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Spicak phenomenon
Dvořáková, Vendula ; Kyselka, Mojmír (referee) ; Mléčka, Jan (advisor)
This thesis focuses on the activation of the southwestern part of the Highlands Region. This section is not frequented by tourists. Those are just passing through this part, from the regional city of Jihlava in Telc, the historic town included on the UNESCO list. These two cities are among the most visited places in the Highlands, yet tourists around not delay longer. The reason is the lack of information about how to place and in particular the poor amenities.
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SPORTS AND RECREATIONAL RESORT KRÁLÍKY
Vosyková, Magdaléna ; Velehradská, Dagmar (referee) ; Dýr, Petr (advisor)
The subject of the diploma thesis is the design of a hotel in the foothills of Králický Sněžník for 62 guests. The hotel has a restaurant, wellness center with swimming pool, fitness center, games room, ski room, sports equipment store, sports equipment rental, 40 covered parking places in the basement, rooms for bikes and baby carriages. This new building is located on the outskirts of the town of Králíky, in places of territorial development with a sports and recreational focus. The design concept is based mainly on the interaction with the future ski slope and works with maximum use of a quality view of the slope and the picturesque landscape. When solving the design, care was taken to ensure that the building complied with the design principles of passive structures.
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Hotel with sports background
Karásek, Petr ; Konečná, Klára (referee) ; Müller, Jan (advisor)
The main subject of the diploma thesis is a new construction of the hotel with sporting facility in Kuřim. The Thesis is done in a form of a project documentation with all requests by the law and regulations included. The project is Composed of two buildings, a hotel and the sporting hall. The building is Located in slope in direction to south direction. The hotel building have four Storeys. The whole disposition solution of both buildings is connected. In a first floor is located the hotel restaurant, staff background, wellness and fitness Secon and third floor is supposed to be Used Mainly for accomodating of Sportsmans, and the last fourth floor is for holding meetings and conferences. The main Supporting structure is done with as monolitic frame construction of beams, columns and continuous slabs. All roofs are done as mono-layer roofs. First floor of the sporting hall is used by people during the sporting activity. This area is composed of changing rooms with a social background and other spaces for the proper function of the hall. The main Supporting construction of the hall is designed as glued lamellar beams supported by columns.
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Proposals for Improvement of Services in the Hotel
Brychtová, Adéla ; Izák, Filip (referee) ; Mikulec, Luděk (advisor)
This diploma thesis deals with suggestions for improving the services of Hotel U Labutě in Žďár nad Sázavou. It is a small hotel with a number of competitive hotels. An important part of the work is an analysis of the current condition of the hotel and proposals for solving specific shortcomings found during the analysis. The purpose of the proposals is mainly to improve the quality of the services provided and increase the attendance of the hotel restaurant.
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Energy Performance Certificate of the Building
Lněnička, Petr ; Vyhlídalová, Karolína (referee) ; Horák, Petr (advisor)
This bachelor thesis deals with the evaluation of the energy performance of the Mars hotel in Špindlerův Mlýn. The theoretical part of this thesis is focused on the conversion of sunlight into electric power using solar-powered photovoltaics. The practical part is focused on the analysis of energy consumption and energy flux of the inspected building. The final part C concerns about the result of this thesis – the energy performance certificate of the analyzed building.
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Moravian Wine Center
Kršková, Nikola ; Myslín,, Jiří (referee) ; Dýr, Petr (advisor)
The subject of the diploma thesis is a proposal of a winery with a wine shop, wine salon and tasting rooms. Furthermore, a four-star hotel for sixty persons with a restaurant, a small wellness center, and all of course with sufficient technical background. This newly designed building is located in the undeveloped part of the town of Mikulov between the Turold and Růžový vrch nature parks. Růžový vrch has become an inspiration for this design. I design here terraces as an analogy to the cultivation of vines on the terraces, where the investor is also the owner of the vineyards grown here. The concept was based on the slope of the terrain and the orientation to the cardinal points. I also tried to make the most valuable views and suppress the view of the technical zone southwest of the parcel. An important element of expression of my proposal is front facade system made of ceramic „squaretubes“, which primarily serve as a sunbreaker.
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WINE HOUSE NIKOLSBURG MIKULOV
Ondrová, Klára ; Ing. arch. Petra Žalmanová, Ph.D (referee) ; Dýr, Petr (advisor)
The topic of the diploma thesis is a multifunctional building of a hotel, in an undeveloped area of picturesque vineyards. The expanding Nikolsburg winery plans to build a hotel with a beautiful view of the historic town Mikulov and the Pálavské vrchy. Hotel should include accommodation for at least 30 guests in **** rooms, a restaurant, a wellness area and, above all, wine storage areas. The wine will be matured in the building and further distributed. Visitors can degustate and buy the wine here. The architectural concept further expands the multifunctionality of the assignment. Common areas should be adapted to the situations and the problem of one-time occupancy of the building, especially in the season and on weekends.
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Proposal of Marketing Strategy of NH Collection Olomouc Congress Hotel
Zuček, Petr ; Jurečková, Anna (referee) ; Chalupský, Vladimír (advisor)
The subject of this Master thesis is the topic of marketing strategy in the tourism industry. This document analyzes the marketing strategy of hotel operation within market environment which is providing accommodation and catering services. The first part of the theses, is literary research is devoted to the theoretical knowledge of marketing in general and more specifically, the specifics of marketing strategy within hotel environment. The gained knowledge is applied to subject of the hotel within Olomouc Region, which is the NH Olomouc Collection Congress hotel. Subsequently, the thesis presents an analysis of the strategy itself and its individual parts. The conclusion is devoted to the presentation of proposals for selected company and its marketing strategies which primarily serve as fundamentals for company management and shall contribute to the improvement of hotel services and ultimately to achieve the coveted economic indicators.
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