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Design of radio receiver
Sikora, Halina ; Řezníček, Svatopluk (referee) ; Křenek, Ladislav (advisor)
The topic of my bachelor’s thesis is the analyse and design of radio receiver in accordance with technical, ergonomic and aesthetic requirements. The main point of radio design is the minimalist concept, simple forming, intuitive operating and not least certain timeless sophisticated look.
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Role of media in conflicts: Case study Rwanda
Mlčková, Kateřina ; Havlová, Radka (advisor) ; Kochan, Jan (referee)
Media can have an enormous influence on its audience. They can suggest what and how we will think about something. Moreover people tend to joining groups and to share their opinions, so the minority opinions are slightly disappearing. As the media have this power, it isn't difficult to abuse them. The media in Rwanda were abused for extremist propaganda against Tutsi and moderate Hutu. Magazine Kangura was misused for racist brainwashing during civil war between 1990 and 1993. Radio broadcasting RTLM was effective way of organising genocide and provoking racial hatred in 1994 in Rwanda. On the other hand, the international press didn't inform correctly about what was going on in Rwanda. As a consequence, there wasn't such a high priority on solving somehow conflict in Rwanda.
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The Transformation of the Political Environment in Great Britain as a Result of the Rise of Mass Media (until the 70s of the 20th Century)
Koštel, Jakub ; Kovář, Martin (advisor) ; Soukup, Jaromír (referee)
The main theme of this thesis is the relationship between media and politics in Great Britain mainly in the twentieth century. The research is based on the fact that dynamic post-war growth in technological and economical areas resulted in the development and mass expansion of new media, especially radio and television broadcasting. The main goal of the thesis is to analyze the transformation of British political environment and to verify the hypothesis arguing that this transformation was primarily caused by the development of new media. Changes in the British politics during the twentieth century are demonstrated especially by the election campaigns and methods of political communication. Another part of this work is also the brief analysis of the development of British mass media (press, radio and television) which provides an important context for achieving the stated objectives. The thesis is methodologically based on the research from fields of media history, political history and sociology which concentrates on political communication.
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Public service broadcasting in the European Union, organization and functioning: Study 5.309
Šmíd, Milan
Způsob organizace rozhlasového a televizního vysílání má v různých zemích různou podobu, podmíněnou politickými, ekonomickými, technologickými a kulturními specifikami daného státu. Při určité míře zjednodušení lze v této rozmanitosti vysledovat dva typy vysílání, které jsou výsledkem historického vývoje, a z něhož vyplývají také dva odlišné typy organizací (co do formy společnosti, financování, způsobu řízení, požadavků na programové výstupy atd.), jež toto vysílání provozují. Jedná se o rozhlasové a televizní organizace veřejného sektoru (státní nebo založené veřejným právem) a soukromého sektoru.
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Marketing strategy of internet shop
Mentlík, Tomáš ; Procházková, Markéta (advisor) ; Břečťan, René (referee)
This thesis deals with marketing strategy of the internet gift shop Dobrýkoš.cz. It is an internet gift shop with a focus on selling gift baskets filled with exclusive foreign delicacies. Marketing strategy is based on market research and personal experience from my time in this online shop. Thesis evaluates a questionnaire focused on the assessment of products and services provided to existing customers, recommends marketing strategy for this online project and shows actual process of the implementation of particular advertising campaign through radio advertising. The advertising campaign is focused on promoting new products. The conclusion recommends a method of work with existing customers and sales department, outlines marketing strategy and marketing of social networks.
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REGULATION OF RADIO AND TV BROADCASTING
Paroubková, Martina ; Soška, Milan (advisor) ; Gregárek, Matěj (referee)
An analysis of the state interventions into a broadcasting market will be the aim of this thesis. A state is in the most of countries represented by a special broadcasting market commission. In my thesis I will focus on the commission's behaviour. In the first part of my thesis I would like to consider a theoretical background, history and actual legislation of the electromagnetic spectrum regulation, particularly the legislation of both types of regulation -- structural and content regulation. Conclusions reached will be applied to the situation in the Czech Republic. The thesis should answer questions as whether the members of the commissions are objective, independent in their decision-making and behave within the defined legal frame. Acting of the Czech commission will be analyzed on the example of "Radio Wave affair". This radio station was taken from analog broadcast after the pressure from the Council of the Czech Radio.
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Research June 1947 II. ÚVVM: Week of children’s enjoyment, death penalty, books, care of the children, radio, opening time. B 58, B 58
Ústav pro výzkum veřejného mínění
Research was initiated by committee for the Week of children's delight, the cultural department of Planning board and the Department of Home Trade. Questions deal with the Week of children's enjoyment, the death penalty, care of the children, opening time of shops, books and radio ownership.
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Research April 1947 ÚVVM: Two-year plan, books, music, holiday, forests, radio, Nehru, transmigration abroad, change of careers. B 54, B 54
Ústav pro výzkum veřejného mínění
The research was initiated by Department of Agriculture and cultural department of Planning board and it deals with several issues at once. Questions deal with two-year plan, restricted entry into forests, admire to move abroad or change of careers and also deals with theme of reading, borrowing books, favourite kind of literature and music and radio ownership.
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