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Business plan - Establishment of a small Moravian winery
Sobotková, Adéla ; Navrátil, Jaroslav (referee) ; Rompotl, Jaroslav (advisor)
The thesis deals with the creation of a real business plan, namely the establishment of a small Moravian winery. In order to prepare a business plan, a strategic analysis of the current situation was carried out, both in the area of opportunities and threats, as well as an analysis of the market and its surroundings. Subsequently, the prepared business plan is processed into a formal form, where the emphasis is on organizational, marketing, and especially financial plan. Last but not least, the thesis identifies possible risks for business in the wine sector.
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Architecture in Landscape - Winery
Koláček, Petr ; Boleslavská, Yvona (referee) ; Urbášková, Hana (advisor)
The beautiful landscape arises winery that blends in with the surrounding landscape. The building is situated on the west side of Strachotín, Zadní láty, the place for me very attractive. The edge of the field are receding and there is the corner into which I placed the winery. There are two routes to the winery, one paved road through vines for the production and cars of visitors from the north and one from the cycle path along the waterfront reservoir Věstonická rises the footbridge to the winery. The building using the terrain configuration and working with it. For example, there is the possibility easiest way down the hill to the waterfront and cycle path.
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Marketing Communication Mix of the Winery
Kremláčková, Tereza ; Mráček, Pavel (referee) ; Kaňovská, Lucie (advisor)
The subject of this bachelor thesis is communication mix of the winery Slunný vrch, spol. s r. o.. The first part of the thesis describes theoretical knowledge of the topic, on which further parts are based. The analytical part describes the current marketing mix and communication mix of the winery. Based on the results of the analytical part an improvement proposal is made. This part contains recommendations to improve the communication mix of the winery.
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Architecture in Landscape – Winery
Mihalco, Jan ; Menšíková, Naděžda (referee) ; Urbášková, Hana (advisor)
The goal of the thesis was to design a small vineyard in the vicinity of the Strachotín town, together with other functions (wine production, tasting, accommodation, sheepfold, cheese production and accommodation for winemakers). The basis for the area design comes from the concept of urban landscape, defining the landscape (function division, usability of the territory, views, …), as well as the placement of main structures (vineyard) and smaller accompanying constructions. The size and function of the vineyard (the core part of the thesis) are based on its requirements to be operational, as well as possibilities given by the location. The architecture strives to respect the location in order to create a harmony with the nature.
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ResPublica/Civitas Socialis - Strachotín
Ildža, Lukáš ; Klein, Pavel (referee) ; Nový, Vítězslav (advisor)
The aim of the project is to design a public building in the place, where phenomena of Pálava mountains, reflecting water surface and wine tradition meet. It is right in the area of Strachotín village. Project is trying to harness the power of these qualities to create a special attractive house. But also, the house is showing the viewer new perspective on these entities, which would not be seen without it. The location and concept of this wine house is strengthening the link between village and Pálava reflected in water. Therefore, the main part of interior is oriented exactly on the axis between these two poles. Secondarily, house contains the small museum of local history. In terms of technical aspects, we are dealing with the floating house, which is not affecting the building of dyke in no way.
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Winery Marcinčák Novosedly
Buchta, Václav ; Klement, Miloš (referee) ; Boleslavská, Yvona (advisor) ; Kacálek, Petr (advisor)
The bachelor's final project is based on atelier project of the third semester of the bachelor's study program. The object is distinctly different from the original. The task was to design a winery with recreational capacity and social facilities. The plot is located on Stará hora in the regulation plan of the Novosedly village. The surrounding areas of the construction site are vineyards and other agricultural lands. there is a considerable view of the surrounding countryside, including the Pálava protected landscape area. The solved plots are gradually sloping towards the southwest. the investor demands designing of a production wine hall with at least six tanks and storage facilities. furthermore, the assignment to create 10 double accommodation units, a social room for private events and a public representation part. The building compactly combines three functions together to minimize heat loss, but at the same time it uses three different access areas: public, private and industrial. The construction respects the surrounding terrain in its shape and retains rainwater on green roofs or in the storage tank. The material solution of the exterior is based on trapeze sheet ventilated facade of white color and a reflective glass surface. the interior is industrially designed. concrete and ceramic surfaces are aesthetically visible. Technical distributions are run on the surface of structures. Generally It is dominated by concrete, ceramic surfaces and stainless or galvanized steel elements.
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Winery Marcinčák Novosedly
Orinčák, Denis ; Rosendorf, Aleš (referee) ; Boleslavská, Yvona (advisor) ; Kacálek, Petr (advisor)
The topic of the bachelor thesis is an object of the Marcinčák winery in Novosedly. This project is developed on the basis of the previous project form subject AG032 from the school year 2018/2019. The design is divided into three buildings of different functions. Individual functions consist of production, representative part and accommodation. Second and third class roads lead to the construction site. The solved area is located on a hill without surrounding buildings. The production building is sunk underground. The remaining two objects are partially recessed. the representation part and accommodation part is covered by a common roof with an overhang. Parking lot is located behind the buildings and is situated higher than other buildings. It is connected to the buildings by a ramp and a staircase, which covers the overhang of the roof at the front of the building. The appearance of the building is to resemble a bird hovering over a vineyard. Colour and technical design are also adapted to this idea. Buildings are dark in colour and the roof is bright to make it look lighter. The main building structures are designed from reinforced concrete. The inner load-bearing walls are made of aerated concrete. Barrier-free access is solved for all buildings. The accommodation also has a room for the disabled. in the representative part there are shops with a reception, tasting rooms, catering, sanitary facilities and facilities for staff. There is also a technical room for both buildings in this section. Buildings are also accessible to cyclists, as the area is located in the area of cycle paths.
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Technological stage coarse substructure "Vinařství"
Staněk, Martin ; Štěrba, Martin (referee) ; Henková, Svatava (advisor)
The subject of this bachelor thesis is technological stage of gross substructure of winery. Part of this work is a technical report of building equipment, technological instruction for selected works, the draft of the mechanical assembly, inspection and test plans, schedule of health and safety, bill of quantities, itemized budget, the situation of the building site and the schedule.
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Architecture in Landscape – Winery
Koťová, Marie ; Menšíková, Naděžda (referee) ; Urbášková, Hana (advisor)
The solved territory is situated in the picturesque part of the South Moravian Region in the village of Strachotín. The local environment invites you to create a pleasant holiday space. That's why I designed a winery object with a holiday accommodation in the vineyard and a water museum with a spiritual space inside the water reservoir. The built-up area is designed on two axis lines. The first axis is the connecting line of the historic wine village of Pouzdřany, with the highest peak of the Pavlovské vrchy. There is a vineyard object on this axis. The second axis comes from the neighboring wine village of Popice and heads to the Nove Mlýny water reservoir in the center and to the church of St. Linharta, which protrudes from the water as a remnant of the flooded village of Mušov. That is why a water museum and a spiritual place to think are on the axis. At the intersection of these two axes there is a lookout tower and a main parking area for visitors.
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A Great Opportunity for Municipal Palace
Švancarová, Michaela ; Hrabec,, Josef (referee) ; Vojtová, Lea (advisor)
The study deals with the reconstruction and appropriate functional use of the castle in Hrušovany nad Jevišovkou. The castle is conveniently located in the city center but is in a state of emergency and can not be used at present. The design offers a new use of the historical premises of the castle and the whole area. The goal is to make the castle available to local residents and tourists.
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