Internet
T.Kovács, Gregor ; Tůmová, Miluše (referee) ; Dvořák, Jiří (advisor)
The aim of this work is to summarize the current possibilities and used approaches in the field of online marketing, and the possibility of their aplication on selected www pages. The goal is to present an approach for raising the marketing effectives and strength of a web page and increasing so its viewer rate. The work discusses the methods used in the process of online marketing analysis and the planning of online marketing strategies. The work also focuses on the field of social media marketing.
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Web Page Layout Facilities in JavaScript
T.Kovács, Gregor ; Bartík, Vladimír (referee) ; Burget, Radek (advisor)
The aim of this work is to design and implement applications for the creation of web page layout facilities using JavaScript. The work includes the descriptions of the available methods of object positioning using the CSS given possibilities, the CSS 2.1 standard, and the difficulties of object positioning using CSS. Further, it includes the analysis of how the object placement is solved in the Java programming language using grid based layout managers GridLayout and GridBagLayout. Based on the obtained knowledge, designs are created for the solving of object placement in the creation of web pages using the grid principle. The object placement is solved by defining new HTML attributes for position determination, and also by creating a graphical editor for object placement. All the solutions are implemented using JavaScript.
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Implementation of E-commerce
Šúryová, Tatiana ; Ing. et Ing. Gregor T.Kovács (referee) ; Dvořák, Jiří (advisor)
This diploma thesis deals with the creation a web presentation of e-commerce of a firm. It includes descriptions and analysis of the specific subject. Also it contents suggestion of electronic commerce, which should contribute to a stable position of the firm in this market, to increase awareness among customers and ultimately to increase profits. Then it describes the problems related to implementation of e-commerce and economic evaluation of the proposal for electronic commerce.
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|
|
Marketing Options of the Internet
T.Kovács, Gregor ; Tůmová, Miluše (referee) ; Dvořák, Jiří (advisor)
The aim of this work is to summarize the current possibilities and used approaches in the field of online marketing, and the possibility of their aplication on selected www pages. The goal is to present an approach for raising the marketing effectives and strength of a web page and increasing so its viewer rate. The work discusses the methods used in the process of online marketing analysis and the planning of online marketing strategies. The work also focuses on the field of social media marketing.
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