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Aplication of the Czech marketing strategy in Slovkia on the baby food market
Čiháková, Hana ; Král, Petr (advisor) ; Kissová, Monika (referee)
The aim of the theses is to find out whether the same marketing strategy can be applied on both Czech and Slovak market or whether it should be created for the both markets separately. In the analytic part I compare the situation on the Czech and Slovak market as for economic, social and cultural environment and I analyze market potential and competitive environment. At the end I analyze the position and activities of two big players on both markets.
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Historical development of land assessing
Čiháková, Hana ; Dušek, David (advisor) ; Baláš, Miroslav (referee)
Graduation theses deals with historical development of land assessing from 1897 till 1994. Period is resolved into four phases i term of price making. In each phase is description of previous legislation accordance with it was assessing provided. In practical part is concrete historical land assessing. Land is situated in village Leškovice.
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Possibilities of implementing a system of recognition of non-formal and informal learning in the Czech Republic
Čiháková, Hana ; Rotport, Miloslav (advisor) ; Asztalos, Ondřej (referee) ; Marinková, Helena (referee)
The main actor of lifelong learning (LLL) is a learner. It is important to assess and support their entire learning -- i.e. to value learning -- not only that occurring within formal education system but non-formal and informal learning as well. However, non-formal and informal learning outcomes have been not certified by certificates recognized by society as a whole yet. Moreover, informal learning occurs without curricula and teaching. These are the reasons why it is technically necessary to develop suitable instruments and schemes for recognizing learning outcomes which enable implementation of the LLL system. With regard to implementation of the LLL system in the Czech Republic, there are realized various projects and initiatives, national and sector equivalents of European instruments are created or European instruments for implementation of the European LLL concept are introduced (the National occupations system, the National qualifications framework, a system of recognition non-formal and informal learning outcomes, the Law no. 179/2006, Coll. on recognition of further education outcomes, the European Credit transfer system for Vocational Education and Training). The paper is concerned with opportunities and obstacles in the way of implementation of all the instruments mentioned above into LLL concept of the Czech Republic.
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The exhibition project
Čiháková, Hana ; Švecová, Lenka (advisor) ; Tyslová, Irena (referee)
This bachelor's thesis discusses the exhibition of works of art. It deals with activities that are within the competence of the organizer of such events. In the theoretical part the general principles and phases of the project are described. These are then itemized in the activities that preceded the exhibition and provide an overview of wals, which can be solved. This work deals with the role of artistic manager, including his collaboration with individual cells project, issues of financing promotion and selecting the area for the exhibition. Aspects of the theoretical part are applied in practical part of a project-specific exhibition of photographic works.
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Economic and developing cooperation between the Czech Republic and Guinea in context of the relations between the EU and the ACP countries
Čiháková, Hana ; Němečková, Tereza (advisor) ; Harmáček, Jaromír (referee)
The first part is concerned with the history and the actual state of the economic relations between Czechoslovakia (the Czech Republic) and Guinea. These relations used to be very developed particulary in the 1960s. After that the cooperation was being on the decline and at the end of the 1980s it reached the minimum. Nowadays the big problem is a high debt of Guinea towards the Czech republic. Guinea has always demanded the developing aid. In the past it received it also from Czechoslovakia particulary in the education. Nowadays the developing aid is executed by certain Czech non-governmental and non-profit organizations. The third part describes the economic and developing cooperation between the EU and the countries ACP, especially the African region. The aim of the work is to describe the rich history of the relations between Czechoslovakia and Guinea. The author wants to find the reasons why these relations have been broken and to find the instruments for the recovery of the cooperation.
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Podpora vysokého školství v ČR z dotací EU
Čiháková, Hana ; Urbánek, Václav (advisor)
Bakalářská práce obsahuje popis systému financování současného vysokého školství v ČR. Součástí je i charakteristika základního legislativního rámce vzdělávání v ČR. Další část práce poskytuje informace o evropské podpoře vzdělávání v ČR. Zde je pojednáno o programu PHARE, který byl první formou finanční pomoci České republice ze strany EU v oblasti vzdělávaní. Jednou z dalších forem evropské podpory jsou strukturální fondy a jejich tematicky zaměřené operační programy. Podstatná část práce je věnována evropským vzdělávacím programům, zejména programu Erasmus, který je považován za nejvýznamnější v oblasti vysokoškolského vzdělávání.
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