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Information System Design
Hraško, Branislav ; Novák, Lukáš (referee) ; Koch, Miloš (advisor)
This diploma thesis evaluates the current state of a product developed by a company Kentico software s. r. o. called Kentico Kontent. Based on the analysis of the organization and the product is realized a proposal of a log management system designed for customers of the company which is currently not implemented in Kentico Kontent.
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Information System Proposal
Navrátil, Luboš ; Máca, Michal (referee) ; Dydowicz, Petr (advisor)
This diploma thesis deals with a project and an implementation of the information system according to Agrall servis a.s. company requirements. The company offers and arranges an agricultural service. The thesis contains theoretical information on the employment of technologies and system analysis of the company. A practical section of the thesis deals with a specification of requirements and a project of the information system including a subsequent implementation.
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Design of an Information System Part
Patáčik, Andrej ; Dydowicz, Petr (referee) ; Neuwirth, Bernard (advisor)
In this bachelor thesis I focused on creating a design of information system part for company Danfoss Power Solutions a.s., specifically for its branch in Považská Bystrica. The design is based on analysis of current status of the company and its requirements. Result is the design of information system part, which increases fluentness and effectivity in the field of personal relations and also increases overall satisfaction of employees.
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Marketing strategy for CRM IS
Všetička, Martin ; Duba, Jan (referee) ; Chalupský, Vladimír (advisor)
The Master’s thesis deals with the issue of the proposal of a marketing strategy in Melzer company in the area of Customer Relationship Management (CRM) of Information Systems (IS). It concentrates on modern marketing conception and emphasizes the necessity of effective CRM. It explains important factors in connection with successful CRM IS implementation. It analyses domestic market of CRM IS including information system QI which is supplied by Melzer company as well as an internal CRM atmosphere in the firm. In the practical part there are analytical conclusions and recommendations leading to the proposal of the marketing strategy. This should significantly enable the firm to penetrate into the market of CRM IS and become successful.
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Design, Creation and Implementation of Software Applications in the Corporate Environment
Ullrich, Petr ; Koch, Miloš (referee) ; Novák, Lukáš (advisor)
This thesis deals withthe design, creation and implementation of web application in the corporate environment. The application has the task of partially automating the selected process and is used to create email ads based on data from eshop. Before the actual design and implementation, the theoretical foundation of the thesis is described and analyzes of the company are performed. The result is a custom made system that enables simpler and more efficient creation of mailings.
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Proposal and Economic Evaluation of Company's Marketing Strategy
Odrazilová, Petra ; Rašnerová, Martina (referee) ; Novák, Petr (advisor)
This bachelor’s thesis is dealing with strategic marketing of company PETRA ODRAZILOVÁ PHOTOGRAPHY. It analyses the overall situation on the photography market, the company itself, its strengths and weaknesses, opportunities and threats. According to these analyses it suggests new resolutions, which could lead to gain new customers and total improvement of the company. Then is evaluated economic situation of the company.
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