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Marketing concept for 1.ČLTK Prague
Svoboda, Jakub ; Voráček, Josef (advisor) ; Šíma, Jan (referee)
Title: Marketing concept for I. ČLTK Prague Objectives: The main objective of this work is to create a marketing concept for I. ČLTK Prague, which identifies current and future state of the organization, the organization's objectives and strategies to achieve them, defines marketing mix and determines how to implement and control set strategies. Methods: In my work I used a combination of qualitative and quantitative research. To define initial situation, I used the descriptive research, specifically the technique of observation. For further information on the situation I interviewed managers of the organization. For the evaluation of external factors I applied the STEP analysis. Quantitative research was represented by marketing research in the form of electronic and written questioning. For the formulation of strengths and weaknesses of the club, opportunities and threats I used the SWOT analysis, which I used also for competitors. Results: Within the thesis a marketing concept for I. ČLTK Prague was developed. Keywords: Marketing, marketing concept, marketing mix, marketing research, sponsorship.
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Návrh laboratoře pro diagnostiku strojů
SVOBODA, Jakub
Diagnostics as such stands side by side with machine repairs in all sectors. Diagnosing faults or damage is the first step of each repair. In this thests I introduce the history of diagnostics and basic diagnostic equipment for diagnostics of cars and agricultural machinery to the readers. The main theme of this work is a detailed project of a diagnostic laboratory with diagnostic equipment, including all furniture and machinery equipment. It also contains a plan for build a laboratory and layout. The result is a complete price calculation suitable for a grant support.
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Business Plan for Establishment of the Small Company
Svoboda, Jakub ; Konečný, Marek (referee) ; Koudelková, Petra (advisor)
My Bachelor thesis is dealing with formation of a business plan for a small enterprise. The line of business is production of keys, retail of electrical appliances and satellite technology assembly. The business plan concerns the transition from natural person – a self-employed person to legal person – a limited liability company. The aim of my thesis is to find out whether this business plan is worth implementing and if it presents a positive contribution to the firm.
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Superstructure Key Electromechanical System
Svoboda, Jakub ; Petr, Škrabánek (referee) ; Kříž, Jiří (advisor)
This bachelor thesis deals with creating interfaces for electromechanical key system according to the requirements of Bosch Diesel s.r.o. from Jihlava. This extension should record the person responsible for the premises in the race and you warrant to approve access to these areas. This issue is further addressed in three parts, which are the theoretical, analytical and design part. The theoretical part deals with the issue on the basis of literary sources. Part of the analysis also examines the current status of key system, its information capabilities and weaknesses internal needs of the company. The most important part of the design work is concentrated on the solution to this problem. The result is an extension of a key system, meeting the requirements of the company for the design change access permissions registered by the persons responsible for the premises.
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PLC Control of Robotic Manipulator
Krajcar, Tomáš ; Svoboda, Jakub (referee) ; Hynčica, Ondřej (advisor)
The thesis is focused on the design control of a 3-axis robotic manipulator. The manipulator is used for transporting the moulded part from a moulding machine to a conveyor belt. A manipulator has 3 asynchronous motors controlled by one frequency changer. A PLC is designed for full control of this operation. A PLC uses a real time operating system, which allows it to work on several tasks at the same time. A PLC has Modbus TCP/IP communication with HMI. A PLC has Modbus TCP/IP communication with HMI. A manipulator communicates with a moulding machine via a EUROMAP 12 interface.
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Close Future
Svoboda, Jakub ; Šrámek,, Jan (referee) ; Zet, Martin (advisor)
For Bachelor thesis I chose a pretty hot topic, which currently Europe by storm and it is a migratory crisis. To handle this issue, I decided to use the form of the short film genre of post-apocalyptic movie.
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Analysis and Design of Information System for Budget Planning FCM-Jh
Svoboda, Jakub ; Škrabánek, Petr (referee) ; Dydowicz, Petr (advisor)
This thesis deals with design for creating IS to support planning budget for Bosch Diesel s.r.o., used by department FCM-Jh. If it verifies functionality of IS, it should become a support for the company in this field. The IS should in particular unify existing planning costs FCM-Jh. Determine is there a firm structure and support of IS in two main areas. The first area deals with the planning process of investment and cost means in their budgets managed by the department FCM-Jh and subsequent ordering of works and services FCM-Jh and its records. The second area is for planning costs for building maintenance and investment in plant and equipment FCM-Jh.
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