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E-commerce Design
Staňka, Jakub ; Neuwirth, Bernard (referee) ; Luhan, Jan (advisor)
The thesis contains information about development of a simple online store using basic technologies like HTML, CSS, PHP, Javascript etc. The website design has been optimized for SEO and subjected to optimization test. Data security of the store is also the scope of the work.
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Creation of Web Pages according to Standards
Báňa, Tomáš ; Dostalík, Martin (referee) ; Kříž, Jiří (advisor)
This bachelor´s thesis deal with problems about creation of Web Pages according to Standards. It includes history of issues making the web, guidelines, procedures and information that are closely linked to the creation of a modern and successful website. Output work is a complete functional website.
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Methodology of Website Design
Zkoumalová, Barbora ; Kuchařová, Eva (referee) ; Koch, Miloš (advisor)
The object of my bachelor’s thesis is realization of new web page for ABB přívěsy s.r.o company. Actual web page will be modernized especially with regard the functional processing and quality SEO analysis. Practical part includes creating of graphic design and processing procedure of final Internet presentation. Web page is create base on knowedge company owner.
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Marketing Strategy Proposal for a High-tech Company
Drgonec, Igor ; Rympler, Petr (referee) ; Chalupský, Vladimír (advisor)
Diploma’s thesis presents usage of marketing and subcategory online marketing to create basic steps or tutorial to start and to rise popularity of mobile applications developed by Programatori s.r.o. and publicity of company as well. In this thesis will be used especially tools of online marketing like social networks, and SEO optimization. These tools will be used during whole life cycle of mobile application.
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Analysis and Structure Recommendations for E-commerce Site Optimization
Bureš, Petr ; Hudák, Michal (referee) ; Dydowicz, Petr (advisor)
This bachelor‘s thesis focuses on analysis of optimization of e-commerce website. The aim of this work is to outline the optimization solutions from different point of views including online marketing, information architecture, web analytics and other weak points identified by the analysis. Several approaches of methodology will be used to support the analysis, such as data mining analysis of a shopping basket integrated within e-commerce website. The economic benefits of the final optimisation solutions will be assessed and the recommendations will be set out.
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Marketing Communication
Váhovská, Viktória ; Kaňovská, Lucie (referee) ; Schüller, David (advisor)
This Diploma thesis focuses on the marketing communication of the company named Záhradní vinařství. The issue of interest will be explained in the theoretical part, which will serve as the foundation for the outputs of the analytical part of the thesis. Based on the conducted analyses, an appropriate marketing communication strategy will be suggested in the practical part of thesis.
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Proposal of E-commerce Solution Based on the Dropshipping Model
Blažek, Ľubomír ; Červienka, Juraj (referee) ; Luhan, Jan (advisor)
This diploma thesis deals with e-business in general and specializes in the production of e-shop, which uses the model of dropshipping to operation. The paper covers the entire process of creating e-shop. The analytical part focuses on finding a suitable partner and analysis of open source platforms that are used in the development of e-shops. The practical part describes the selection of a partner from the analytical part as well as the entire process of creating e-shop.
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Website Design
Vidlák, Marek ; Smejkal, Ladislav (referee) ; Koch, Miloš (advisor)
The task of this thesis is to design modern and dynamic website. Created web pages should provide a complete business tool for the presentation of specific products including the possibility of online purchase. The thesis is also focused on user-friendly, structured web pages which means easier promotion. The necessary theoretical basis for this issue is included too.
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