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Optimalisation of communication between HC Letci Letňany and parents
Bursíková, Veronika ; Janák, Vladimír (advisor) ; Voráček, Josef (referee)
Title: Optimalisation of communication between HC Letci Letňany and parents. Abstract: Bachelor thesis Optimization HC Letci Letňany communication with parents is about communication and PR activities of the club in relation to the parents of players first class. The work is based on primary and secondary sources of information. Its main objectives are to assess the current status of team communication with parents, based on observations of running the team, consultation with opinion leaders and the parents received a questionnaire survey, and devising a set of principles that would lead to more effective communication of the club. The theoretical framework is to define the basic concepts of communications and Public Relations, their relations and applications in sport. Key words: Communication with parents, communications hockey club, public relations, image sports club, questionnaire.
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Business plan of Sport in Prague.
Škop, Vojtěch ; Janák, Vladimír (advisor) ; Štědroň, Bohumír (referee)
Tittle: Business plan of Sport in Prague. Goals: The goal of this thesis is mainly create a kvality business plan of project Sport in Prague, which do business in tourism in Prague. And also show, i fis profitable to develop activities and in which direction. Methods: Business plan is based on the research literature on this issue. In this thesis has been used several methods that make the work achieved its goals. The main method was chosen questionnaire, which was conducted through direct interviews of random tourists in Prague. Other methods included in the work are the analysis of incoming tourism, competition analysis and financial analysis. Results: There were created several analyzes in this thesis. Their results show that the project can be profitable, and it makes sense to continue working. It was found what the services should be eliminated and which should be encouraged. Also how to set up a promotional campaign. Keywords: Business plan, tourism, promotion, sport, business
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Attitudes of football fans in lower league
Černý, Miroslav ; Janák, Vladimír (advisor) ; Šíma, Jan (referee)
Attitudes of football fans in lower league Objectives: The aim of the work is to find out the attitudes and motives of people to active visitation of football matches in lower league. Then I would like to introdukce a gained knowledges to the head of the clubs in order to reach a higher level of satisfaction of fans. Methods: Questionnaire, interview Results: It will find out the attitudes of fans in lower leagues thanks to mentioned methods of research. The work will present the view of individual behaviour and Leeds of fans in lower league. Keywords: Lower league, football, attitudes, spectators
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Sports and recreational opportunities for Chrudim Region
Klinkáček, Lukáš ; Janák, Vladimír (advisor) ; Karger, Jan (referee)
The Title of of the work Sports and recreational opportunities for Chrudimsko The aim of the work The aim of this thesis is to describe and evaluate the services of recreational-sports and tourism in Chrudim. Another aim of this work is to alert readers to the advantages and disadvantages when choosing the region for recreation. Methods In the work has been used several research methods. The theoretical part was used by analytical and synthesis method, using them choose relevant information about region Chrudim, tourism and the definition of sport and recreation. The analytical part of this work was created using the methods of structured interview with open questions. This method is used to obtain information on the conditions for the operation each of sports. Furthermore, I find this method of tourists how they are satisfied with the quality and supply centers. Result Results of this work is general and logical mapping of sport recreation services in the region. Key words Sport, recreation, tourism, region Chrudim
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Attitudes to the behavior of spectaters AC SPARTA Praha
Martan, Václav ; Janák, Vladimír (advisor) ; Veselý, Kamil (referee)
Title: Attitudes to AC Sparta Praha spectator's behaviours Graduation theses goal: Comparing differences in behaviours and views of spectators, who visit AC Sparta Praha football team games. Methods: Data collection, internet, fans booklets, movie (history mapping). Writtenquestioning - question forms (attitudes to issues - random spectators, ultras/hooligens, Electronic question forms - ultras, hooligens, Literary sources analysis. Annotation: Histoty mapping, current situation and analysis of future spectator's behaviours. Findings: Proposing possible solutions leading to elimination of negative spectator's behaviours. Key words: AC Sparta Praha, ultras, hooligans, football, spectator's behaviours and views spectator sport. 3
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Popularity of Floorball in the Czech Republic
Noha, Jakub ; Janák, Vladimír (advisor) ; Procházka, Jan (referee)
of bachelor thesis Title of thesis: Popularity of floorball in the Czech Republic Name of the author: Jakub Noha Department: Department of Kinanthropology and Humanities Subject of study: Sports management Head of the thesis: PhDr. Vladimír Janák CSc. Number of pages: 70 Number of enclosures: 1 Year of the Oral defence: 2011 Methodics: electronic questioning, analyse, evaluation and interpretation of facts Key words: Popularity, history and development of floorball, marketing research, electronic questioning, floorball at schools, popularity of floorball Summary: The bachelor thesis is about the research of populartity of floorball in the Czech Republic espacially among rising generation and also about awareness and konwledge of this sport. In the first part there is introduced genesis and development of floorball in the world and in the Czech Republic. There is described in more detail the process of marketing research. The other part presents results achieved by electronic questioning.
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Satisfaction of I. ČLTK Praha competitive players with club services
Čechová, Karolína ; Janák, Vladimír (advisor) ; Ruda, Tomáš (referee)
Title: Satisfaction of I. ČLTK Praha competitive players with club services Objectives: The aim of this diploma thesis is evaluation of I. ČLTK competitive players satisfaction with club services. Then were proposed recommendations that should lead to services optimization and higher satisfaction of competitive players. Results will be presented to club management. Methods: In this research were used interviews with club management, coaches and players and then primary method of data collecting - written questionnaire. The final version of questionnaire was made after many editing, consultations and questionnaire testing especially for environment of this tennis club. Results: Results of research are presented in analytic part of this thesis in classification crosses, graphs and charts. Based on acquired data and interviews with players were proposed recommendations for I. CLTK Praha management, that should lead to quality improvement of provided services and also to higher satisfaction of I. CLTK Praha competitive players. Keywords: tennis, sport service, customer, quality, research
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Identity of club FK Viktoria Žižkov and application in the commercial activity
Markuzi, Jan ; Janák, Vladimír (advisor) ; Procházka, Jan (referee)
The bachelors thesis deals with the description identity of football club FK Viktoria Žižkov and her commercial application, through description analysis and depth interview with representative of fans and player of "A" team. The depth interview with these people helped me to create SWOT analysis. Results of these methods were basics for formations the recommends, which should conduct for improve of club identity and her commercial application. Key words corporate identity, club identity, club image, FK Viktoria Žižkov
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Identification of sport manager's role and creation of the type position of a sport manager in the Czech Republic and Germany
Vítek, Zbyněk ; Ruda, Tomáš (advisor) ; Janák, Vladimír (referee)
Title: Identification of sport manager's role and creation of the type position of a sport manager in the Czech Republic and Germany Objectives: The main objective of the primary survey is to examine the job-side situation of "Sports Manager" on the labour market on the Czech Republic and Germany. Compare the differences between demands for sports managers and use the results of empirical research to introduce a sports manager. The partial goals, comments and recommendations were formulated as follows: 1) Determine which knowledge and skills are relevant to HR department (human recources department) and quantify them. 2) Verify that HR department requires education and practice, and specify the type of education, length and type of practice. Methods: The theoretical part is processed in the form of a research. From professional literature and publications. A comparison method was used to fulfill the scientific research objective. We have added the findings by formulating recommendations for the implementation of the recruitment and selection process in order to obtain the most suitable candidate for the position of "sports manager". Results: From the empirical knowledge and research of recruitment insertions are distinct the identification and difference of the requirements for the professional...
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