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On-line marketing communication
Gregorová, Karin ; Kaňovská, Lucie (referee) ; Schüller, David (advisor)
This master’s thesis focuses on the design of a website of the company KVĚTOLOGIE s.r.o. The first part of the thesis is devoted to theoretical knowledge of marketing, and based on the first part there is the second the practical part. The practical part is divided into an analytical part and a design part. In the analytical part have been analysed the actual marketing mix and on-line communication of the company, the segmentation and analysis of the quality house. The final part contains proposes for the creation of the company‘s website.
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Template for Designing Fan Oriented Web Pages
Kondr, Martin ; Fröml, Vojtěch (referee) ; Bartík, Vladimír (advisor)
This thesis describes the design and implementation of a universal template for easy creation of websites for fans of any football club. Final solution gives administrators a tool to change graphics and structural form of website using the built-in generators and includes additional functions (eq. performance evaluation of players), which often even the greatest similarly oriented sites do not have.
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Web Pages Design
Wojtowicz, Erik ; Mika, Rostislav (referee) ; Koch, Miloš (advisor)
In my bachelor's thesis I'm comparing three different website presentations of Stavmont company. Each of the proposals - Red, Green and Blue I have created by different technology. I will closer examine these method of website development, establish advantages and disadvantages of selected solution and suggest the best variant to the company for its marketing presentation.
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Search Engine Optimization
Koc, Dušan ; Eichler, Břetislav (referee) ; Řešetková, Dagmar (advisor)
The bachelor‘s thesis, based on analyse, suggests the necessary changes to SEO optimize web pages for the company Schody DNA CZ. Proposed site optimization should get the best position in the search engines and thereby ensure better attendance on the website and increase sales.
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E-commerce Design and Development
Kim, Lev ; Kindlová, Dita (referee) ; Luhan, Jan (advisor)
This bachelor thesis focuses on the design and implementation of an e-commerce system for a company that makes surprise gifts. The selected client did not have its own website, so in order to remain competitive in the marketplace, it was necessary to develop and implement a website for the company's operations. This thesis focuses on the company's analysis, requirements and implementation of an e-commerce website with the required features.
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Web Development Using Adobe CQ5
Michalisko, Petr ; Fikr,, Radovan (referee) ; Dydowicz, Petr (advisor)
The Master’s thesis contains the theoretical part with the methods and tools that were used for the analysis of the current development of the websites in the company HARTMANN - RICO a.s. Using these methods and tools have been designed new processes associated with the transition from outsourcing on private development websites in the system Adobe CQ5.
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Ordering System for a Sweet Shop U mlsné kočky
Zikmund, Vojtěch ; Laryš, František (referee) ; Dydowicz, Petr (advisor)
This bachelor’s thesis, based on analyses, designs ordering system for a sweet shop. The goal is an ordering system, that allows the owner to manage offered products as well as keep an eye on orders placed upon them. Besides the organization, a save of operating costs, that are currently being spent on the service of website, will be reached together with a creation of a new modern web presentation.
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